How popular isStreamlabs in search?
In August 2026, there were an estimated 450K branded searches for Streamlabs worldwide which is down 18.2% over the last 11 months. Streamlabs holds 17.4% estimated Share of Search among live streaming software worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
OBS Studio70.7%
Streamlabs17.4%Restream9.5%
vMix2.3%
Ecamm Live0.14%
Follow Streamlabs and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which live streaming software compete with Streamlabs?
Share of Search by month for OBS Studio, Streamlabs, Restream, vMix. The figures are in the table below the chart.
View monthly share of search table
| Month | OBS Studio | Streamlabs | Restream | vMix | Ecamm Live |
|---|---|---|---|---|---|
| Oct 2025 | 72.5% | 17.8% | 6.5% | 2.9% | 0.21% |
| Nov 2025 | 78.6% | 12.9% | 5.8% | 2.6% | 0.19% |
| Dec 2025 | 79% | 13% | 5.8% | 2.1% | 0.16% |
| Jan 2026 | 83.1% | 11.2% | 4.1% | 1.5% | 0.13% |
| Feb 2026 | 75.4% | 15.1% | 6.8% | 2.5% | 0.22% |
| Mar 2026 | 74.3% | 14.9% | 8.2% | 2.5% | 0.22% |
| Apr 2026 | 77.9% | 12.8% | 7% | 2.1% | 0.15% |
| May 2026 | 75.4% | 15.1% | 6.8% | 2.5% | 0.18% |
| Jun 2026 | 82.1% | 11% | 4.9% | 1.8% | 0.11% |
| Jul 2026 | 70.7% | 17.4% | 9.5% | 2.3% | 0.14% |
| Aug 2026 | 70.7% | 17.4% | 9.5% | 2.3% | 0.14% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 70.7% | 1.8M | 0% | 0 points | |
| 2, held 2nd | 17.4% | 450K | 0% | 0 points | |
| 3, held 3rd | 9.5% | 246K | 0% | 0 points | |
| 4, held 4th | 2.3% | 60.5K | 0% | 0 points | |
| 5, held 5th | 0.14% | 3.6K | 0% | 0 points |
70.7%
Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share 0 points.
17.4%
Held 2nd. 450K estimated branded searches, 0% vs prior month. Share 0 points.
3.
Restream
9.5%
Held 3rd. 246K estimated branded searches, 0% vs prior month. Share 0 points.
4.
vMix2.3%
Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.
0.14%
Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Streamlabs and its closest rivals
How has branded search demand for Streamlabs changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Streamlabs worldwide fell from 550K to 450K.
- Across the 11 months ending August 2026, Streamlabs’ estimated Share of Search among live streaming software worldwide peaked at 17.8% in October 2025 and was lowest at 11% in June 2026.
How did search popularity change for live streaming software worldwide in August 2026?
5 changes
Estimated monthly branded searches for Restream worldwide rose 22.4% over 11 measured months, from 201K to 246K in August 2026.

Estimated monthly branded searches for Ecamm Live worldwide fell 45.5% over 11 measured months, from 6.6K to 3.6K in August 2026.

Estimated monthly branded searches for vMix worldwide fell 33.1% over 11 measured months, from 90.5K to 60.5K in August 2026.

Estimated monthly branded searches for OBS Studio worldwide fell 18.3% over 11 measured months, from 2.2M to 1.8M in August 2026.

Estimated monthly branded searches for Streamlabs worldwide fell 18.2% over 11 measured months, from 550K to 450K in August 2026.
Where does Streamlabs compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Live streaming software | 2nd of 5 | 17.4% | Shown above |
| Tipping platforms | 2nd of 5 | 29.1% | Show ranking |
| Stream overlay tools | 1st of 5 | 53.9% | Show ranking |
How is Streamlabs measured?
Brandwave collects information about searches that people make online using Streamlabs’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- streamlabs
Do you work for Streamlabs? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Streamlabs your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.