Brandwave

Pleo vs Rydoo:Which is more popular by branded search?

In August 2026, Pleo had more branded searches than Rydoo among expense management platforms worldwide. Pleo was estimated to have 76.4K branded searches compared to Rydoo’s 27.2K, and held a 24.1% Share of Search versus Rydoo’s 8.6%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among expense management platforms worldwide in August 2026Which is more popular in search, Pleo or Rydoo?
Pleo24.1%76.4K searches
vs
Rydoo8.6%27.2K searches

Follow Pleo vs Rydoo and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Pleo or Rydoo?

Compare software for employee expenses, company cards, and spend controls. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Pleo and Rydoo among expense management platforms worldwide, by month

Share of Search by month for Pleo, Rydoo. The figures are in the table below the chart.

View monthly share of search table
MonthExpensifyBrexPleoRydooRamp
Oct 202534.1%25.4%28.4%10.2%1.9%
Nov 202532.8%28.3%27.3%9.7%1.8%
Dec 202538.9%28.2%21.7%9.4%1.8%
Jan 202626.3%49.2%17.9%5.2%1.3%
Feb 202631%31.7%25.5%9.1%2.7%
Mar 202635.3%29.9%23.8%8.5%2.5%
Apr 202631%31.7%25.7%9.2%2.4%
May 202632.3%27.8%27.3%9.7%2.9%
Jun 202632.5%27.7%27.5%9.8%2.5%
Jul 202634.8%29.8%24.2%8.6%2.7%
Aug 202634.9%29.5%24.1%8.6%2.9%
Sep 2026—————

How has the Pleo and Rydoo comparison changed over the last 12 months?

  • Pleo was ahead of Rydoo in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Pleo’s estimated Share of Search among expense management platforms worldwide moved from 28.4% to 24.1%, and its estimated monthly branded searches moved from 113K to 76.4K.
  • Across the 11 months ending August 2026, Rydoo’s estimated Share of Search among expense management platforms worldwide moved from 10.2% to 8.6%, and its estimated monthly branded searches moved from 40.6K to 27.2K.

How did search popularity change for expense management platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Rydoo worldwide fell 33% over 11 measured months, from 40.6K to 27.2K in August 2026.

  2. Estimated monthly branded searches for Pleo worldwide fell 32.6% over 11 measured months, from 113K to 76.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Pleo’s and Rydoo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Pleo

6 branded search terms

  • pleo
  • pleo app
  • pleo cards
  • pleo expense
  • pleo io
  • pleo software

Rydoo

2 branded search terms

  • rydoo
  • rydoo expense management

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.