How popular isReltio in search?
In September 2026, people searched for Reltio by name about 12,100 times worldwide, a 49.4% increase from the previous year. These searches made up 2.1% of all global identity resolution platform searches, placing Reltio sixth out of ten platforms. These are worldwide searches for English-language branded terms.
Informatica64.7%
Throtle23.8%
FullContact3.2%
LiveRamp2.6%- Neustar2.6%
Reltio2.1%
Amperity0.63%
Senzing0.18%
AWS Entity Resolution0.13%
Infutor0.05%
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Which identity resolution platforms compete with Reltio?
Share of searches by month for Informatica, Throtle, FullContact, LiveRamp, Neustar, Reltio. The figures are in the table below the chart.
View monthly share of searches table
| Month | Informatica | Throtle | FullContact | LiveRamp | Neustar | Reltio | Amperity | Senzing | AWS Entity Resolution | Infutor |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 66.1% | 24.2% | 2.7% | 2.7% | 2.2% | 1.2% | 0.65% | 0.15% | 0.13% | 0.05% |
| Nov 2025 | 62.1% | 27.9% | 3.1% | 2.5% | 2% | 1.4% | 0.74% | 0.15% | 0.12% | 0.04% |
| Dec 2025 | 54.7% | 24.5% | 2.7% | 13.4% | 2.2% | 1.5% | 0.65% | 0.16% | 0.11% | 0.03% |
| Jan 2026 | 54.7% | 29.9% | 2.2% | 9% | 1.8% | 1.5% | 0.65% | 0.13% | 0.11% | 0.03% |
| Feb 2026 | 65.3% | 24% | 2.6% | 3.2% | 2.1% | 1.8% | 0.64% | 0.18% | 0.13% | 0.05% |
| Mar 2026 | 64.8% | 23.7% | 2.1% | 2.6% | 1.7% | 3.9% | 0.63% | 0.14% | 0.13% | 0.19% |
| Apr 2026 | 64.3% | 23.6% | 3.2% | 3.2% | 2.1% | 2.6% | 0.63% | 0.17% | 0.15% | 0.06% |
| May 2026 | 61.1% | 22.4% | 2.5% | 8.2% | 2.5% | 2.5% | 0.48% | 0.17% | 0.17% | 0.04% |
| Jun 2026 | 59.8% | 26.8% | 3% | 4.4% | 2.9% | 2% | 0.72% | 0.2% | 0.14% | 0.05% |
| Jul 2026 | 60.4% | 27.1% | 2.4% | 3.6% | 3% | 2.4% | 0.58% | 0.2% | 0.2% | 0.04% |
| Aug 2026 | 60.5% | 27.1% | 3% | 3% | 3% | 2.4% | 0.58% | 0.2% | 0.12% | 0.04% |
| Sep 2026 | 64.7% | 23.8% | 3.2% | 2.6% | 2.6% | 2.1% | 0.63% | 0.18% | 0.13% | 0.05% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 64.7% | 368K | +22.3% | +4.2 points | |
| 2, held 2nd | 23.8% | 135K | 0% | -3.4 points | |
| 3, held 3rd | 3.2% | 18.1K | +22.2% | +0.2 points | |
| 4, held 4th | 2.6% | 14.8K | 0% | -0.4 points | |
| 5, held 5th | 2.6% | 14.8K | 0% | -0.4 points | |
| 6, held 6th | 2.1% | 12.1K | 0% | -0.3 points | |
| 7, held 7th | 0.63% | 3.6K | +24.1% | +0.1 points | |
| 8, held 8th | 0.18% | 1K | 0% | 0 points | |
| 9, held 9th | 0.13% | 720 | +22% | 0 points | |
| 10, held 10th | 0.05% | 260 | +23.8% | 0 points |
64.7%
Held 1st. 368K estimated branded searches, +22.3% vs prior month. Share +4.2 points.
2.
Throtle23.8%
Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -3.4 points.
3.2%
Held 3rd. 18.1K estimated branded searches, +22.2% vs prior month. Share +0.2 points.
4.
LiveRamp2.6%
Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share -0.4 points.
5.Neustar
2.6%
Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share -0.4 points.
6.
Reltio2.1%
Held 6th. 12.1K estimated branded searches, 0% vs prior month. Share -0.3 points.
7.
Amperity0.63%
Held 7th. 3.6K estimated branded searches, +24.1% vs prior month. Share +0.1 points.
8.
Senzing0.18%
Held 8th. 1K estimated branded searches, 0% vs prior month. Share 0 points.
0.13%
Held 9th. 720 estimated branded searches, +22% vs prior month. Share 0 points.
10.
Infutor0.05%
Held 10th. 260 estimated branded searches, +23.8% vs prior month. Share 0 points.
Compare search popularity between Reltio and its closest rivals
Every comparison with Reltio
13 comparisons
How has branded search demand for Reltio changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Reltio worldwide rose from 8.1K to 12.1K.
- Across the 12 months ending September 2026, Reltio’s share of searches among identity resolution platforms worldwide increased from 1.2% to 2.1%.
- Across the 12 months ending September 2026, Reltio’s share of searches among identity resolution platforms worldwide peaked at 3.9% in March 2026 and was lowest at 1.2% in October 2025.
How did search popularity change for identity resolution platforms worldwide in September 2026?
6 changes

In September 2026, Informatica gained share of searches among identity resolution platforms worldwide, from 60.5% to 64.7%.

In September 2026, Throtle lost share of searches among identity resolution platforms worldwide, from 27.1% to 23.8%.

LiveRamp’s share of searches among identity resolution platforms worldwide has lost ground for 3 months in a row, from 4.4% to 2.6% in September 2026.

Estimated monthly branded searches for Reltio worldwide rose 49.4% over 12 measured months, from 8.1K to 12.1K in September 2026.

Estimated monthly branded searches for Infutor worldwide fell 18.8% over 12 measured months, from 320 to 260 in September 2026.

Estimated monthly branded searches for Amperity worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.
How are Reltio’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Reltio’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- reltio
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Where does Reltio compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Identity resolution platforms | 6th of 10 | 2.1% | Shown above |
| Master data management platforms | 2nd of 6 | 3% | Show ranking |

Is Reltio your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.