How popular isSerious Steel Fitness?
In September 2026, people searched for Serious Steel Fitness by name about 1,300 times worldwide, about the same as the previous year. These searches made up 0.36% of all global resistance band brand searches, placing Serious Steel Fitness fifth out of eight brands. When we asked both ChatGPT and Google AI Overviews about resistance band brands, Serious Steel Fitness appeared in two of the five answers and was the fourth most recommended of the eight.
Serious Steel Fitness is the fifth most searched of 8 competitors and the fourth most recommended in AI answers.
TherabandShare of searches 37.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
BlackrollShare of searches 30.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Rogue FitnessShare of searches 30.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st- BodylasticsShare of searches 0.53%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
- Serious Steel FitnessShare of searches 0.36%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
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Top resistance band brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Serious Steel Fitness was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Serious Steel Fitness is the fourth most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Rogue Fitness1st
- Theraband2nd
Fit Simplify3rd- Serious Steel Fitness4th
- Whatafit5th
- Bodylastics6th
TRX7th- Blackroll–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Theraband4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Rogue Fitness3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Bodylastics2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Serious Steel Fitness2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Fit Simplify2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Whatafit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- TRX1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Blackroll0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about resistance band brands
5 answers
Asked ChatGPT
“Which resistance band brand should I buy?”
Asked ChatGPT
“What are the best resistance band brands?”
Asked ChatGPT
“What's the best resistance band brand for home workouts?”
Searched Google, AI Overview
“best resistance bands”
Searched Google, AI Overview
“exercise bands”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which resistance band brands compete with Serious Steel Fitness?
Share of searches by month for Theraband, Blackroll, Rogue Fitness, Serious Steel Fitness. The figures are in the table below the chart.
View monthly share of searches table
| Month | Theraband | Blackroll | Rogue Fitness | Bodylastics | Serious Steel Fitness | Fit Simplify | Whatafit | TRX |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 32.9% | 32.9% | 32.9% | 0.87% | 0.39% | 0.12% | 0.05% | — |
| Nov 2025 | 24.7% | 37.1% | 37.1% | 0.65% | 0.36% | 0.09% | 0.03% | — |
| Dec 2025 | 30.5% | 30.5% | 37.5% | 0.81% | 0.44% | 0.13% | 0.06% | — |
| Jan 2026 | 35% | 28.5% | 35% | 0.75% | 0.42% | 0.15% | 0.05% | — |
| Feb 2026 | 32.9% | 32.9% | 32.9% | 0.72% | 0.39% | 0.12% | 0.05% | — |
| Mar 2026 | 35.1% | 28.6% | 35.1% | 0.62% | 0.42% | 0.12% | 0.04% | — |
| Apr 2026 | 30.6% | 30.6% | 37.5% | 0.67% | 0.44% | 0.11% | 0.05% | — |
| May 2026 | 30.6% | 30.6% | 37.6% | 0.67% | 0.36% | 0.11% | 0.04% | — |
| Jun 2026 | 32.4% | 26.6% | 39.7% | 0.71% | 0.38% | 0.11% | 0.05% | — |
| Jul 2026 | 30.6% | 30.6% | 37.5% | 0.81% | 0.44% | 0.11% | 0.05% | — |
| Aug 2026 | 35.1% | 28.6% | 35.1% | 0.75% | 0.42% | 0.1% | 0.04% | — |
| Sep 2026 | 37.6% | 30.7% | 30.7% | 0.53% | 0.36% | 0.09% | 0.05% | — |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 37.6% | 135K | 0% | +2.6 pointsmoved from 2nd to 1st | |
| 2, moved from 3rd to 2nd | 30.7% | 110K | 0% | +2.1 pointsmoved from 3rd to 2nd | |
| 3, moved from 1st to 3rd | 30.7% | 110K | -18.5% | -4.4 pointsmoved from 1st to 3rd | |
| 4, held 4th | 0.53% | 1.9K | -34.5% | -0.2 points | |
| 5, held 5th | 0.36% | 1.3K | -18.8% | -0.1 points | |
| 6, held 6th | 0.09% | 320 | -17.9% | 0 points | |
| 7, held 7th | 0.05% | 170 | 0% | 0 points | |
| —, not measured this month | — | — | — | — |
37.6%
Moved from 2nd to 1st. 135K estimated branded searches, 0% vs prior month. Share +2.6 points.
30.7%
Moved from 3rd to 2nd. 110K estimated branded searches, 0% vs prior month. Share +2.1 points.
30.7%
Moved from 1st to 3rd. 110K estimated branded searches, -18.5% vs prior month. Share -4.4 points.
0.53%
Held 4th. 1.9K estimated branded searches, -34.5% vs prior month. Share -0.2 points.
0.36%
Held 5th. 1.3K estimated branded searches, -18.8% vs prior month. Share -0.1 points.
0.09%
Held 6th. 320 estimated branded searches, -17.9% vs prior month. Share 0 points.
7.Whatafit
0.05%
Held 7th. 170 estimated branded searches, 0% vs prior month. Share 0 points.
—.
TRX—
Not measured this month. — estimated branded searches, — vs prior month. Share —.
Compare popularity between Serious Steel Fitness and its closest rivals
- Serious Steel Fitness vs Blackroll: compare popularity
- Serious Steel Fitness vs Rogue Fitness: compare popularity
- Serious Steel Fitness vs Bodylastics: compare popularity
- Serious Steel Fitness vs Fit Simplify: compare popularity
- Serious Steel Fitness vs Whatafit: compare popularity
- Compare Serious Steel Fitness with any brand
Every comparison with Serious Steel Fitness
6 comparisons
How has branded search demand for Serious Steel Fitness changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Serious Steel Fitness worldwide held steady at 1.3K.
- Across the 12 months ending September 2026, Serious Steel Fitness’ share of searches among resistance band brands worldwide held steady, from 0.39% to 0.36%.
How did search popularity change for resistance band brands worldwide in September 2026?
5 changes
In September 2026, Theraband overtook Rogue Fitness to become the leader among resistance band brands worldwide, with 37.6% of the searches.
In September 2026, Blackroll overtook Rogue Fitness to rank 2nd among resistance band brands worldwide, with 30.7% of the searches.
In September 2026, Rogue Fitness lost share of searches among resistance band brands worldwide, from 35.1% to 30.7%.
Estimated monthly branded searches for Bodylastics worldwide fell 34.5% over 12 measured months, from 2.9K to 1.9K in September 2026.
Estimated monthly branded searches for Fit Simplify worldwide fell 17.9% over 12 measured months, from 390 to 320 in September 2026.
How are Serious Steel Fitness’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Serious Steel Fitness’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- serious steel fitness
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