How popular isSally Hansen in search?
In August 2026, there were an estimated 49.5K branded searches for Sally Hansen worldwide which held steady over the last 11 months. Sally Hansen holds 27.9% estimated Share of Search among utility billing software worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Robert Harris56%
Sally Hansen27.9%
Itron10.2%
VertexOne5.6%
Cayenta0.33%
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Which utility billing software compete with Sally Hansen?
Share of Search by month for Robert Harris, Sally Hansen, Itron, VertexOne. The figures are in the table below the chart.
View monthly share of search table
| Month | Robert Harris | Sally Hansen | Itron | VertexOne | Cayenta |
|---|---|---|---|---|---|
| Oct 2025 | 44% | 32.8% | 14.7% | 8% | 0.48% |
| Nov 2025 | 44.7% | 33.3% | 15% | 6.7% | 0.32% |
| Dec 2025 | 46.1% | 34.3% | 12.5% | 6.9% | 0.27% |
| Jan 2026 | 46% | 34.3% | 12.5% | 6.9% | 0.33% |
| Feb 2026 | 45.3% | 33.7% | 15.1% | 5.5% | 0.33% |
| Mar 2026 | 44.8% | 33.3% | 14.9% | 6.7% | 0.4% |
| Apr 2026 | 39.9% | 36.2% | 16.2% | 7.2% | 0.53% |
| May 2026 | 43.3% | 39.3% | 11.8% | 5.3% | 0.38% |
| Jun 2026 | 42.8% | 38.9% | 11.6% | 6.4% | 0.38% |
| Jul 2026 | 46% | 34.2% | 12.5% | 6.8% | 0.5% |
| Aug 2026 | 56% | 27.9% | 10.2% | 5.6% | 0.33% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 56% | 99.4K | +49.3% | +10 points | |
| 2, held 2nd | 27.9% | 49.5K | 0% | -6.3 points | |
| 3, held 3rd | 10.2% | 18.1K | 0% | -2.3 points | |
| 4, held 4th | 5.6% | 9.9K | 0% | -1.3 points | |
| 5, held 5th | 0.33% | 590 | -18.1% | -0.2 points |
56%
Held 1st. 99.4K estimated branded searches, +49.3% vs prior month. Share +10 points.
27.9%
Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share -6.3 points.
3.
10.2%
Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share -2.3 points.
5.6%
Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share -1.3 points.
5.
Cayenta0.33%
Held 5th. 590 estimated branded searches, -18.1% vs prior month. Share -0.2 points.
Compare search popularity between Sally Hansen and its closest rivals
Every comparison with Sally Hansen
16 comparisons
- OPI vs Sally Hansen
- Revlon vs Sally Hansen
- Sally Hansen vs Trim
- Blue Cross vs Sally Hansen
- CND vs Sally Hansen
- Essie vs Sally Hansen
- Robert Harris vs Sally Hansen
- Itron vs Sally Hansen
- Sally Hansen vs VertexOne
- Oracle Health vs Sally Hansen
- Nailtopia vs Sally Hansen
- Cuticle Buddy vs Sally Hansen
- Cayenta vs Sally Hansen
- Bona Fide Beauty vs Sally Hansen
- Nailene vs Sally Hansen
- Orly vs Sally Hansen
How has branded search demand for Sally Hansen changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Sally Hansen worldwide held steady at 49.5K.
- Across the 11 months ending August 2026, Sally Hansen’s estimated Share of Search among utility billing software worldwide decreased from 32.8% to 27.9%.
- Across the 11 months ending August 2026, Sally Hansen’s estimated Share of Search among utility billing software worldwide peaked at 39.3% in May 2026 and was lowest at 27.9% in August 2026.
How did search popularity change for utility billing software worldwide in August 2026?
5 changes
In August 2026, Robert Harris gained estimated Share of Search among utility billing software worldwide, from 46% to 56%.
In August 2026, Sally Hansen lost estimated Share of Search among utility billing software worldwide, from 34.2% to 27.9%.
In August 2026, Itron lost estimated Share of Search among utility billing software worldwide, from 12.5% to 10.2%.
In August 2026, VertexOne lost estimated Share of Search among utility billing software worldwide, from 6.8% to 5.6%.
Estimated monthly branded searches for Cayenta worldwide fell 18.1% over 11 measured months, from 720 to 590 in August 2026.
Where does Sally Hansen compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Nail file brands | 4th of 6 | 6.9% | Show ranking |
| Cuticle care brands | 5th of 6 | 7.1% | Show ranking |
| Nail polish brands | 4th of 5 | 10.8% | Show ranking |
| Nail care | 4th of 6 | 10.9% | Show ranking |
| Utility customer information systems | 2nd of 5 | 26.8% | Show ranking |
| Utility billing software | 2nd of 5 | 27.9% | Shown above |
How is Sally Hansen measured?
Brandwave collects information about searches that people make online using Sally Hansen’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- sally hansen
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Is Sally Hansen your brand?
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