Brandwave

How popular isiRocker in search?

In September 2026, there were an estimated 1.9K branded searches for iRocker worldwide which held steady over the last 12 months. iRocker holds 2.1% estimated Share of Search among inflatable paddle board brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Bluefin65.4%
  2. Body Glove29.3%
  3. BOTE3.2%
  4. iRocker2.1%
  5. Tandem0.04%
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Which inflatable paddle board brands compete with iRocker?

iRocker against inflatable paddle board brands worldwide, by month

Share of Search by month for Bluefin, Body Glove, BOTE, iRocker. The figures are in the table below the chart.

View monthly share of search table
MonthBluefinBody GloveBOTEiRockerTandem
Oct 202561.9%33.8%2.4%1.9%0.01%
Nov 202556.9%38.1%2.8%2.2%0.02%
Dec 202548.1%48.1%2.3%1.5%<0.01%
Jan 202653.6%43.8%1.6%0.95%<0.01%
Feb 202657.1%38.2%3.2%1.5%0.02%
Mar 202656.4%37.8%4%1.8%0.05%
Apr 202659.2%32.4%5.5%2.8%0.04%
May 202654.1%36.2%5.7%3.9%0.08%
Jun 202653.3%35.7%6.2%4.8%0.1%
Jul 202656.7%31%7.1%5.1%0.07%
Aug 202663.1%28.2%4.9%3.7%0.06%
Sep 202665.4%29.3%3.2%2.1%0.04%
  1. 1.Bluefin

    65.4%

    Held 1st. 60.5K estimated branded searches, -18.2% vs prior month. Share +2.4 points.

  2. 2.Body Glove

    29.3%

    Held 2nd. 27.1K estimated branded searches, -18.1% vs prior month. Share +1.1 points.

  3. 3.BOTE

    3.2%

    Held 3rd. 2.9K estimated branded searches, -49.4% vs prior month. Share -1.8 points.

  4. 4.iRocker

    2.1%

    Held 4th. 1.9K estimated branded searches, -56.8% vs prior month. Share -1.7 points.

  5. 5.Tandem

    0.04%

    Held 5th. 40 estimated branded searches, -42.9% vs prior month. Share 0 points.

Compare search popularity between iRocker and its closest rivals

How has branded search demand for iRocker changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for iRocker worldwide held steady at 1.9K.
  • Across the 12 months ending September 2026, iRocker’s estimated Share of Search among inflatable paddle board brands worldwide peaked at 5.1% in July 2026 and was lowest at 0.95% in January 2026.

How did search popularity change for inflatable paddle board brands worldwide in September 2026?

  1. In September 2026, Bluefin gained estimated Share of Search among inflatable paddle board brands worldwide, from 63.1% to 65.4%.

  2. In September 2026, Body Glove gained estimated Share of Search among inflatable paddle board brands worldwide, from 28.2% to 29.3%.

  3. In September 2026, BOTE lost estimated Share of Search among inflatable paddle board brands worldwide, from 4.9% to 3.2%.

  4. In September 2026, iRocker lost estimated Share of Search among inflatable paddle board brands worldwide, from 3.7% to 2.1%.

  5. Estimated monthly branded searches for Tandem worldwide rose 300% over 12 measured months, from 10 to 40 in September 2026.

Where does iRocker compete?

iRocker is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Inflatable paddle board brands4th of 52.1%Shown above
Paddleboard brands4th of 52.4%Show ranking

How is iRocker measured?

Brandwave collects information about searches that people make online using iRocker’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • irocker

Do you work for iRocker? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is iRocker your brand?

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