Brandwave

How popular isNudie Jeans in search?

In September 2026, there were an estimated 246K branded searches for Nudie Jeans worldwide which is up 22.4% over the last 12 months. Nudie Jeans holds 16.2% estimated Share of Search among denim brands worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Levi's54.3%
  2. Nudie Jeans16.2%
  3. Wrangler13.3%
  4. Ksubi8.9%
  5. Lee7.3%
Nudie Jeans website (opens in a new tab)

Follow Nudie Jeans and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which denim brands compete with Nudie Jeans?

Nudie Jeans against denim brands worldwide, by month

Share of Search by month for Levi's, Nudie Jeans, Wrangler, Ksubi, Lee. The figures are in the table below the chart.

View monthly share of search table
MonthLevi'sNudie JeansWranglerKsubiLee
Oct 202558.2%11.7%14.3%7.9%7.9%
Nov 202561.1%10.1%12.3%8.3%8.3%
Dec 202557.2%11.5%14.1%9.4%7.7%
Jan 202659.8%12%12%8.1%8.1%
Feb 202659.9%12%12%8%8%
Mar 202659.8%12%12%8.1%8.1%
Apr 202656.4%13.8%11.3%9.3%9.3%
May 202655.1%13.4%13.4%9%9%
Jun 202658.9%11.8%11.8%9.7%7.9%
Jul 202658.4%11.7%11.7%11.7%6.4%
Aug 202656%13.7%13.7%9.2%7.5%
Sep 202654.3%16.2%13.3%8.9%7.3%
  1. 1.Levi's

    54.3%

    Held 1st. 823K estimated branded searches, 0% vs prior month. Share -1.7 points.

  2. Held 2nd. 246K estimated branded searches, +22.4% vs prior month. Share +2.6 points.

  3. 3.Wrangler

    13.3%

    Held 3rd. 201K estimated branded searches, 0% vs prior month. Share -0.4 points.

  4. 4.Ksubi

    8.9%

    Held 4th. 135K estimated branded searches, 0% vs prior month. Share -0.3 points.

  5. 5.Lee

    7.3%

    Held 5th. 110K estimated branded searches, 0% vs prior month. Share -0.2 points.

Compare search popularity between Nudie Jeans and its closest rivals

How has branded search demand for Nudie Jeans changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Nudie Jeans worldwide rose from 201K to 246K.
  • Across the 12 months ending September 2026, Nudie Jeans’ estimated Share of Search among denim brands worldwide increased from 11.7% to 16.2%.
  • Across the 12 months ending September 2026, Nudie Jeans’ estimated Share of Search among denim brands worldwide peaked at 16.2% in September 2026 and was lowest at 10.1% in November 2025.
  • Across the 12 months ending September 2026, Nudie Jeans rose from 3rd to 2nd among denim brands worldwide.

How did search popularity change for denim brands worldwide in September 2026?

  1. In September 2026, Nudie Jeans gained estimated Share of Search among denim brands worldwide, from 13.7% to 16.2%.

  2. In September 2026, Levi's lost estimated Share of Search among denim brands worldwide, from 56% to 54.3%.

  3. Estimated monthly branded searches for Lee worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

  4. Estimated monthly branded searches for Wrangler worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.

Where does Nudie Jeans compete?

Nudie Jeans is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Denim brands2nd of 516.2%Shown above
Jeans brands2nd of 517.5%Show ranking

How is Nudie Jeans measured?

Brandwave collects information about searches that people make online using Nudie Jeans’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • nudie jeans

Do you work for Nudie Jeans? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Nudie Jeans your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.