Brandwave

How popular isPhilips Lumea in search?

In September 2026, there were an estimated 201K branded searches for Philips Lumea worldwide which held steady over the last 12 months. Philips Lumea holds 33.5% estimated Share of Search among hair removal brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Philips Lumea33.5%
  2. Veet27.5%
  3. Nair22.5%
  4. Ulike12.3%
  5. Emjoi2%
  6. SmoothSkin2%
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Which hair removal brands compete with Philips Lumea?

Philips Lumea against hair removal brands worldwide, by month

Share of Search by month for Philips Lumea, Veet, Nair, Ulike, Emjoi, SmoothSkin. The figures are in the table below the chart.

View monthly share of search table
MonthPhilips LumeaVeetNairUlikeEmjoiSmoothSkin
Oct 202533.7%27.6%22.6%12.4%1.7%2%
Nov 202547.3%21.2%17.3%11.6%1%1.6%
Dec 202543.3%23.7%19.4%10.6%1.2%1.7%
Jan 202641.5%22.8%22.8%10.2%1.1%1.7%
Feb 202634.9%23.4%28.6%10.5%1.2%1.4%
Mar 202634%27.8%22.8%12.5%1.1%1.7%
Apr 202634.7%28.4%23.3%10.5%1.4%1.7%
May 202638.5%25.7%21.1%11.6%1.3%1.9%
Jun 202638.5%25.7%21.1%11.6%1.3%1.9%
Jul 202634%27.7%22.8%12.5%1.4%1.7%
Aug 202634%27.7%22.8%12.5%1.4%1.7%
Sep 202633.5%27.5%22.5%12.3%2%2%

  1. 1.Philips Lumea

    33.5%

    Held 1st. 201K estimated branded searches, -18.3% vs prior month. Share -0.4 points.

  2. 2.Veet

    27.5%

    Held 2nd. 165K estimated branded searches, -17.9% vs prior month. Share -0.2 points.

  3. 3.Nair

    22.5%

    Held 3rd. 135K estimated branded searches, -18.2% vs prior month. Share -0.2 points.

  4. 4.Ulike

    12.3%

    Held 4th. 74K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  5. 5.Emjoi

    2%

    Moved from 6th to 5th. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.7 points.

  6. 6.SmoothSkin

    2%

    Moved from 5th to 6th. 12.1K estimated branded searches, 0% vs prior month. Share +0.3 points.

Compare search popularity between Philips Lumea and its closest rivals

Every comparison with Philips Lumea

How has branded search demand for Philips Lumea changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Philips Lumea worldwide held steady at 201K.
  • Across the 12 months ending September 2026, Philips Lumea’s estimated Share of Search among hair removal brands worldwide peaked at 47.3% in November 2025 and was lowest at 33.5% in September 2026.

How did search popularity change for hair removal brands worldwide in September 2026?

  1. In September 2026, Emjoi overtook SmoothSkin to rank 5th among hair removal brands worldwide, with 2% estimated Share of Search.

How is Philips Lumea measured?

Brandwave collects information about searches that people make online using Philips Lumea’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • philips lumea

How the Brand Demand Index is measured

Who owns Philips Lumea?

Philips Lumea is owned by Philips. Brandwave also tracks Philips Sonicare, Philips, Philips Avent and Philips Respironics, owned by the same company, worldwide.

Do you work for Philips Lumea? To request corrections or removal please contact us via our support page and we will be happy to assist.

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