Serious Steel Fitness vs Theraband:Which is searched more?
In September 2026, Theraband had more branded searches than Serious Steel Fitness among resistance band brands worldwide. Theraband had about 135,000 branded searches, while Serious Steel Fitness had 1,300. Theraband made up 37.6% of all resistance band brand searches we track, and Serious Steel Fitness accounted for 0.36%. These are worldwide searches for English-language branded terms.
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Is Serious Steel Fitness or Theraband more popular in search?
Compare the resistance band brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Theraband, Serious Steel Fitness. The figures are in the table below the chart.
View monthly share of searches table
| Month | Theraband | Blackroll | Rogue Fitness | Bodylastics | Serious Steel Fitness | Fit Simplify | Whatafit |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 32.9% | 32.9% | 32.9% | 0.87% | 0.39% | 0.12% | 0.05% |
| Nov 2025 | 24.7% | 37.1% | 37.1% | 0.65% | 0.36% | 0.09% | 0.03% |
| Dec 2025 | 30.5% | 30.5% | 37.5% | 0.81% | 0.44% | 0.13% | 0.06% |
| Jan 2026 | 35% | 28.5% | 35% | 0.75% | 0.42% | 0.15% | 0.05% |
| Feb 2026 | 32.9% | 32.9% | 32.9% | 0.72% | 0.39% | 0.12% | 0.05% |
| Mar 2026 | 35.1% | 28.6% | 35.1% | 0.62% | 0.42% | 0.12% | 0.04% |
| Apr 2026 | 30.6% | 30.6% | 37.5% | 0.67% | 0.44% | 0.11% | 0.05% |
| May 2026 | 30.6% | 30.6% | 37.6% | 0.67% | 0.36% | 0.11% | 0.04% |
| Jun 2026 | 32.4% | 26.6% | 39.7% | 0.71% | 0.38% | 0.11% | 0.05% |
| Jul 2026 | 30.6% | 30.6% | 37.5% | 0.81% | 0.44% | 0.11% | 0.05% |
| Aug 2026 | 35.1% | 28.6% | 35.1% | 0.75% | 0.42% | 0.1% | 0.04% |
| Sep 2026 | 37.6% | 30.7% | 30.7% | 0.53% | 0.36% | 0.09% | 0.05% |
How has the Serious Steel Fitness and Theraband comparison changed over the last 12 months?
3 findings
- Theraband was ahead of Serious Steel Fitness in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Serious Steel Fitness’ share of searches among resistance band brands worldwide moved from 0.39% to 0.36%, and its estimated monthly branded searches held steady at 1.3K.
- Across the 12 months ending September 2026, Theraband’s share of searches among resistance band brands worldwide moved from 32.9% to 37.6%, and its estimated monthly branded searches moved from 110K to 135K.
How did search popularity change for resistance band brands worldwide in September 2026?
1 change

In September 2026, Theraband overtook Rogue Fitness to become the leader among resistance band brands worldwide, with 37.6% of the searches.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Serious Steel Fitness’ and Theraband’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Serious Steel Fitness
1 branded search term
- serious steel fitness
Theraband
1 branded search term
- theraband
Other head-to-heads among resistance band brands

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