How popular isNutriChef in search?
In September 2026, people searched for NutriChef by name about 8,100 times worldwide, a 22.7% increase from the previous year. These searches made up 1.2% of all global crepe maker brand searches, placing NutriChef sixth out of six brands. These are worldwide searches for English-language branded terms.
Cuisinart32.5%
Breville25.2%
Russell Hobbs21.1%
Sunbeam12.3%
de Buyer7.6%- NutriChef1.2%
Follow NutriChef and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which crepe maker brands compete with NutriChef?
Share of searches by month for Cuisinart, Breville, Russell Hobbs, Sunbeam, de Buyer, NutriChef. The figures are in the table below the chart.
View monthly share of searches table
| Month | Cuisinart | Breville | Russell Hobbs | Sunbeam | de Buyer | NutriChef |
|---|---|---|---|---|---|---|
| Oct 2025 | 34.1% | 18% | 25.8% | 13.1% | 8.1% | 0.88% |
| Nov 2025 | 38% | 21.6% | 21.2% | 9% | 9.6% | 0.71% |
| Dec 2025 | 38.9% | 21.2% | 20.4% | 9.1% | 9.5% | 0.85% |
| Jan 2026 | 40.4% | 17.3% | 21.2% | 10.5% | 9.5% | 1% |
| Feb 2026 | 34.5% | 20% | 23.4% | 12.2% | 9% | 0.98% |
| Mar 2026 | 38.3% | 17.8% | 21.8% | 13% | 8% | 1.1% |
| Apr 2026 | 33.2% | 21.1% | 21.6% | 15.4% | 7.7% | 1% |
| May 2026 | 35.9% | 19.7% | 20.2% | 14.4% | 8.8% | 0.96% |
| Jun 2026 | 34.4% | 22.1% | 22.6% | 13.2% | 6.6% | 1.1% |
| Jul 2026 | 38.2% | 20.9% | 21.1% | 12.5% | 6.3% | 1% |
| Aug 2026 | 37.2% | 19.8% | 20.3% | 14.2% | 7.3% | 1.2% |
| Sep 2026 | 32.5% | 25.2% | 21.1% | 12.3% | 7.6% | 1.2% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 32.5% | 213K | -16% | -4.7 points | |
| 2, moved from 3rd to 2nd | 25.2% | 165K | +22.2% | +5.4 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 21.1% | 138K | 0% | +0.8 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 12.3% | 80.6K | -17% | -1.9 points | |
| 5, held 5th | 7.6% | 49.5K | 0% | +0.3 points | |
| 6, held 6th | 1.2% | 8.1K | 0% | 0 points |
32.5%
Held 1st. 213K estimated branded searches, -16% vs prior month. Share -4.7 points.
2.
Breville25.2%
Moved from 3rd to 2nd. 165K estimated branded searches, +22.2% vs prior month. Share +5.4 points.
21.1%
Moved from 2nd to 3rd. 138K estimated branded searches, 0% vs prior month. Share +0.8 points.
4.
Sunbeam12.3%
Held 4th. 80.6K estimated branded searches, -17% vs prior month. Share -1.9 points.
5.
de Buyer7.6%
Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share +0.3 points.
1.2%
Held 6th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between NutriChef and its closest rivals
Every comparison with NutriChef
5 comparisons
How has branded search demand for NutriChef changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for NutriChef worldwide rose from 6.6K to 8.1K.
- Across the 12 months ending September 2026, NutriChef’s share of searches among crepe maker brands worldwide held steady, from 0.88% to 1.2%.
How did search popularity change for crepe maker brands worldwide in September 2026?
6 changes

In September 2026, Breville overtook Russell Hobbs to rank 2nd among crepe maker brands worldwide, with 25.2% of the searches.

In September 2026, Russell Hobbs gained share of searches among crepe maker brands worldwide, from 20.3% to 21.1%.

In September 2026, Cuisinart lost share of searches among crepe maker brands worldwide, from 37.2% to 32.5%.

In September 2026, Sunbeam lost share of searches among crepe maker brands worldwide, from 14.2% to 12.3%.
Estimated monthly branded searches for NutriChef worldwide rose 22.7% over 12 measured months, from 6.6K to 8.1K in September 2026.

Estimated monthly branded searches for de Buyer worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.
How are NutriChef’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using NutriChef’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- nutrichef
Do you work for NutriChef? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is NutriChef your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.