Brandwave

How popular isReltio in search?

In September 2026, people searched for Reltio by name about 12,100 times worldwide, a 49.4% increase from the previous year. These searches made up 2.1% of all global identity resolution platform searches, placing Reltio sixth out of ten platforms. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Informatica64.7%
  2. Throtle23.8%
  3. FullContact3.2%
  4. LiveRamp2.6%
  5. Neustar2.6%
  6. Reltio2.1%
  7. Amperity0.63%
  8. Senzing0.18%
  9. AWS Entity Resolution0.13%
  10. Infutor0.05%
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Which identity resolution platforms compete with Reltio?

Reltio against identity resolution platforms worldwide, by month

Share of searches by month for Informatica, Throtle, FullContact, LiveRamp, Neustar, Reltio. The figures are in the table below the chart.

View monthly share of searches table
MonthInformaticaThrotleFullContactLiveRampNeustarReltioAmperitySenzingAWS Entity ResolutionInfutor
Oct 202566.1%24.2%2.7%2.7%2.2%1.2%0.65%0.15%0.13%0.05%
Nov 202562.1%27.9%3.1%2.5%2%1.4%0.74%0.15%0.12%0.04%
Dec 202554.7%24.5%2.7%13.4%2.2%1.5%0.65%0.16%0.11%0.03%
Jan 202654.7%29.9%2.2%9%1.8%1.5%0.65%0.13%0.11%0.03%
Feb 202665.3%24%2.6%3.2%2.1%1.8%0.64%0.18%0.13%0.05%
Mar 202664.8%23.7%2.1%2.6%1.7%3.9%0.63%0.14%0.13%0.19%
Apr 202664.3%23.6%3.2%3.2%2.1%2.6%0.63%0.17%0.15%0.06%
May 202661.1%22.4%2.5%8.2%2.5%2.5%0.48%0.17%0.17%0.04%
Jun 202659.8%26.8%3%4.4%2.9%2%0.72%0.2%0.14%0.05%
Jul 202660.4%27.1%2.4%3.6%3%2.4%0.58%0.2%0.2%0.04%
Aug 202660.5%27.1%3%3%3%2.4%0.58%0.2%0.12%0.04%
Sep 202664.7%23.8%3.2%2.6%2.6%2.1%0.63%0.18%0.13%0.05%
  1. Held 1st. 368K estimated branded searches, +22.3% vs prior month. Share +4.2 points.

  2. 2.Throtle

    23.8%

    Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -3.4 points.

  3. Held 3rd. 18.1K estimated branded searches, +22.2% vs prior month. Share +0.2 points.

  4. 4.LiveRamp

    2.6%

    Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share -0.4 points.

  5. 5.Neustar

    2.6%

    Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share -0.4 points.

  6. 6.Reltio

    2.1%

    Held 6th. 12.1K estimated branded searches, 0% vs prior month. Share -0.3 points.

  7. 7.Amperity

    0.63%

    Held 7th. 3.6K estimated branded searches, +24.1% vs prior month. Share +0.1 points.

  8. 8.Senzing

    0.18%

    Held 8th. 1K estimated branded searches, 0% vs prior month. Share 0 points.

  9. Held 9th. 720 estimated branded searches, +22% vs prior month. Share 0 points.

  10. 10.Infutor

    0.05%

    Held 10th. 260 estimated branded searches, +23.8% vs prior month. Share 0 points.

Compare search popularity between Reltio and its closest rivals

Every comparison with Reltio

13 comparisons

How has branded search demand for Reltio changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Reltio worldwide rose from 8.1K to 12.1K.
  • Across the 12 months ending September 2026, Reltio’s share of searches among identity resolution platforms worldwide increased from 1.2% to 2.1%.
  • Across the 12 months ending September 2026, Reltio’s share of searches among identity resolution platforms worldwide peaked at 3.9% in March 2026 and was lowest at 1.2% in October 2025.

How did search popularity change for identity resolution platforms worldwide in September 2026?

6 changes
  1. In September 2026, Informatica gained share of searches among identity resolution platforms worldwide, from 60.5% to 64.7%.

  2. In September 2026, Throtle lost share of searches among identity resolution platforms worldwide, from 27.1% to 23.8%.

  3. LiveRamp’s share of searches among identity resolution platforms worldwide has lost ground for 3 months in a row, from 4.4% to 2.6% in September 2026.

  4. Estimated monthly branded searches for Reltio worldwide rose 49.4% over 12 measured months, from 8.1K to 12.1K in September 2026.

  5. Estimated monthly branded searches for Infutor worldwide fell 18.8% over 12 measured months, from 320 to 260 in September 2026.

  6. Estimated monthly branded searches for Amperity worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.

How are Reltio’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Reltio’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • reltio

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How the Brand Demand Index is measured

Where does Reltio compete?

Reltio is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Identity resolution platforms6th of 102.1%Shown above
Master data management platforms2nd of 63%Show ranking
Creator with pink hair and a pink jacket

Is Reltio your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.