Brandwave

How popular isMoEngage in search?

In August 2026, there were an estimated 44.8K branded searches for MoEngage worldwide which is down 18.2% over the last 11 months. MoEngage holds 29.2% estimated Share of Search among mobile push notification platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. OneSignal39.1%
  2. CleverTap29.4%
  3. MoEngage29.2%
  4. Airship1.4%
  5. Pushwoosh0.86%
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Which mobile push notification platforms compete with MoEngage?

MoEngage against mobile push notification platforms worldwide, by month

Share of Search by month for OneSignal, CleverTap, MoEngage. The figures are in the table below the chart.

View monthly share of search table
MonthOneSignalCleverTapMoEngageAirshipPushwoosh
Oct 202538.3%26.8%32.3%1.5%1.1%
Nov 202538.3%26.9%32.5%1.3%0.98%
Dec 202535.9%24.9%36.8%1.3%1.1%
Jan 202640.9%28.3%28.2%1.5%1%
Feb 202636.3%30.5%30.3%1.9%1.1%
Mar 202640.5%27.8%27.6%2.3%1.8%
Apr 202640.7%28.1%28%2.2%1%
May 202640.8%28.1%28%2.1%1%
Jun 202637.6%26.7%32.4%2.3%0.96%
Jul 202639%29%28.9%2%1%
Aug 202639.1%29.4%29.2%1.4%0.86%
Sep 2026—————
  1. 1.OneSignal

    39.1%

    Held 1st. 59.9K estimated branded searches, -1.2% vs prior month. Share 0 points.

  2. 2.CleverTap

    29.4%

    Held 2nd. 45.1K estimated branded searches, +0.07% vs prior month. Share +0.4 points.

  3. 3.MoEngage

    29.2%

    Held 3rd. 44.8K estimated branded searches, -0.22% vs prior month. Share +0.3 points.

  4. 4.Airship

    1.4%

    Held 4th. 2.2K estimated branded searches, -30.9% vs prior month. Share -0.6 points.

  5. 5.Pushwoosh

    0.86%

    Held 5th. 1.3K estimated branded searches, -18% vs prior month. Share -0.2 points.

Compare search popularity between MoEngage and its closest rivals

How has branded search demand for MoEngage changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for MoEngage worldwide fell from 54.8K to 44.8K.
  • Across the 11 months ending August 2026, MoEngage’s estimated Share of Search among mobile push notification platforms worldwide decreased from 32.3% to 29.2%.
  • Across the 11 months ending August 2026, MoEngage’s estimated Share of Search among mobile push notification platforms worldwide peaked at 36.8% in December 2025 and was lowest at 27.6% in March 2026.
  • Across the 11 months ending August 2026, MoEngage fell from 2nd to 3rd among mobile push notification platforms worldwide.

How did search popularity change for mobile push notification platforms worldwide in August 2026?

  1. In August 2026, Airship lost estimated Share of Search among mobile push notification platforms worldwide, from 2% to 1.4%.

  2. Estimated monthly branded searches for Pushwoosh worldwide fell 31.6% over 11 measured months, from 1.9K to 1.3K in August 2026.

  3. Estimated monthly branded searches for MoEngage worldwide fell 18.2% over 11 measured months, from 54.8K to 44.8K in August 2026.

Where does MoEngage compete?

MoEngage is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Customer engagement platforms5th of 97.8%Show ranking
Push notification platforms4th of 714.8%Show ranking
Mobile app marketing platforms3rd of 523.8%Show ranking
Mobile marketing platforms3rd of 523.8%Show ranking
Mobile push notification platforms3rd of 529.2%Shown above

How is MoEngage measured?

Brandwave collects information about searches that people make online using MoEngage’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

10 branded search terms

  • mo engage
  • MoEngage
  • moengage app
  • moengage com
  • moengage customer engagement platform
  • moengage notification
  • moengage pricing
  • moengage tool
  • moengage website
  • moengage whatsapp

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How the Brand Demand Index is measured

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Is MoEngage your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.