Brandwave

How popular isPleo in search?

In August 2026, there were an estimated 76.4K branded searches for Pleo worldwide which is down 32.6% over the last 11 months. Pleo holds 18.8% estimated Share of Search among corporate card platforms worldwide and is ranked 3rd of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Airwallex51%
  2. Brex23%
  3. Pleo18.8%
  4. Spendesk4.9%
  5. Ramp2.3%
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Which corporate card platforms compete with Pleo?

Pleo against corporate card platforms worldwide, by month

Share of Search by month for Airwallex, Brex, Pleo, Spendesk, Ramp. The figures are in the table below the chart.

View monthly share of search table
MonthAirwallexBrexPleoSpendeskRamp
Oct 202535.4%25.6%28.6%8.5%1.9%
Nov 202537.7%26.2%25.3%9.1%1.7%
Dec 202549.6%23.8%18.4%6.7%1.5%
Jan 202634.6%42.9%15.6%5.8%1.1%
Feb 202645.5%25.6%20.6%6.1%2.2%
Mar 202644.9%25.4%20.2%7.4%2.2%
Apr 202645.1%25.1%20.4%7.5%1.9%
May 202647.7%21.9%21.5%6.6%2.3%
Jun 202647.9%21.8%21.6%6.7%2%
Jul 202649.9%22.7%18.5%7%2%
Aug 202651%23%18.8%4.9%2.3%
Sep 2026—————

  1. 1.Airwallex

    51%

    held 1st · 207K estimated branded searches · -0.08% vs prior month · +1.2 points

  2. 2.Brex

    23%

    held 2nd · 93.6K estimated branded searches · -0.81% vs prior month · +0.4 points

  3. 3.Pleo

    18.8%

    held 3rd · 76.4K estimated branded searches · -0.57% vs prior month · +0.3 points

  4. 4.Spendesk

    4.9%

    held 4th · 19.7K estimated branded searches · -32% vs prior month · -2.1 points

  5. 5.Ramp

    2.3%

    held 5th · 9.3K estimated branded searches · +9% vs prior month · +0.2 points

Compare search popularity between Pleo and its closest rivals

How has branded search demand for Pleo changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Pleo worldwide fell from 113K to 76.4K.
  • Across the 11 months ending August 2026, Pleo’s estimated Share of Search among corporate card platforms worldwide decreased from 28.6% to 18.8%.
  • Across the 11 months ending August 2026, Pleo’s estimated Share of Search among corporate card platforms worldwide peaked at 28.6% in October 2025 and was lowest at 15.6% in January 2026.
  • Across the 11 months ending August 2026, Pleo fell from 2nd to 3rd among corporate card platforms worldwide.

How did search popularity change for corporate card platforms worldwide in August 2026?

  1. In August 2026, Airwallex gained estimated Share of Search among corporate card platforms worldwide, from 49.9% to 51%.

  2. In August 2026, Spendesk lost estimated Share of Search among corporate card platforms worldwide, from 7% to 4.9%.

  3. Estimated monthly branded searches for Ramp worldwide rose 20.3% over 11 measured months, from 7.7K to 9.3K in August 2026.

  4. Estimated monthly branded searches for Pleo worldwide fell 32.6% over 11 measured months, from 113K to 76.4K in August 2026.

Which expense management platforms compete with Pleo?

Pleo against expense management platforms worldwide, by month

Share of Search by month for Expensify, Brex, Pleo, Rydoo, Ramp. The figures are in the table below the chart.

View monthly share of search table
MonthExpensifyBrexPleoRydooRamp
Oct 202534.1%25.4%28.4%10.2%1.9%
Nov 202532.8%28.3%27.3%9.7%1.8%
Dec 202538.9%28.2%21.7%9.4%1.8%
Jan 202626.3%49.2%17.9%5.2%1.3%
Feb 202631%31.7%25.5%9.1%2.7%
Mar 202635.3%29.9%23.8%8.5%2.5%
Apr 202631%31.7%25.7%9.2%2.4%
May 202632.3%27.8%27.3%9.7%2.9%
Jun 202632.5%27.7%27.5%9.8%2.5%
Jul 202634.8%29.8%24.2%8.6%2.7%
Aug 202634.9%29.5%24.1%8.6%2.9%
Sep 2026—————

  1. 1.Expensify

    34.9%

    held 1st · 111K estimated branded searches · +0.3% vs prior month · +0.1 points

  2. 2.Brex

    29.5%

    held 2nd · 93.6K estimated branded searches · -0.81% vs prior month · -0.2 points

  3. 3.Pleo

    24.1%

    held 3rd · 76.4K estimated branded searches · -0.57% vs prior month · -0.1 points

  4. 4.Rydoo

    8.6%

    held 4th · 27.2K estimated branded searches · 0% vs prior month · 0 points

  5. 5.Ramp

    2.9%

    held 5th · 9.3K estimated branded searches · +9% vs prior month · +0.2 points

Compare search popularity between Pleo and its closest rivals

How has branded search demand for Pleo changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, Pleo’s estimated Share of Search among expense management platforms worldwide decreased from 28.4% to 24.1%.
  • Across the 11 months ending August 2026, Pleo’s estimated Share of Search among expense management platforms worldwide peaked at 28.4% in October 2025 and was lowest at 17.9% in January 2026.
  • Across the 11 months ending August 2026, Pleo fell from 2nd to 3rd among expense management platforms worldwide.

How did search popularity change for expense management platforms worldwide in August 2026?

  1. Expensify’s estimated Share of Search among expense management platforms worldwide has gained ground for 3 months in a row, from 32.3% to 34.9% in August 2026.

  2. Estimated monthly branded searches for Ramp worldwide rose 20.3% over 11 measured months, from 7.7K to 9.3K in August 2026.

  3. Estimated monthly branded searches for Rydoo worldwide fell 33% over 11 measured months, from 40.6K to 27.2K in August 2026.

  4. Estimated monthly branded searches for Pleo worldwide fell 32.6% over 11 measured months, from 113K to 76.4K in August 2026.

How is Pleo measured?

Brandwave collects information about searches that people make online using Pleo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • pleo
  • pleo app
  • pleo cards
  • pleo expense
  • pleo io
  • pleo software

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