Brandwave

How popular isPublicis Media in search?

In August 2026, there were an estimated 14.8K branded searches for Publicis Media worldwide which is down 18.2% over the last 11 months. Publicis Media holds 7.8% estimated Share of Search among media buying agencies worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. WPP Media47%
  2. Omnicom Media Group21.4%
  3. Havas Media15.7%
  4. IPG Mediabrands7.8%
  5. Publicis Media7.8%
  6. dentsu0.25%
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Which media buying agencies compete with Publicis Media?

Publicis Media against media buying agencies worldwide, by month

Share of Search by month for WPP Media, Omnicom Media Group, Havas Media, IPG Mediabrands, Publicis Media. The figures are in the table below the chart.

View monthly share of search table
MonthWPP MediaOmnicom Media GroupHavas MediaIPG MediabrandsPublicis Mediadentsu
Oct 202540.1%17.3%15.5%17.3%9.5%0.31%
Nov 202538.5%17.8%15.9%17.8%9.7%0.26%
Dec 202535.4%24.5%14.6%16.4%8.9%0.24%
Jan 202641.7%20.4%14.9%13.7%9.1%0.2%
Feb 202640.4%20.8%15.2%13.9%9.3%0.3%
Mar 202640.4%20.8%15.2%13.9%9.3%0.37%
Apr 202641.1%21.2%15.5%14.2%7.7%0.31%
May 202642.8%18%16.1%14.8%8.1%0.26%
Jun 202643.2%18.2%16.3%12.2%9.9%0.26%
Jul 202646.2%21.1%15.4%9.4%7.7%0.25%
Aug 202647%21.4%15.7%7.8%7.8%0.25%
Sep 2026——————

  1. 1.WPP Media

    47%

    Held 1st. 88.8K estimated branded searches, 0% vs prior month. Share +0.8 points.

  2. 2.Omnicom Media Group

    21.4%

    Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share +0.4 points.

  3. 3.Havas Media

    15.7%

    Held 3rd. 29.6K estimated branded searches, 0% vs prior month. Share +0.3 points.

  4. 4.IPG Mediabrands

    7.8%

    Held 4th. 14.8K estimated branded searches, -18.2% vs prior month. Share -1.6 points.

  5. 5.Publicis Media

    7.8%

    Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.dentsu

    0.25%

    Held 6th. 480 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Publicis Media and its closest rivals

Every comparison with Publicis Media

How has branded search demand for Publicis Media changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Publicis Media worldwide fell from 18.1K to 14.8K.
  • Across the 11 months ending August 2026, Publicis Media’s estimated Share of Search among media buying agencies worldwide decreased from 9.5% to 7.8%.
  • Across the 11 months ending August 2026, Publicis Media’s estimated Share of Search among media buying agencies worldwide peaked at 9.9% in June 2026 and was lowest at 7.7% in July 2026.

How did search popularity change for media buying agencies worldwide in August 2026?

  1. In August 2026, WPP Media gained estimated Share of Search among media buying agencies worldwide, from 46.2% to 47%.

  2. In August 2026, IPG Mediabrands lost estimated Share of Search among media buying agencies worldwide, from 9.4% to 7.8%.

  3. Omnicom Media Group’s estimated Share of Search among media buying agencies worldwide has gained ground for 3 months in a row, from 18% to 21.4% in August 2026.

  4. Estimated monthly branded searches for dentsu worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026.

  5. Estimated monthly branded searches for Publicis Media worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

How is Publicis Media measured?

Brandwave collects information about searches that people make online using Publicis Media’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • publicis media

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How the Brand Demand Index is measured

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