Brandwave

How popular isLokalise in search?

In August 2026, there were an estimated 8.3K branded searches for Lokalise worldwide which is down 35.1% over the last 11 months. Lokalise holds 22.4% estimated Share of Search among translation management systems worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Crowdin41.4%
  2. Lokalise22.4%
  3. Smartling18.6%
  4. Phrase11%
  5. Transifex6.6%
  6. Memsource0.03%
Lokalise website (opens in a new tab)

Follow Lokalise and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which translation management systems compete with Lokalise?

Lokalise against translation management systems worldwide, by month

Share of Search by month for Crowdin, Lokalise, Smartling, Phrase, Transifex. The figures are in the table below the chart.

View monthly share of search table
MonthCrowdinLokaliseSmartlingPhraseTransifexMemsource
Oct 202537.6%25.6%20.6%8.9%7.3%0.08%
Nov 202539.5%26.8%17.8%8.1%7.7%0.08%
Dec 202536.7%24.7%20.6%9.1%8.7%0.05%
Jan 202643%23.6%19.4%7%6.9%0.04%
Feb 202639.4%26.4%17.7%8.7%7.7%0.04%
Mar 202635.8%29.2%19.7%8.3%7%0.04%
Apr 202640.2%26.8%18.1%8.5%6.3%0.06%
May 202642.5%23.2%19.3%8.3%6.7%0.07%
Jun 202637.7%24.9%20.7%9.5%7.2%0.02%
Jul 202640%21.8%22.1%9.8%6.3%0.03%
Aug 202641.4%22.4%18.6%11%6.6%0.03%
Sep 2026——————

  1. 1.Crowdin

    41.4%

    Held 1st. 15.3K estimated branded searches, -0.45% vs prior month. Share +1.4 points.

  2. 2.Lokalise

    22.4%

    Moved from 3rd to 2nd. 8.3K estimated branded searches, -0.95% vs prior month. Share +0.7 points.

  3. 3.Smartling

    18.6%

    Moved from 2nd to 3rd. 6.9K estimated branded searches, -19.1% vs prior month. Share -3.5 points.

  4. 4.Phrase

    11%

    Held 4th. 4.1K estimated branded searches, +8% vs prior month. Share +1.2 points.

  5. 5.Transifex

    6.6%

    Held 5th. 2.4K estimated branded searches, -0.41% vs prior month. Share +0.2 points.

  6. 6.Memsource

    0.03%

    Held 6th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Lokalise and its closest rivals

How has branded search demand for Lokalise changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Lokalise worldwide fell from 12.8K to 8.3K.
  • Across the 11 months ending August 2026, Lokalise’s estimated Share of Search among translation management systems worldwide decreased from 25.6% to 22.4%.
  • Across the 11 months ending August 2026, Lokalise’s estimated Share of Search among translation management systems worldwide peaked at 29.2% in March 2026 and was lowest at 21.8% in July 2026.

How did search popularity change for translation management systems worldwide in August 2026?

  1. In August 2026, Lokalise overtook Smartling to rank 2nd among translation management systems worldwide, at 22.4%.

  2. In August 2026, Crowdin gained estimated Share of Search among translation management systems worldwide, from 40% to 41.4%.

  3. In August 2026, Phrase gained estimated Share of Search among translation management systems worldwide, from 9.8% to 11%.

  4. In August 2026, Smartling lost estimated Share of Search among translation management systems worldwide, from 22.1% to 18.6%.

  5. Estimated monthly branded searches for Memsource worldwide fell 75% over 11 measured months, from 40 to 10 in August 2026.

  6. Estimated monthly branded searches for Transifex worldwide fell 33.6% over 11 measured months, from 3.7K to 2.4K in August 2026.

Where does Lokalise compete?

Lokalise is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
AI translation tools4th of 5<0.01%Show ranking
Translation services4th of 66.3%Show ranking
Website localization platforms3rd of 516.5%Show ranking
Translation management systems2nd of 622.4%Shown above
Translation management platforms2nd of 522.4%Show ranking

How is Lokalise measured?

Brandwave collects information about searches that people make online using Lokalise’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • lokalise
  • lokalise ai
  • lokalise app
  • lokalise com
  • lokalise translation

Do you work for Lokalise? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Lokalise your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free