How popular isStitch in search?
In August 2026, there were an estimated 1.3K branded searches for Stitch worldwide which is down 55.2% over the last 11 months. Stitch holds 0.34% estimated Share of Search among etl tools worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Informatica77.6%
Fivetran10.4%
Airbyte5.7%
Talend3.8%
Matillion2.1%
Stitch0.34%
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Which etl tools compete with Stitch?
Share of Search by month for Informatica, Fivetran, Airbyte, Talend, Matillion, Stitch. The figures are in the table below the chart.
View monthly share of search table
| Month | Informatica | Fivetran | Airbyte | Talend | Matillion | Stitch |
|---|---|---|---|---|---|---|
| Oct 2025 | 74.2% | 12.2% | 6.7% | 4.5% | 2% | 0.48% |
| Nov 2025 | 75.5% | 10.2% | 6.8% | 4.6% | 2.5% | 0.49% |
| Dec 2025 | 75.1% | 10.1% | 6.8% | 5.5% | 2% | 0.47% |
| Jan 2026 | 75.6% | 10.2% | 6.8% | 4.6% | 2.5% | 0.39% |
| Feb 2026 | 75.9% | 10.2% | 6.8% | 4.6% | 2% | 0.49% |
| Mar 2026 | 79% | 8.7% | 5.8% | 3.9% | 2.1% | 0.42% |
| Apr 2026 | 76.6% | 10.3% | 6.9% | 3.8% | 2.1% | 0.4% |
| May 2026 | 77.9% | 10.5% | 5.7% | 3.8% | 1.7% | 0.4% |
| Jun 2026 | 73.9% | 12.1% | 6.7% | 4.4% | 2.4% | 0.47% |
| Jul 2026 | 76.6% | 10.3% | 6.9% | 3.8% | 2.1% | 0.41% |
| Aug 2026 | 77.6% | 10.4% | 5.7% | 3.8% | 2.1% | 0.34% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 77.6% | 301K | 0% | +1 points | |
| 2, held 2nd | 10.4% | 40.5K | 0% | +0.1 points | |
| 3, held 3rd | 5.7% | 22.2K | -18.1% | -1.2 points | |
| 4, held 4th | 3.8% | 14.8K | 0% | +0.1 points | |
| 5, held 5th | 2.1% | 8.1K | 0% | 0 points | |
| 6, held 6th | 0.34% | 1.3K | -18.8% | -0.1 points |
77.6%
Held 1st. 301K estimated branded searches, 0% vs prior month. Share +1 points.
2.
Fivetran10.4%
Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share +0.1 points.
3.
Airbyte5.7%
Held 3rd. 22.2K estimated branded searches, -18.1% vs prior month. Share -1.2 points.
4.
Talend3.8%
Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share +0.1 points.
2.1%
Held 5th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.
6.
Stitch0.34%
Held 6th. 1.3K estimated branded searches, -18.8% vs prior month. Share -0.1 points.
Compare search popularity between Stitch and its closest rivals
How has branded search demand for Stitch changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Stitch worldwide fell from 2.9K to 1.3K.
- Across the 11 months ending August 2026, Stitch’s estimated Share of Search among etl tools worldwide held steady, from 0.48% to 0.34%.
How did search popularity change for etl tools worldwide in August 2026?
6 changes
In August 2026, Informatica gained estimated Share of Search among etl tools worldwide, from 76.6% to 77.6%.
In August 2026, Airbyte lost estimated Share of Search among etl tools worldwide, from 6.9% to 5.7%.
Estimated monthly branded searches for Stitch worldwide fell 55.2% over 11 measured months, from 2.9K to 1.3K in August 2026.
Estimated monthly branded searches for Talend worldwide fell 45.4% over 11 measured months, from 27.1K to 14.8K in August 2026.
Estimated monthly branded searches for Fivetran worldwide fell 45.3% over 11 measured months, from 74K to 40.5K in August 2026.
Estimated monthly branded searches for Matillion worldwide fell 33.1% over 11 measured months, from 12.1K to 8.1K in August 2026.
Where does Stitch compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Etl tools | 6th of 6 | 0.34% | Shown above |
| Data integration platforms | 5th of 5 | 1.5% | Show ranking |
| ETL platforms | 5th of 5 | 1.5% | Show ranking |
How is Stitch measured?
Brandwave collects information about searches that people make online using Stitch’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- stitch data
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Is Stitch your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.