How popular isRuler Analytics?
In September 2026, people searched for Ruler Analytics by name about 590 times worldwide, a 33% decrease from the previous year. These searches made up 0.17% of all global marketing attribution platform searches, placing Ruler Analytics sixth out of eight platforms. When we asked both ChatGPT and Google AI Overviews about marketing attribution platforms, Ruler Analytics appeared in four of the five answers and was the sixth most recommended of the eight.
Ruler Analytics is the sixth most searched of 8 competitors and the sixth most recommended in AI answers.
CometlyShare of searches 86.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
Triple WhaleShare of searches 10.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
FosphaShare of searches 1.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
DreamdataShare of searches 1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
Ruler AnalyticsShare of searches 0.17%Mentioned in 4 of 5 AI answersPlace in AI recommendations 6th
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Top marketing attribution platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Ruler Analytics was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Ruler Analytics is the sixth most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Triple Whale1st
Northbeam2nd
Dreamdata3rd
HockeyStack4th
Cometly5th
Ruler Analytics6th
Rockerbox7th
Fospha–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Triple Whale5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ruler Analytics4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Northbeam4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Dreamdata3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Cometly2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
HockeyStack2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Rockerbox2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Fospha0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about marketing attribution platforms
5 answers
Asked ChatGPT
“Which marketing attribution platform should I use?”
Asked ChatGPT
“What are the best marketing attribution platforms?”
Asked ChatGPT
“What's the best marketing attribution platform for ecommerce revenue tracking?”
Searched Google, AI Overview
“marketing attribution platform”
Searched Google, AI Overview
“ecommerce attribution software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which marketing attribution platforms compete with Ruler Analytics?
Share of searches by month for Cometly, Triple Whale, Ruler Analytics. The figures are in the table below the chart.
View monthly share of searches table
| Month | Cometly | Triple Whale | Fospha | Dreamdata | HockeyStack | Ruler Analytics | Northbeam | Rockerbox |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 80% | 12.8% | 1.5% | 2.1% | 3.2% | 0.35% | 0.06% | 0.02% |
| Nov 2025 | 81.1% | 12.9% | 1.2% | 1.8% | 2.7% | 0.29% | 0.05% | <0.01% |
| Dec 2025 | 82.1% | 12.4% | 1% | 1.5% | 2.7% | 0.24% | 0.04% | 0.02% |
| Jan 2026 | 79% | 14.6% | 1.4% | 1.4% | 3.2% | 0.28% | 0.06% | 0.02% |
| Feb 2026 | 81.4% | 12.3% | 1.5% | 1.8% | 2.7% | 0.29% | 0.05% | <0.01% |
| Mar 2026 | 78.8% | 14.5% | 1.4% | 1.7% | 3.2% | 0.28% | 0.06% | <0.01% |
| Apr 2026 | 79.3% | 13.9% | 1.2% | 1.4% | 3.9% | 0.28% | 0.06% | <0.01% |
| May 2026 | 83.7% | 12% | 1% | 1.2% | 1.8% | 0.2% | 0.06% | <0.01% |
| Jun 2026 | 81.2% | 14.2% | 1% | 1.5% | 1.8% | 0.24% | 0.05% | <0.01% |
| Jul 2026 | 83.2% | 12.5% | 1.2% | 1.2% | 1.5% | 0.24% | 0.06% | <0.01% |
| Aug 2026 | 85.9% | 10.6% | 1% | 1.3% | 1% | 0.21% | 0.05% | <0.01% |
| Sep 2026 | 86.7% | 10.1% | 1.1% | 1% | 0.84% | 0.17% | 0.05% | <0.01% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 86.7% | 301K | +22.4% | +0.8 points | |
| 2, held 2nd | 10.1% | 35.2K | +16.2% | -0.4 points | |
| 3, moved from 4th to 3rd | 1.1% | 3.7K | +23.6% | 0 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 1% | 3.6K | 0% | -0.2 pointsmoved from 3rd to 4th | |
| 5, held 5th | 0.84% | 2.9K | 0% | -0.2 points | |
| 6, held 6th | 0.17% | 590 | 0% | 0 points | |
| 7, held 7th | 0.05% | 180 | +28.6% | 0 points | |
| 8, held 8th | <0.01% | 10 | 0% | 0 points |
1.
Cometly86.7%
Held 1st. 301K estimated branded searches, +22.4% vs prior month. Share +0.8 points.
10.1%
Held 2nd. 35.2K estimated branded searches, +16.2% vs prior month. Share -0.4 points.
3.
Fospha1.1%
Moved from 4th to 3rd. 3.7K estimated branded searches, +23.6% vs prior month. Share 0 points.
1%
Moved from 3rd to 4th. 3.6K estimated branded searches, 0% vs prior month. Share -0.2 points.
0.84%
Held 5th. 2.9K estimated branded searches, 0% vs prior month. Share -0.2 points.
0.17%
Held 6th. 590 estimated branded searches, 0% vs prior month. Share 0 points.
0.05%
Held 7th. 180 estimated branded searches, +28.6% vs prior month. Share 0 points.
<0.01%
Held 8th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Ruler Analytics and its closest rivals
Every comparison with Ruler Analytics
6 comparisons
How has branded search demand for Ruler Analytics changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Ruler Analytics worldwide fell from 880 to 590.
- Across the 12 months ending September 2026, Ruler Analytics’ share of searches among marketing attribution platforms worldwide held steady, from 0.35% to 0.17%.
How did search popularity change for marketing attribution platforms worldwide in September 2026?
6 changes

In September 2026, Cometly gained share of searches among marketing attribution platforms worldwide, from 85.9% to 86.7%.

Triple Whale’s share of searches among marketing attribution platforms worldwide has lost ground for 3 months in a row, from 14.2% to 10.1% in September 2026.

HockeyStack’s share of searches among marketing attribution platforms worldwide has lost ground for 3 months in a row, from 1.8% to 0.84% in September 2026.

In September 2026, Fospha rose from 4th to 3rd among marketing attribution platforms worldwide.

In September 2026, Dreamdata fell from 3rd to 4th among marketing attribution platforms worldwide.

Estimated monthly branded searches for Northbeam worldwide rose 12.5% over 12 measured months, from 160 to 180 in September 2026.
How are Ruler Analytics’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Ruler Analytics’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- ruler analytics
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Is Ruler Analytics your brand?
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