How popular isOlympus in search?
In August 2026, there were an estimated 301K branded searches for Olympus worldwide which held steady over the last 11 months. Olympus holds 29.5% estimated Share of Search among microscope brands worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Nikon44%
Olympus29.5%
Zeiss24.1%Leica Geosystems1.4%
AmScope0.97%
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Which microscope brands compete with Olympus?
Share of Search by month for Nikon, Olympus, Zeiss. The figures are in the table below the chart.
View monthly share of search table
| Month | Nikon | Olympus | Zeiss | Leica Geosystems | AmScope |
|---|---|---|---|---|---|
| Oct 2025 | 43.7% | 29.2% | 23.9% | 2.2% | 0.96% |
| Nov 2025 | 43.8% | 29.3% | 23.9% | 1.8% | 1.2% |
| Dec 2025 | 44% | 29.5% | 24.1% | 1.4% | 0.97% |
| Jan 2026 | 41.7% | 27.9% | 27.9% | 1.7% | 0.92% |
| Feb 2026 | 43.9% | 29.4% | 24% | 1.8% | 0.97% |
| Mar 2026 | 41.2% | 33.7% | 22.5% | 1.7% | 0.91% |
| Apr 2026 | 41.2% | 33.7% | 22.5% | 1.7% | 0.91% |
| May 2026 | 43.9% | 29.4% | 24% | 1.8% | 0.97% |
| Jun 2026 | 38.1% | 38.1% | 20.8% | 1.9% | 1% |
| Jul 2026 | 38.3% | 38.3% | 20.9% | 1.5% | 0.84% |
| Aug 2026 | 44% | 29.5% | 24.1% | 1.4% | 0.97% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 44% | 450K | +22.3% | +5.7 points | |
| 2, held 2nd | 29.5% | 301K | -18.2% | -8.9 points | |
| 3, held 3rd | 24.1% | 246K | +22.4% | +3.1 points | |
| 4, held 4th | 1.4% | 14.8K | 0% | -0.1 points | |
| 5, held 5th | 0.97% | 9.9K | +22.2% | +0.1 points |
1.
Nikon44%
Held 1st. 450K estimated branded searches, +22.3% vs prior month. Share +5.7 points.
2.
Olympus29.5%
Held 2nd. 301K estimated branded searches, -18.2% vs prior month. Share -8.9 points.
3.
Zeiss24.1%
Held 3rd. 246K estimated branded searches, +22.4% vs prior month. Share +3.1 points.
1.4%
Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share -0.1 points.
5.
AmScope0.97%
Held 5th. 9.9K estimated branded searches, +22.2% vs prior month. Share +0.1 points.
Compare search popularity between Olympus and its closest rivals
How has branded search demand for Olympus changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Olympus worldwide held steady at 301K.
- Across the 11 months ending August 2026, Olympus’ estimated Share of Search among microscope brands worldwide peaked at 38.3% in July 2026 and was lowest at 27.9% in January 2026.
How did search popularity change for microscope brands worldwide in August 2026?
4 changes
In August 2026, Nikon gained estimated Share of Search among microscope brands worldwide, from 38.3% to 44%.
In August 2026, Zeiss gained estimated Share of Search among microscope brands worldwide, from 20.9% to 24.1%.
In August 2026, Olympus lost estimated Share of Search among microscope brands worldwide, from 38.3% to 29.5%.
Estimated monthly branded searches for Leica Geosystems worldwide fell 33.3% over 11 measured months, from 22.2K to 14.8K in August 2026.
How is Olympus measured?
Brandwave collects information about searches that people make online using Olympus’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- olympus
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