Brandwave

How popular isK&M?

In September 2026, people searched for K&M by name about 210 times worldwide, a 19.2% decrease from the previous year. These searches made up 0.1% of all global piano bench brand searches, placing K&M eighth out of eight brands. When we asked both ChatGPT and Google AI Overviews about piano bench brands, K&M appeared in three of the five answers and was the second most recommended of the eight.

Search and AI answers in September 2026

K&M is the eighth most searched of 8 competitors and the second most recommended in AI answers.

  1. Yamaha PianosShare of searches 44%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  2. On-StageShare of searches 25.2%Mentioned in 1 of 5 AI answersPlace in AI recommendations –
  3. RolandShare of searches 10.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  4. StaggShare of searches 10.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. K&MShare of searches 0.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd

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Top piano bench brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, K&M was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. K&M is the second most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hidrau1st
  2. K&M2nd
  3. Roland3rd
  4. Yamaha Pianos4th
  5. On-Stage–
  6. Stagg–
  7. Hercules Stands–
  8. Kawai–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Yamaha Pianos3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hidrau3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • K&M3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Roland2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • On-Stage1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stagg0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hercules Stands0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kawai0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about piano bench brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which piano bench brands compete with K&M?

K&M against piano bench brands worldwide, by month

Share of searches by month for Yamaha Pianos, On-Stage, Roland, Stagg, Hercules Stands, K&M. The figures are in the table below the chart.

View monthly share of searches table
MonthYamaha PianosOn-StageRolandStaggHercules StandsHidrauKawaiK&M
Oct 202550.9%19.8%10.3%10.3%7%0.75%0.88%0.12%
Nov 202550.5%19.7%10.2%10.2%7.6%0.61%1.1%0.12%
Dec 202547.6%18.6%9.6%11.7%10.7%0.67%1%0.09%
Jan 202645.1%26%9.1%11.1%7.3%0.64%0.78%0.09%
Feb 202647.3%22.4%9.5%11.6%7.2%0.79%0.99%0.14%
Mar 202645.1%25.9%9%11.1%6.9%0.93%0.95%0.13%
Apr 202647.3%22.4%9.5%11.6%7.3%0.97%0.84%0.11%
May 202646.8%22.2%9.4%11.5%7.9%1.1%0.98%0.11%
Jun 202645.3%25.7%9.1%11.1%7%1%0.8%0.11%
Jul 202650.4%19.5%10.1%10.1%7.7%1.2%0.89%0.09%
Aug 202647.4%18.6%11.6%11.6%8.3%1.4%0.99%0.11%
Sep 202644%25.2%10.8%10.8%7.1%1%0.92%0.1%
  1. Held 1st. 90.5K estimated branded searches, 0% vs prior month. Share -3.4 points.

  2. 2.On-Stage

    25.2%

    Held 2nd. 51.9K estimated branded searches, +46.2% vs prior month. Share +6.6 points.

  3. 3.Roland

    10.8%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share -0.8 points.

  4. 4.Stagg

    10.8%

    Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share -0.8 points.

  5. Held 5th. 14.7K estimated branded searches, -6.7% vs prior month. Share -1.1 points.

  6. 6.Hidrau

    1%

    Held 6th. 2.1K estimated branded searches, -22.4% vs prior month. Share -0.4 points.

  7. 7.Kawai

    0.92%

    Held 7th. 1.9K estimated branded searches, 0% vs prior month. Share -0.1 points.

  8. 8.K&M

    0.1%

    Held 8th. 210 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between K&M and its closest rivals

Every comparison with K&M

19 comparisons

How has branded search demand for K&M changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for K&M worldwide fell from 260 to 210.
  • Across the 12 months ending September 2026, K&M’s share of searches among piano bench brands worldwide held steady, from 0.12% to 0.1%.

How did search popularity change for piano bench brands worldwide in September 2026?

6 changes
  1. In September 2026, On-Stage gained share of searches among piano bench brands worldwide, from 18.6% to 25.2%.

  2. In September 2026, Yamaha Pianos lost share of searches among piano bench brands worldwide, from 47.4% to 44%.

  3. In September 2026, Hercules Stands lost share of searches among piano bench brands worldwide, from 8.3% to 7.1%.

  4. In September 2026, Roland lost share of searches among piano bench brands worldwide, from 11.6% to 10.8%.

  5. In September 2026, Stagg lost share of searches among piano bench brands worldwide, from 11.6% to 10.8%.

  6. Estimated monthly branded searches for Hidrau worldwide rose 30.2% over 12 measured months, from 1.6K to 2.1K in September 2026.

How are K&M’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using K&M’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • k and m stands

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How the Brand Demand Index is measured

Where does K&M compete?

K&M is ranked in seven competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Guitar stand brands7th of 70.02%Show ranking
Microphone stand brands7th of 70.08%Show ranking
Piano bench brands8th of 80.1%Shown above
Music stand brands6th of 60.16%Show ranking
Keyboard stand brands4th of 40.26%Show ranking
Amp stand brands5th of 50.29%Show ranking
Mic stand brands5th of 50.3%Show ranking
Creator with pink hair and a pink jacket

Is K&M your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.