How popular isThursday Pools?
In September 2026, people searched for Thursday Pools by name about 3,600 times worldwide, a 50% increase from the previous year. These searches made up 0.63% of all global swimming pool brand searches, placing Thursday Pools eighth out of eight brands. When we asked both ChatGPT and Google AI Overviews about swimming pool brands, Thursday Pools appeared in two of the five answers and was the third most recommended of the eight.
Thursday Pools is the eighth most searched of 8 competitors and the third most recommended in AI answers.
ColemanShare of searches 35.2%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
BestwayShare of searches 28.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
IntexShare of searches 19.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
Lay-Z-SpaShare of searches 11%Mentioned in 0 of 5 AI answersPlace in AI recommendations –- Thursday PoolsShare of searches 0.63%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
Follow Thursday Pools and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top swimming pool brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Thursday Pools was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Thursday Pools is the third most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Intex1st
Latham Pools2nd- Thursday Pools3rd
Doughboy4th
Bestway5th
Coleman6th
Lay-Z-Spa–- Summer Waves–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Intex5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Latham Pools3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bestway2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Doughboy2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Thursday Pools2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Coleman1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Lay-Z-Spa0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Summer Waves0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about swimming pool brands
5 answers
Asked ChatGPT
“Which swimming pool brand should I buy?”
Asked ChatGPT
“What are the best swimming pool brands?”
Asked ChatGPT
“What's the best swimming pool brand for backyard use?”
Searched Google, AI Overview
“above ground pool”
Searched Google, AI Overview
“swimming pool for home”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which swimming pool brands compete with Thursday Pools?
Share of searches by month for Coleman, Bestway, Intex, Lay-Z-Spa, Latham Pools, Thursday Pools. The figures are in the table below the chart.
View monthly share of searches table
| Month | Coleman | Bestway | Intex | Lay-Z-Spa | Latham Pools | Summer Waves | Doughboy | Thursday Pools |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.8% | 24% | 19.6% | 9.1% | 1.4% | 0.96% | 0.64% | 0.43% |
| Nov 2025 | 44.7% | 24.5% | 20% | 8.2% | 0.98% | 0.79% | 0.44% | 0.29% |
| Dec 2025 | 40% | 32.7% | 17.9% | 7.3% | 0.88% | 0.7% | 0.31% | 0.21% |
| Jan 2026 | 41.5% | 27.8% | 18.6% | 8.6% | 1.4% | 0.96% | 0.74% | 0.4% |
| Feb 2026 | 38.8% | 26.1% | 21.2% | 8.7% | 2.3% | 1.4% | 1% | 0.46% |
| Mar 2026 | 35.1% | 23.5% | 19.3% | 11.8% | 5.8% | 1.9% | 2.1% | 0.51% |
| Apr 2026 | 29.1% | 19.5% | 23.8% | 15.9% | 7.2% | 2.3% | 1.8% | 0.43% |
| May 2026 | 18.4% | 22.6% | 27.6% | 20.6% | 5.5% | 3.6% | 1.4% | 0.33% |
| Jun 2026 | 14.7% | 26.9% | 32.9% | 17.4% | 2% | 4% | 1.6% | 0.32% |
| Jul 2026 | 17.9% | 26.7% | 26.7% | 18.5% | 3.6% | 4.5% | 1.6% | 0.48% |
| Aug 2026 | 26.3% | 26.3% | 26.3% | 14% | 2.4% | 2.8% | 1.6% | 0.47% |
| Sep 2026 | 35.2% | 28.9% | 19.3% | 11% | 2.1% | 1.8% | 1.2% | 0.63% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 35.2% | 201K | -18.3% | +8.9 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 28.9% | 165K | -32.9% | +2.6 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 19.3% | 110K | -55.3% | -7 points | |
| 4, held 4th | 11% | 62.7K | -52.1% | -3 points | |
| 5, moved from 6th to 5th | 2.1% | 12.1K | -45.5% | -0.3 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 1.8% | 10K | -62.4% | -1.1 pointsmoved from 5th to 6th | |
| 7, held 7th | 1.2% | 6.6K | -55.4% | -0.4 points | |
| 8, held 8th | 0.63% | 3.6K | -18.2% | +0.2 points |
1.
Coleman35.2%
Moved from 2nd to 1st. 201K estimated branded searches, -18.3% vs prior month. Share +8.9 points.
2.
Bestway28.9%
Moved from 1st to 2nd. 165K estimated branded searches, -32.9% vs prior month. Share +2.6 points.
3.
Intex19.3%
Held 3rd. 110K estimated branded searches, -55.3% vs prior month. Share -7 points.
11%
Held 4th. 62.7K estimated branded searches, -52.1% vs prior month. Share -3 points.
2.1%
Moved from 6th to 5th. 12.1K estimated branded searches, -45.5% vs prior month. Share -0.3 points.
1.8%
Moved from 5th to 6th. 10K estimated branded searches, -62.4% vs prior month. Share -1.1 points.
7.
Doughboy1.2%
Held 7th. 6.6K estimated branded searches, -55.4% vs prior month. Share -0.4 points.
0.63%
Held 8th. 3.6K estimated branded searches, -18.2% vs prior month. Share +0.2 points.
Compare popularity between Thursday Pools and its closest rivals
Every comparison with Thursday Pools
7 comparisons
How has branded search demand for Thursday Pools changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Thursday Pools worldwide rose from 2.4K to 3.6K.
- Across the 12 months ending September 2026, Thursday Pools’ share of searches among swimming pool brands worldwide held steady, from 0.43% to 0.63%.
How did search popularity change for swimming pool brands worldwide in September 2026?
6 changes

In September 2026, Coleman overtook Bestway to become the leader among swimming pool brands worldwide, with 35.2% of the searches.

In September 2026, Bestway gained share of searches among swimming pool brands worldwide, from 26.3% to 28.9%.

In September 2026, Intex lost share of searches among swimming pool brands worldwide, from 26.3% to 19.3%.

In September 2026, Lay-Z-Spa lost share of searches among swimming pool brands worldwide, from 14% to 11%.
In September 2026, Summer Waves lost share of searches among swimming pool brands worldwide, from 2.8% to 1.8%.

In September 2026, Latham Pools rose from 6th to 5th among swimming pool brands worldwide.
How are Thursday Pools’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Thursday Pools’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- thursday pools
Do you work for Thursday Pools? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Thursday Pools your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.