Brandwave

CleverTap vs MoEngage:Which is more popular by branded search?

In August 2026, CleverTap and MoEngage were level on Share of Search among mobile push notification platforms worldwide, with an estimated 45.1K versus 44.8K branded searches, at 29.4% and 29.2% estimated Share of Search. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among mobile push notification platforms worldwide in August 2026Which is more popular in search, CleverTap or MoEngage?
CleverTap29.4%45.1K searches
vs
MoEngage29.2%44.8K searches

Follow CleverTap vs MoEngage and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, CleverTap or MoEngage?

Compare services and tools used to send push notifications and manage engagement with mobile app users. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

CleverTap and MoEngage among mobile push notification platforms worldwide, by month

Share of Search by month for CleverTap, MoEngage. The figures are in the table below the chart.

View monthly share of search table
MonthOneSignalCleverTapMoEngageAirshipPushwoosh
Oct 202538.3%26.8%32.3%1.5%1.1%
Nov 202538.3%26.9%32.5%1.3%0.98%
Dec 202535.9%24.9%36.8%1.3%1.1%
Jan 202640.9%28.3%28.2%1.5%1%
Feb 202636.3%30.5%30.3%1.9%1.1%
Mar 202640.5%27.8%27.6%2.3%1.8%
Apr 202640.7%28.1%28%2.2%1%
May 202640.8%28.1%28%2.1%1%
Jun 202637.6%26.7%32.4%2.3%0.96%
Jul 202639%29%28.9%2%1%
Aug 202639.1%29.4%29.2%1.4%0.86%
Sep 2026—————

How has the CleverTap and MoEngage comparison changed over the last 12 months?

  • The lead changed hands 3 times in the 11 months ending August 2026: CleverTap took it in January 2026, MoEngage took it in June 2026, CleverTap took it in July 2026.
  • Across the 11 months ending August 2026, CleverTap’s estimated Share of Search among mobile push notification platforms worldwide moved from 26.8% to 29.4%, and its estimated monthly branded searches moved from 45.3K to 45.1K.
  • Across the 11 months ending August 2026, MoEngage’s estimated Share of Search among mobile push notification platforms worldwide moved from 32.3% to 29.2%, and its estimated monthly branded searches moved from 54.8K to 44.8K.

How did search popularity change for mobile push notification platforms worldwide in August 2026?

  1. Estimated monthly branded searches for MoEngage worldwide fell 18.2% over 11 measured months, from 54.8K to 44.8K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using CleverTap’s and MoEngage’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CleverTap

18 branded search terms

  • clever tap
  • clever tap pricing
  • CleverTap
  • clevertap analytics
  • clevertap app
  • clevertap campaign
  • clevertap com
  • clevertap crm
  • clevertap demo
  • clevertap email
  • clevertap for startups
  • clevertap in app notifications
  • clevertap notifications
  • clevertap pricing
  • clevertap push notifications
  • clevertap tool
  • clevertap web
  • clevertap whatsapp

MoEngage

10 branded search terms

  • mo engage
  • MoEngage
  • moengage app
  • moengage com
  • moengage customer engagement platform
  • moengage notification
  • moengage pricing
  • moengage tool
  • moengage website
  • moengage whatsapp

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.