Cuticle care brands:Which brands are most popular in search?
CND and OPI share the highest estimated Share of Search among cuticle care brands worldwide, at 36.3% in August 2026. These are worldwide searches for English-language branded terms.
CND36.3%OPI36.3%
Essie16.3%Sally Hansen10.9%
- Cuticle Buddy0.22%
- Blue Cross0.04%
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Share of SearchLeaderboard
Compare the cuticle care brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for CND, OPI, Essie, Sally Hansen. The figures are in the table below the chart.
View monthly share of search table
| Month | CND | OPI | Essie | Sally Hansen | Cuticle Buddy | Blue Cross |
|---|---|---|---|---|---|---|
| Oct 2025 | 36.3% | 36.3% | 16.3% | 10.9% | 0.19% | 0.02% |
| Nov 2025 | 36.3% | 36.3% | 16.3% | 10.9% | 0.22% | 0.02% |
| Dec 2025 | 38.9% | 31.8% | 17.4% | 11.7% | 0.24% | 0.03% |
| Jan 2026 | 36.3% | 36.3% | 16.3% | 10.9% | 0.22% | 0.04% |
| Feb 2026 | 37.4% | 37.4% | 13.7% | 11.2% | 0.2% | 0.03% |
| Mar 2026 | 36.3% | 36.3% | 16.3% | 10.9% | 0.22% | 0.04% |
| Apr 2026 | 40.1% | 32.8% | 14.7% | 12% | 0.32% | 0.04% |
| May 2026 | 35.4% | 35.4% | 15.9% | 13% | 0.28% | 0.04% |
| Jun 2026 | 37.8% | 31% | 17% | 13.9% | 0.3% | 0.04% |
| Jul 2026 | 33.6% | 33.6% | 22.4% | 10.1% | 0.26% | 0.05% |
| Aug 2026 | 36.3% | 36.3% | 16.3% | 10.9% | 0.22% | 0.04% |
| Sep 2026 | — | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 36.3% | 165K | 0% | +2.7 points | |
| 2, held 2nd | 36.3% | 165K | 0% | +2.7 points | |
| 3, held 3rd | 16.3% | 74K | -32.7% | -6.1 points | |
| 4, held 4th | 10.9% | 49.5K | 0% | +0.8 points | |
| 5, held 5th | 0.22% | 1K | -23.1% | 0 points | |
| 6, held 6th | 0.04% | 170 | -34.6% | 0 points |
1.
CND36.3%
Held 1st. 165K estimated branded searches, 0% vs prior month. Share +2.7 points.
2.
36.3%
Held 2nd. 165K estimated branded searches, 0% vs prior month. Share +2.7 points.
3.
Essie16.3%
Held 3rd. 74K estimated branded searches, -32.7% vs prior month. Share -6.1 points.
10.9%
Held 4th. 49.5K estimated branded searches, 0% vs prior month. Share +0.8 points.
0.22%
Held 5th. 1K estimated branded searches, -23.1% vs prior month. Share 0 points.
0.04%
Held 6th. 170 estimated branded searches, -34.6% vs prior month. Share 0 points.
Compare search popularity between leading brands
Which brand is most popular in search among cuticle care brands worldwide?
6 brands
CND and OPI share the highest estimated Share of Search among cuticle care brands worldwide, at 36.3% in August 2026.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| CND | 36.3% | 40.1%Apr 2026 | 33.6%Jul 2026 | 1st |
| OPI | 36.3% | 37.4%Feb 2026 | 31%Jun 2026 | 2nd |
| Essie | 16.3% | 22.4%Jul 2026 | 13.7%Feb 2026 | 3rd |
| Sally Hansen | 10.9% | 13.9%Jun 2026 | 10.1%Jul 2026 | 4th |
| Cuticle Buddy | 0.19% → 0.22% | 0.32%Apr 2026 | 0.19%Oct 2025 | 5th |
| Blue Cross | 0.02% → 0.04% | 0.05%Jul 2026 | 0.02%Nov 2025 | 6th |
Each finding as a sentence
- Across the 11 months ending August 2026, CND’s estimated Share of Search among cuticle care brands worldwide peaked at 40.1% in April 2026 and was lowest at 33.6% in July 2026.
- Across the 11 months ending August 2026, OPI’s estimated Share of Search among cuticle care brands worldwide peaked at 37.4% in February 2026 and was lowest at 31% in June 2026.
- Across the 11 months ending August 2026, Essie’s estimated Share of Search among cuticle care brands worldwide peaked at 22.4% in July 2026 and was lowest at 13.7% in February 2026.
- Across the 11 months ending August 2026, Sally Hansen’s estimated Share of Search among cuticle care brands worldwide peaked at 13.9% in June 2026 and was lowest at 10.1% in July 2026.
- Across the 11 months ending August 2026, CND, OPI, Essie, Sally Hansen, Cuticle Buddy and Blue Cross held steady: their estimated Share of Search among cuticle care brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for cuticle care brands worldwide in August 2026?
6 changes
In August 2026, CND gained estimated Share of Search among cuticle care brands worldwide, from 33.6% to 36.3%.
In August 2026, OPI gained estimated Share of Search among cuticle care brands worldwide, from 33.6% to 36.3%.
In August 2026, Sally Hansen gained estimated Share of Search among cuticle care brands worldwide, from 10.1% to 10.9%.
In August 2026, Essie lost estimated Share of Search among cuticle care brands worldwide, from 22.4% to 16.3%.
Estimated monthly branded searches for Blue Cross worldwide rose 54.5% over 11 measured months, from 110 to 170 in August 2026.
Estimated monthly branded searches for Cuticle Buddy worldwide rose 13.6% over 11 measured months, from 880 to 1K in August 2026.
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