Brandwave

How popular isOBS Studio in search?

In September 2026, there were an estimated 3.7M branded searches for OBS Studio worldwide which is up 8.1% over the last 12 months. OBS Studio holds 85.6% estimated Share of Search among screen recording tools worldwide and is ranked 1st of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. OBS Studio85.6%
  2. Zight3.2%
  3. ScreenPal2.9%
  4. Loom2.8%
  5. Screencastify2.1%
  6. Camtasia1.7%
  7. Snagit1.7%
  8. Tella0.06%
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Which screen recording tools compete with OBS Studio?

OBS Studio against screen recording tools worldwide, by month

Share of Search by month for OBS Studio, Zight, ScreenPal, Loom, Screencastify. The figures are in the table below the chart.

View monthly share of search table
MonthOBS StudioZightScreenPalLoomScreencastifyCamtasiaSnagitTella
Oct 202585%0.98%3.2%2.5%3.4%2.7%2.2%0.06%
Nov 202587.2%0.75%2.8%2.2%2.5%2.4%2%0.08%
Dec 202587.8%0.75%2.7%2.5%2.5%2%1.6%0.05%
Jan 202689%0.85%2.5%2.3%1.9%1.8%1.5%0.06%
Feb 202684.9%2%2.5%3.2%2.9%2.2%2.2%0.08%
Mar 202681.1%4%3.2%4.3%2.7%2.6%2.1%0.11%
Apr 202683.6%3.6%2.9%3.9%2.4%1.9%1.6%0.14%
May 202682.5%4.1%2.6%3.8%2.9%2.2%1.8%0.14%
Jun 202688.3%2.7%1.5%3.1%1.4%1.4%1.4%0.06%
Jul 202684.6%3.8%2.1%4.4%1.2%2.1%1.7%0.1%
Aug 202684.5%3.8%2.5%3.6%1.7%2.1%1.7%0.1%
Sep 202685.6%3.2%2.9%2.8%2.1%1.7%1.7%0.06%

  1. 1.OBS Studio

    85.6%

    Held 1st. 3.7M estimated branded searches, +22.6% vs prior month. Share +1.1 points.

  2. 2.Zight

    3.2%

    Held 2nd. 140K estimated branded searches, +0.56% vs prior month. Share -0.7 points.

  3. 3.ScreenPal

    2.9%

    Moved from 4th to 3rd. 126K estimated branded searches, +37.9% vs prior month. Share +0.4 points.

  4. 4.Loom

    2.8%

    Moved from 3rd to 4th. 122K estimated branded searches, -4.7% vs prior month. Share -0.8 points.

  5. 5.Screencastify

    2.1%

    Moved from 6th to 5th. 91.4K estimated branded searches, +47.7% vs prior month. Share +0.4 points.

  6. 6.Camtasia

    1.7%

    Moved from 5th to 6th. 74K estimated branded searches, 0% vs prior month. Share -0.4 points.

  7. 7.Snagit

    1.7%

    Held 7th. 74K estimated branded searches, +22.3% vs prior month. Share 0 points.

  8. 8.Tella

    0.06%

    Held 8th. 2.8K estimated branded searches, -22% vs prior month. Share 0 points.

Compare search popularity between OBS Studio and its closest rivals

Every comparison with OBS Studio

How has branded search demand for OBS Studio changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for OBS Studio worldwide rose from 3.5M to 3.7M.
  • Across the 12 months ending September 2026, OBS Studio’s estimated Share of Search among screen recording tools worldwide increased from 85% to 85.6%.
  • Across the 12 months ending September 2026, OBS Studio’s estimated Share of Search among screen recording tools worldwide peaked at 89% in January 2026 and was lowest at 81.1% in March 2026.

How did search popularity change for screen recording tools worldwide in September 2026?

  1. In September 2026, OBS Studio gained estimated Share of Search among screen recording tools worldwide, from 84.5% to 85.6%.

  2. In September 2026, Loom lost estimated Share of Search among screen recording tools worldwide, from 3.6% to 2.8%.

  3. In September 2026, Zight lost estimated Share of Search among screen recording tools worldwide, from 3.8% to 3.2%.

  4. ScreenPal’s estimated Share of Search among screen recording tools worldwide has gained ground for 3 months in a row, from 1.5% to 2.9% in September 2026.

  5. In September 2026, Screencastify rose from 6th to 5th among screen recording tools worldwide.

  6. In September 2026, Camtasia fell from 5th to 6th among screen recording tools worldwide.

Where does OBS Studio compete?

OBS Studio is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Live streaming software1st of 676.5%Show ranking
Screen recording tools1st of 885.6%Shown above
Screen recording software1st of 787.4%Show ranking

How is OBS Studio measured?

Brandwave collects information about searches that people make online using OBS Studio’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • obs
  • obsstudio

Do you work for OBS Studio? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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