Brandwave

OWN3D vs Streamlabs:Which is more popular by branded search?

In August 2026, Streamlabs had more branded searches than OWN3D among stream overlay tools worldwide. Streamlabs was estimated to have 450K branded searches compared to OWN3D’s 9.9K, and held a 53.9% Share of Search versus OWN3D’s 1.2%. These are worldwide searches for English-language branded terms.

Share of Search among stream overlay tools worldwide in August 2026Which is more popular in search, OWN3D or Streamlabs?
OWN3D1.2%9.9K searches
vs
Streamlabs53.9%450K searches

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Which is more popular in search, OWN3D or Streamlabs?

Compare the tools streamers use for overlays, alerts and channel branding. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

OWN3D and Streamlabs among stream overlay tools worldwide, by month

Share of Search by month for Streamlabs, OWN3D. The figures are in the table below the chart.

View monthly share of search table
MonthStreamlabsStreamElementsOWN3DNerd or DieMuxy
Oct 202558.6%39.2%1.3%0.86%0.04%
Nov 202553.7%43.9%1.4%0.97%0.05%
Dec 202553.8%44%1.4%0.79%0.05%
Jan 202653.7%44%1.4%0.79%0.04%
Feb 202653.8%44%1.4%0.79%0.05%
Mar 202653.8%44%1.4%0.79%0.04%
Apr 202653.9%44.1%1.2%0.65%0.16%
May 202649%49%1.1%0.59%0.39%
Jun 202653.9%44.1%1.2%0.53%0.23%
Jul 202653.9%44.1%1.2%0.65%0.23%
Aug 202653.9%44.1%1.2%0.65%0.19%
Sep 2026—————

How has the OWN3D and Streamlabs comparison changed over the last 12 months?

  • Streamlabs was ahead of OWN3D in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, OWN3D’s estimated Share of Search among stream overlay tools worldwide moved from 1.3% to 1.2%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
  • Across the 11 months ending August 2026, Streamlabs’ estimated Share of Search among stream overlay tools worldwide moved from 58.6% to 53.9%, and its estimated monthly branded searches moved from 550K to 450K.

How did search popularity change for stream overlay tools worldwide in August 2026?

  1. Estimated monthly branded searches for OWN3D worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

  2. Estimated monthly branded searches for Streamlabs worldwide fell 18.2% over 11 measured months, from 550K to 450K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using OWN3D’s and Streamlabs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

OWN3D

1 branded search term

  • own3d

Streamlabs

1 branded search term

  • streamlabs

How the Brand Demand Index is measured

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