Brandwave

How popular isNudie Jeans in search?

In August 2026, there were an estimated 201K branded searches for Nudie Jeans worldwide which held steady over the last 11 months. Nudie Jeans holds 6% estimated Share of Search among jeans brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Diesel66.4%
  2. Levi's24.4%
  3. Nudie Jeans6%
  4. Lee3.3%
  5. Wrangler0.05%
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Which jeans brands compete with Nudie Jeans?

Nudie Jeans against jeans brands worldwide, by month

Share of Search by month for Diesel, Levi's, Nudie Jeans, Lee. The figures are in the table below the chart.

View monthly share of search table
MonthDieselLevi'sNudie JeansLeeWrangler
Oct 202557.8%31.6%6.3%4.3%0.05%
Nov 202558.5%31.9%5.3%4.3%0.03%
Dec 202557.8%31.6%6.3%4.3%0.04%
Jan 202657.8%31.6%6.3%4.3%0.05%
Feb 202662.5%28.1%5.6%3.8%0.04%
Mar 202667.2%24.5%4.9%3.3%0.03%
Apr 202670.3%21.1%5.2%3.5%0.03%
May 202665.9%24.2%5.9%4%0.05%
Jun 202662.5%28.1%5.6%3.8%0.05%
Jul 202662.9%28.3%5.7%3.1%0.05%
Aug 202666.4%24.4%6%3.3%0.05%
Sep 2026—————
  1. 1.Diesel

    66.4%

    Held 1st. 2.2M estimated branded searches, +22.4% vs prior month. Share +3.5 points.

  2. 2.Levi's

    24.4%

    Held 2nd. 823K estimated branded searches, 0% vs prior month. Share -3.9 points.

  3. Held 3rd. 201K estimated branded searches, +21.8% vs prior month. Share +0.3 points.

  4. 4.Lee

    3.3%

    Held 4th. 110K estimated branded searches, +21.5% vs prior month. Share +0.1 points.

  5. 5.Wrangler

    0.05%

    Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Nudie Jeans and its closest rivals

How has branded search demand for Nudie Jeans changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Nudie Jeans worldwide held steady at 201K.
  • Across the 11 months ending August 2026, Nudie Jeans’ estimated Share of Search among jeans brands worldwide peaked at 6.3% in December 2025 and was lowest at 4.9% in March 2026.

How did search popularity change for jeans brands worldwide in August 2026?

  1. In August 2026, Diesel gained estimated Share of Search among jeans brands worldwide, from 62.9% to 66.4%.

  2. In August 2026, Levi's lost estimated Share of Search among jeans brands worldwide, from 28.3% to 24.4%.

  3. Estimated monthly branded searches for Lee worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.

How is Nudie Jeans measured?

Brandwave collects information about searches that people make online using Nudie Jeans’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • nudie jeans

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How the Brand Demand Index is measured

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Is Nudie Jeans your brand?

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