How popular isSprinklr in search?
In August 2026, there were an estimated 74K branded searches for Sprinklr worldwide which is down 18.2% over the last 11 months. Sprinklr holds 8.5% estimated Share of Search among social media management platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Buffer64.4%
Hootsuite14.3%Sprout Social11%
Sprinklr8.5%Later1.8%
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Which social media management platforms compete with Sprinklr?
Share of Search by month for Buffer, Hootsuite, Sprout Social, Sprinklr. The figures are in the table below the chart.
View monthly share of search table
| Month | Buffer | Hootsuite | Sprout Social | Sprinklr | Later |
|---|---|---|---|---|---|
| Oct 2025 | 55.2% | 21% | 13.3% | 8.5% | 1.9% |
| Nov 2025 | 57.4% | 22% | 11.5% | 7.3% | 1.8% |
| Dec 2025 | 56.8% | 21.5% | 11.2% | 8.7% | 1.8% |
| Jan 2026 | 55.5% | 24.9% | 10.8% | 6.9% | 1.8% |
| Feb 2026 | 55.1% | 24.5% | 10.4% | 8% | 2% |
| Mar 2026 | 57.4% | 21.3% | 11% | 8.5% | 2% |
| Apr 2026 | 61.4% | 18.5% | 9.4% | 8.8% | 1.8% |
| May 2026 | 63.6% | 17.3% | 9.8% | 7.5% | 1.8% |
| Jun 2026 | 59.8% | 18.9% | 10.9% | 8.3% | 2.1% |
| Jul 2026 | 65.8% | 13.8% | 10.5% | 8.1% | 1.8% |
| Aug 2026 | 64.4% | 14.3% | 11% | 8.5% | 1.8% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 64.4% | 562K | -6.9% | -1.4 points | |
| 2, held 2nd | 14.3% | 125K | -1.1% | +0.6 points | |
| 3, held 3rd | 11% | 95.6K | -0.85% | +0.5 points | |
| 4, held 4th | 8.5% | 74K | 0% | +0.4 points | |
| 5, held 5th | 1.8% | 15.6K | -8% | -0.1 points |
1.
Buffer64.4%
Held 1st. 562K estimated branded searches, -6.9% vs prior month. Share -1.4 points.
14.3%
Held 2nd. 125K estimated branded searches, -1.1% vs prior month. Share +0.6 points.
11%
Held 3rd. 95.6K estimated branded searches, -0.85% vs prior month. Share +0.5 points.
4.
Sprinklr8.5%
Held 4th. 74K estimated branded searches, 0% vs prior month. Share +0.4 points.
5.
Later
1.8%
Held 5th. 15.6K estimated branded searches, -8% vs prior month. Share -0.1 points.
Compare search popularity between Sprinklr and its closest rivals
How has branded search demand for Sprinklr changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Sprinklr worldwide fell from 90.5K to 74K.
- Across the 11 months ending August 2026, Sprinklr’s estimated Share of Search among social media management platforms worldwide peaked at 8.8% in April 2026 and was lowest at 6.9% in January 2026.
How did search popularity change for social media management platforms worldwide in August 2026?
5 changes

In August 2026, Hootsuite gained estimated Share of Search among social media management platforms worldwide, from 13.8% to 14.3%.

In August 2026, Buffer lost estimated Share of Search among social media management platforms worldwide, from 65.8% to 64.4%.
Estimated monthly branded searches for Sprout Social worldwide fell 32.5% over 11 measured months, from 142K to 95.6K in August 2026.
Estimated monthly branded searches for Later worldwide fell 23.7% over 11 measured months, from 20.4K to 15.6K in August 2026.

Estimated monthly branded searches for Sprinklr worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.
Where does Sprinklr compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Social media management tools | 4th of 6 | 8.3% | Show ranking |
| Social media management platforms | 4th of 5 | 8.5% | Shown above |
| Experience management platforms | 3rd of 5 | 10% | Show ranking |
How is Sprinklr measured?
Brandwave collects information about searches that people make online using Sprinklr’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- sprinklr
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Is Sprinklr your brand?
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