Brandwave

Serious Steel Fitness vs Theraband:Which is searched more?

In September 2026, Theraband had more branded searches than Serious Steel Fitness among resistance band brands worldwide. Theraband had about 135,000 branded searches, while Serious Steel Fitness had 1,300. Theraband made up 37.6% of all resistance band brand searches we track, and Serious Steel Fitness accounted for 0.36%. These are worldwide searches for English-language branded terms.

Share of searches among resistance band brands worldwide in September 2026Is Serious Steel Fitness or Theraband more popular in search?
Serious Steel Fitness0.36%1.3K searches
vs
Theraband37.6%135K searches

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Is Serious Steel Fitness or Theraband more popular in search?

Compare the resistance band brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Serious Steel Fitness and Theraband among resistance band brands worldwide, by month

Share of searches by month for Theraband, Serious Steel Fitness. The figures are in the table below the chart.

View monthly share of searches table
MonthTherabandBlackrollRogue FitnessBodylasticsSerious Steel FitnessFit SimplifyWhatafit
Oct 202532.9%32.9%32.9%0.87%0.39%0.12%0.05%
Nov 202524.7%37.1%37.1%0.65%0.36%0.09%0.03%
Dec 202530.5%30.5%37.5%0.81%0.44%0.13%0.06%
Jan 202635%28.5%35%0.75%0.42%0.15%0.05%
Feb 202632.9%32.9%32.9%0.72%0.39%0.12%0.05%
Mar 202635.1%28.6%35.1%0.62%0.42%0.12%0.04%
Apr 202630.6%30.6%37.5%0.67%0.44%0.11%0.05%
May 202630.6%30.6%37.6%0.67%0.36%0.11%0.04%
Jun 202632.4%26.6%39.7%0.71%0.38%0.11%0.05%
Jul 202630.6%30.6%37.5%0.81%0.44%0.11%0.05%
Aug 202635.1%28.6%35.1%0.75%0.42%0.1%0.04%
Sep 202637.6%30.7%30.7%0.53%0.36%0.09%0.05%

How has the Serious Steel Fitness and Theraband comparison changed over the last 12 months?

3 findings

How did search popularity change for resistance band brands worldwide in September 2026?

1 change
  1. In September 2026, Theraband overtook Rogue Fitness to become the leader among resistance band brands worldwide, with 37.6% of the searches.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Serious Steel Fitness’ and Theraband’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Serious Steel Fitness

1 branded search term

  • serious steel fitness

Theraband

1 branded search term

  • theraband

How the Brand Demand Index is measured

Other head-to-heads among resistance band brands

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.