How popular isCuticle Buddy in search?
In August 2026, there were an estimated 1K branded searches for Cuticle Buddy worldwide which is up 13.6% over the last 11 months. Cuticle Buddy holds 0.14% estimated Share of Search among cuticle care brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Blue Cross35.1%
CND23.5%OPI23.5%
Essie10.6%Sally Hansen7.1%
- Cuticle Buddy0.14%
Follow Cuticle Buddy and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which cuticle care brands compete with Cuticle Buddy?
Share of Search by month for Blue Cross, CND, OPI, Essie, Sally Hansen, Cuticle Buddy. The figures are in the table below the chart.
View monthly share of search table
| Month | Blue Cross | CND | OPI | Essie | Sally Hansen | Cuticle Buddy |
|---|---|---|---|---|---|---|
| Oct 2025 | 44.8% | 20.1% | 20.1% | 9% | 6% | 0.11% |
| Nov 2025 | 44.7% | 20.1% | 20.1% | 9% | 6% | 0.12% |
| Dec 2025 | 46.4% | 20.8% | 17% | 9.3% | 6.2% | 0.13% |
| Jan 2026 | 44.8% | 20.1% | 20.1% | 9% | 6% | 0.12% |
| Feb 2026 | 40.6% | 22.2% | 22.2% | 8.2% | 6.7% | 0.12% |
| Mar 2026 | 44.8% | 20.1% | 20.1% | 9% | 6% | 0.12% |
| Apr 2026 | 42.3% | 23.2% | 18.9% | 8.5% | 6.9% | 0.18% |
| May 2026 | 34.6% | 23.2% | 23.2% | 10.4% | 8.5% | 0.18% |
| Jun 2026 | 36.1% | 24.2% | 19.8% | 10.9% | 8.9% | 0.19% |
| Jul 2026 | 33.4% | 22.4% | 22.4% | 14.9% | 6.7% | 0.18% |
| Aug 2026 | 35.1% | 23.5% | 23.5% | 10.6% | 7.1% | 0.14% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 35.1% | 246K | -0.04% | +1.7 points | |
| 2, held 2nd | 23.5% | 165K | 0% | +1.2 points | |
| 3, held 3rd | 23.5% | 165K | 0% | +1.2 points | |
| 4, held 4th | 10.6% | 74K | -32.7% | -4.4 points | |
| 5, held 5th | 7.1% | 49.5K | 0% | +0.3 points | |
| 6, held 6th | 0.14% | 1K | -23.1% | 0 points |
35.1%
Held 1st. 246K estimated branded searches, -0.04% vs prior month. Share +1.7 points.
2.
CND23.5%
Held 2nd. 165K estimated branded searches, 0% vs prior month. Share +1.2 points.
3.
23.5%
Held 3rd. 165K estimated branded searches, 0% vs prior month. Share +1.2 points.
4.
Essie10.6%
Held 4th. 74K estimated branded searches, -32.7% vs prior month. Share -4.4 points.
7.1%
Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share +0.3 points.
0.14%
Held 6th. 1K estimated branded searches, -23.1% vs prior month. Share 0 points.
Compare search popularity between Cuticle Buddy and its closest rivals
Every comparison with Cuticle Buddy
5 comparisons
How has branded search demand for Cuticle Buddy changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Cuticle Buddy worldwide rose from 880 to 1K.
- Across the 11 months ending August 2026, Cuticle Buddy’s estimated Share of Search among cuticle care brands worldwide held steady, from 0.11% to 0.14%.
How did search popularity change for cuticle care brands worldwide in August 2026?
5 changes
In August 2026, Blue Cross gained estimated Share of Search among cuticle care brands worldwide, from 33.4% to 35.1%.
In August 2026, CND gained estimated Share of Search among cuticle care brands worldwide, from 22.4% to 23.5%.
In August 2026, OPI gained estimated Share of Search among cuticle care brands worldwide, from 22.4% to 23.5%.
In August 2026, Essie lost estimated Share of Search among cuticle care brands worldwide, from 14.9% to 10.6%.
Estimated monthly branded searches for Cuticle Buddy worldwide rose 13.6% over 11 measured months, from 880 to 1K in August 2026.
How is Cuticle Buddy measured?
Brandwave collects information about searches that people make online using Cuticle Buddy’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- cuticle buddy
Do you work for Cuticle Buddy? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Cuticle Buddy your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.