Brandwave

How popular isSelmer in search?

In August 2026, there were an estimated 14.8K branded searches for Selmer worldwide which is down 18.2% over the last 11 months. Selmer holds 0.36% estimated Share of Search among mouthpiece brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Yamaha99.2%
  2. Selmer0.36%
  3. Vandoren0.29%
  4. Otto Link0.04%
  5. Berg Larsen0.04%
  6. Rico0.03%
Selmer website (opens in a new tab)

Follow Selmer and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which mouthpiece brands compete with Selmer?

Selmer against mouthpiece brands worldwide, by month

Share of Search by month for Yamaha, Selmer. The figures are in the table below the chart.

View monthly share of search table
MonthYamahaSelmerVandorenOtto LinkBerg LarsenRico
Oct 202599.1%0.44%0.36%0.04%0.03%0.03%
Nov 202599.1%0.44%0.36%0.04%0.04%0.03%
Dec 202599.1%0.44%0.36%0.04%0.04%0.03%
Jan 202699%0.44%0.36%0.06%0.07%0.03%
Feb 202699.1%0.44%0.36%0.05%0.07%0.02%
Mar 202699.2%0.36%0.29%0.04%0.05%0.03%
Apr 202699.1%0.44%0.29%0.04%0.07%0.02%
May 202699.1%0.44%0.36%0.05%0.07%0.02%
Jun 202699.2%0.36%0.29%0.04%0.07%0.02%
Jul 202699.2%0.36%0.29%0.04%0.07%0.02%
Aug 202699.2%0.36%0.29%0.04%0.04%0.03%
Sep 2026——————

  1. 1.Yamaha

    99.2%

    Held 1st. 4.1M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Selmer

    0.36%

    Held 2nd. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Vandoren

    0.29%

    Held 3rd. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Otto Link

    0.04%

    Moved from 5th to 4th. 1.7K estimated branded searches, +4.3% vs prior month. Share 0 points.

  5. 5.Berg Larsen

    0.04%

    Moved from 4th to 5th. 1.6K estimated branded searches, -44.8% vs prior month. Share 0 points.

  6. 6.Rico

    0.03%

    Held 6th. 1.3K estimated branded searches, +47.7% vs prior month. Share 0 points.

Compare search popularity between Selmer and its closest rivals

Every comparison with Selmer

How has branded search demand for Selmer changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Selmer worldwide fell from 18.1K to 14.8K.
  • Across the 11 months ending August 2026, Selmer’s estimated Share of Search among mouthpiece brands worldwide held steady, from 0.44% to 0.36%.

How did search popularity change for mouthpiece brands worldwide in August 2026?

  1. In August 2026, Otto Link rose from 5th to 4th among mouthpiece brands worldwide.

  2. In August 2026, Berg Larsen fell from 4th to 5th among mouthpiece brands worldwide.

  3. Estimated monthly branded searches for Vandoren worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.

  4. Estimated monthly branded searches for Selmer worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

Where does Selmer compete?

Selmer is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Saxophones2nd of 60.36%Show ranking
Mouthpiece brands2nd of 60.36%Shown above

How is Selmer measured?

Brandwave collects information about searches that people make online using Selmer’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • selmer

Do you work for Selmer? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Selmer your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free