How popular isPortmeirion in search?
In August 2026, there were an estimated 301K branded searches for Portmeirion worldwide which is up 123% over the last 11 months. Portmeirion holds 47.5% estimated Share of Search among dinnerware brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Portmeirion47.5%
- Villeroy & Boch21.3%
Corelle9.5%- Denby9.5%
Royal Doulton7.8%
Maxwell & Williams4.3%
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Which dinnerware brands compete with Portmeirion?
Share of Search by month for Portmeirion, Villeroy & Boch, Corelle, Denby, Royal Doulton, Maxwell & Williams. The figures are in the table below the chart.
View monthly share of search table
| Month | Portmeirion | Villeroy & Boch | Corelle | Denby | Royal Doulton | Maxwell & Williams |
|---|---|---|---|---|---|---|
| Oct 2025 | 27.9% | 34.1% | 12.5% | 8.4% | 10.2% | 6.8% |
| Nov 2025 | 15.7% | 42.6% | 15.7% | 8.6% | 10.5% | 7% |
| Dec 2025 | 16.8% | 45.9% | 11.3% | 9.2% | 9.2% | 7.6% |
| Jan 2026 | 20.8% | 38.1% | 14% | 9.4% | 11.5% | 6.3% |
| Feb 2026 | 31.3% | 31.3% | 14% | 7.7% | 9.4% | 6.3% |
| Mar 2026 | 28.6% | 28.6% | 10.5% | 19.1% | 8.6% | 4.7% |
| Apr 2026 | 33.1% | 22.2% | 9.9% | 22.2% | 8.1% | 4.5% |
| May 2026 | 41% | 22.5% | 10.1% | 15.1% | 6.8% | 4.5% |
| Jun 2026 | 41.4% | 18.5% | 10.2% | 18.5% | 6.8% | 4.6% |
| Jul 2026 | 49.8% | 22.3% | 10% | 6.7% | 6.7% | 4.5% |
| Aug 2026 | 47.5% | 21.3% | 9.5% | 9.5% | 7.8% | 4.3% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47.5% | 301K | 0% | -2.3 points | |
| 2, held 2nd | 21.3% | 135K | 0% | -1 points | |
| 3, held 3rd | 9.5% | 60.5K | 0% | -0.5 points | |
| 4, held 4th | 9.5% | 60.5K | +49.4% | +2.8 points | |
| 5, held 5th | 7.8% | 49.5K | +22.2% | +1.1 points | |
| 6, held 6th | 4.3% | 27.1K | 0% | -0.2 points |
47.5%
Held 1st. 301K estimated branded searches, 0% vs prior month. Share -2.3 points.
21.3%
Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -1 points.
3.
Corelle9.5%
Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share -0.5 points.
4.Denby
9.5%
Held 4th. 60.5K estimated branded searches, +49.4% vs prior month. Share +2.8 points.
7.8%
Held 5th. 49.5K estimated branded searches, +22.2% vs prior month. Share +1.1 points.
4.3%
Held 6th. 27.1K estimated branded searches, 0% vs prior month. Share -0.2 points.
Compare search popularity between Portmeirion and its closest rivals
- Portmeirion vs Villeroy & Boch: compare search popularity
- Portmeirion vs Corelle: compare search popularity
- Portmeirion vs Denby: compare search popularity
- Portmeirion vs Royal Doulton: compare search popularity
- Portmeirion vs Maxwell & Williams: compare search popularity
- Compare Portmeirion with any brand
How has branded search demand for Portmeirion changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Portmeirion worldwide rose from 135K to 301K.
- Across the 11 months ending August 2026, Portmeirion’s estimated Share of Search among dinnerware brands worldwide increased from 27.9% to 47.5%.
- Across the 11 months ending August 2026, Portmeirion’s estimated Share of Search among dinnerware brands worldwide peaked at 49.8% in July 2026 and was lowest at 15.7% in November 2025.
- Across the 11 months ending August 2026, Portmeirion rose from 2nd to 1st among dinnerware brands worldwide.
How did search popularity change for dinnerware brands worldwide in August 2026?
5 changes
In August 2026, Denby gained estimated Share of Search among dinnerware brands worldwide, from 6.7% to 9.5%.
In August 2026, Royal Doulton gained estimated Share of Search among dinnerware brands worldwide, from 6.7% to 7.8%.
In August 2026, Portmeirion lost estimated Share of Search among dinnerware brands worldwide, from 49.8% to 47.5%.
In August 2026, Villeroy & Boch lost estimated Share of Search among dinnerware brands worldwide, from 22.3% to 21.3%.
Estimated monthly branded searches for Maxwell & Williams worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.
How is Portmeirion measured?
Brandwave collects information about searches that people make online using Portmeirion’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- portmeirion
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Is Portmeirion your brand?
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