Brandwave

How popular isBlackroll in search?

In August 2026, there were an estimated 110K branded searches for Blackroll worldwide which held steady over the last 11 months. Blackroll holds 28.7% estimated Share of Search among resistance band brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Rogue Fitness35.2%
  2. Theraband35.2%
  3. Blackroll28.7%
  4. Bodylastics0.76%
  5. Fit Simplify0.1%
  6. TRX—
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Which resistance band brands compete with Blackroll?

Blackroll against resistance band brands worldwide, by month

Share of Search by month for Rogue Fitness, Theraband, Blackroll. The figures are in the table below the chart.

View monthly share of search table
MonthRogue FitnessTherabandBlackrollBodylasticsFit SimplifyTRX
Oct 202533%33%33%0.87%0.12%—
Nov 202537.2%24.8%37.2%0.65%0.09%—
Dec 202537.7%30.7%30.7%0.81%0.13%—
Jan 202635.2%35.2%28.7%0.76%0.15%—
Feb 202633.1%33.1%33.1%0.72%0.12%—
Mar 202635.3%35.3%28.7%0.63%0.13%—
Apr 202637.7%30.7%30.7%0.67%0.11%—
May 202637.7%30.7%30.7%0.67%0.11%—
Jun 202639.9%32.5%26.8%0.71%0.12%—
Jul 202637.7%30.7%30.7%0.81%0.11%—
Aug 202635.2%35.2%28.7%0.76%0.1%—
Sep 2026——————
  1. Held 1st. 135K estimated branded searches, 0% vs prior month. Share -2.5 points.

  2. 2.Theraband

    35.2%

    Moved from 3rd to 2nd. 135K estimated branded searches, +22.7% vs prior month. Share +4.5 points.

  3. 3.Blackroll

    28.7%

    Moved from 2nd to 3rd. 110K estimated branded searches, 0% vs prior month. Share -2 points.

  4. 4.Bodylastics

    0.76%

    Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. Held 5th. 390 estimated branded searches, 0% vs prior month. Share 0 points.

  6. —.TRX

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare search popularity between Blackroll and its closest rivals

How has branded search demand for Blackroll changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Blackroll worldwide held steady at 110K.
  • Across the 11 months ending August 2026, Blackroll’s estimated Share of Search among resistance band brands worldwide decreased from 33% to 28.7%.
  • Across the 11 months ending August 2026, Blackroll’s estimated Share of Search among resistance band brands worldwide peaked at 37.2% in November 2025 and was lowest at 26.8% in June 2026.
  • Across the 11 months ending August 2026, Blackroll fell from 1st to 3rd among resistance band brands worldwide.

How did search popularity change for resistance band brands worldwide in August 2026?

  1. In August 2026, Theraband overtook Blackroll to rank 2nd among resistance band brands worldwide, at 35.2%.

  2. In August 2026, Rogue Fitness lost estimated Share of Search among resistance band brands worldwide, from 37.7% to 35.2%.

  3. In August 2026, Blackroll lost estimated Share of Search among resistance band brands worldwide, from 30.7% to 28.7%.

Where does Blackroll compete?

Blackroll is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Foam roller brands3rd of 514.3%Show ranking
Resistance band brands3rd of 628.7%Shown above

How is Blackroll measured?

Brandwave collects information about searches that people make online using Blackroll’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • blackroll

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How the Brand Demand Index is measured

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Is Blackroll your brand?

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