AGOLDE vs Nudie Jeans:Which is searched more?
In September 2026, Nudie Jeans had more branded searches than AGOLDE among denim brands worldwide. Nudie Jeans had about 246,000 branded searches, while AGOLDE had 40,500. Nudie Jeans made up 10.3% of all denim brand searches we track, and AGOLDE accounted for 1.7%. These are worldwide searches for English-language branded terms.
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Is AGOLDE or Nudie Jeans more popular in search?
Compare the jeans and denim brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Nudie Jeans, AGOLDE. The figures are in the table below the chart.
View monthly share of searches table
| Month | Levi's | Madewell | Nudie Jeans | Wrangler | Ksubi | Lee | AGOLDE |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 38.8% | 31.9% | 7.8% | 9.5% | 5.2% | 5.2% | 1.6% |
| Nov 2025 | 37.3% | 37.3% | 6.2% | 7.5% | 5.1% | 5.1% | 1.5% |
| Dec 2025 | 35.9% | 35.9% | 7.2% | 8.8% | 5.9% | 4.8% | 1.5% |
| Jan 2026 | 41.8% | 28.1% | 8.4% | 8.4% | 5.6% | 5.6% | 2.1% |
| Feb 2026 | 41.9% | 28% | 8.4% | 8.4% | 5.6% | 5.6% | 2.1% |
| Mar 2026 | 39.3% | 32.3% | 7.9% | 7.9% | 5.3% | 5.3% | 1.9% |
| Apr 2026 | 35.3% | 35.3% | 8.6% | 7.1% | 5.8% | 5.8% | 2.1% |
| May 2026 | 34.8% | 34.8% | 8.5% | 8.5% | 5.7% | 5.7% | 2.1% |
| Jun 2026 | 39% | 31.9% | 7.8% | 7.8% | 6.4% | 5.2% | 1.9% |
| Jul 2026 | 38.8% | 31.7% | 7.8% | 7.8% | 7.8% | 4.3% | 1.9% |
| Aug 2026 | 35.3% | 35.3% | 8.6% | 8.6% | 5.8% | 4.7% | 1.7% |
| Sep 2026 | 34.6% | 34.6% | 10.3% | 8.5% | 5.7% | 4.6% | 1.7% |
How has the AGOLDE and Nudie Jeans comparison changed over the last 12 months?
3 findings
- Nudie Jeans was ahead of AGOLDE in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AGOLDE’s share of searches among denim brands worldwide moved from 1.6% to 1.7%, and its estimated monthly branded searches held steady at 40.5K.
- Across the 12 months ending September 2026, Nudie Jeans’ share of searches among denim brands worldwide moved from 7.8% to 10.3%, and its estimated monthly branded searches moved from 201K to 246K.
How did search popularity change for denim brands worldwide in September 2026?
1 change
In September 2026, Nudie Jeans gained share of searches among denim brands worldwide, from 8.6% to 10.3%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using AGOLDE’s and Nudie Jeans’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
AGOLDE
1 branded search term
- agolde
Nudie Jeans
1 branded search term
- nudie jeans
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