Brandwave

How popular isNamecheap in search?

In August 2026, there were an estimated 1.6M branded searches for Namecheap worldwide which is up 53.2% over the last 11 months. Namecheap holds 31.6% estimated Share of Search among domain name marketplaces worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. GoDaddy66.7%
  2. Namecheap31.6%
  3. Sedo0.99%
  4. Afternic0.66%
  5. Dan.com0.03%
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Which domain name marketplaces compete with Namecheap?

Namecheap against domain name marketplaces worldwide, by month

Share of Search by month for GoDaddy, Namecheap. The figures are in the table below the chart.

View monthly share of search table
MonthGoDaddyNamecheapSedoAfternicDan.com
Oct 202574.7%23.1%1.3%0.74%0.06%
Nov 202574.8%23.2%1.1%0.9%0.05%
Dec 202574.9%23.2%1.1%0.74%0.05%
Jan 202675.2%23.3%0.91%0.61%0.04%
Feb 202671%27.2%1%0.7%0.05%
Mar 202674.2%24%1.1%0.6%0.04%
Apr 202666.8%31.5%0.99%0.66%0.04%
May 202670.5%27.8%1%0.7%0.04%
Jun 202670.7%27.6%1%0.57%0.04%
Jul 202670.3%28.1%1%0.57%0.03%
Aug 202666.7%31.6%0.99%0.66%0.03%
Sep 2026—————

  1. 1.GoDaddy

    66.7%

    Held 1st. 3.4M estimated branded searches, 0% vs prior month. Share -3.6 points.

  2. 2.Namecheap

    31.6%

    Held 2nd. 1.6M estimated branded searches, +18.6% vs prior month. Share +3.5 points.

  3. 3.Sedo

    0.99%

    Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share -0.1 points.

  4. 4.Afternic

    0.66%

    Held 4th. 33.1K estimated branded searches, +22.1% vs prior month. Share +0.1 points.

  5. 5.Dan.com

    0.03%

    Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Namecheap and its closest rivals

How has branded search demand for Namecheap changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Namecheap worldwide rose from 1M to 1.6M.
  • Across the 11 months ending August 2026, Namecheap’s estimated Share of Search among domain name marketplaces worldwide increased from 23.1% to 31.6%.

How did search popularity change for domain name marketplaces worldwide in August 2026?

  1. In August 2026, Namecheap gained estimated Share of Search among domain name marketplaces worldwide, from 28.1% to 31.6%.

  2. In August 2026, GoDaddy lost estimated Share of Search among domain name marketplaces worldwide, from 70.3% to 66.7%.

  3. Estimated monthly branded searches for Dan.com worldwide fell 44.8% over 11 measured months, from 2.9K to 1.6K in August 2026.

  4. Estimated monthly branded searches for Sedo worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.

Where does Namecheap compete?

Namecheap is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Domain name registrars3rd of 616.4%Show ranking
DNS management platforms2nd of 526.9%Show ranking
Domain name marketplaces2nd of 531.6%Shown above
Domain registrars1st of 579.2%Show ranking
SSL certificate providers1st of 595.4%Show ranking

How is Namecheap measured?

Brandwave collects information about searches that people make online using Namecheap’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

7 branded search terms

  • namecheap
  • namecheap ai
  • namecheap app
  • namecheap com
  • namecheap domain registration
  • namecheap domains
  • namecheap registrar

Do you work for Namecheap? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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