Brandwave

How popular isBOTE in search?

In September 2026, there were an estimated 2.9K branded searches for BOTE worldwide which is up 27.4% over the last 12 months. BOTE holds 3.2% estimated Share of Search among inflatable paddle board brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Bluefin65.4%
  2. Body Glove29.3%
  3. BOTE3.2%
  4. iRocker2.1%
  5. Tandem0.04%
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Which inflatable paddle board brands compete with BOTE?

BOTE against inflatable paddle board brands worldwide, by month

Share of Search by month for Bluefin, Body Glove, BOTE, iRocker. The figures are in the table below the chart.

View monthly share of search table
MonthBluefinBody GloveBOTEiRockerTandem
Oct 202561.9%33.8%2.4%1.9%0.01%
Nov 202556.9%38.1%2.8%2.2%0.02%
Dec 202548.1%48.1%2.3%1.5%<0.01%
Jan 202653.6%43.8%1.6%0.95%<0.01%
Feb 202657.1%38.2%3.2%1.5%0.02%
Mar 202656.4%37.8%4%1.8%0.05%
Apr 202659.2%32.4%5.5%2.8%0.04%
May 202654.1%36.2%5.7%3.9%0.08%
Jun 202653.3%35.7%6.2%4.8%0.1%
Jul 202656.7%31%7.1%5.1%0.07%
Aug 202663.1%28.2%4.9%3.7%0.06%
Sep 202665.4%29.3%3.2%2.1%0.04%

  1. 1.Bluefin

    65.4%

    Held 1st. 60.5K estimated branded searches, -18.2% vs prior month. Share +2.4 points.

  2. 2.Body Glove

    29.3%

    Held 2nd. 27.1K estimated branded searches, -18.1% vs prior month. Share +1.1 points.

  3. 3.BOTE

    3.2%

    Held 3rd. 2.9K estimated branded searches, -49.4% vs prior month. Share -1.8 points.

  4. 4.iRocker

    2.1%

    Held 4th. 1.9K estimated branded searches, -56.8% vs prior month. Share -1.7 points.

  5. 5.Tandem

    0.04%

    Held 5th. 40 estimated branded searches, -42.9% vs prior month. Share 0 points.

Compare search popularity between BOTE and its closest rivals

Every comparison with BOTE

How has branded search demand for BOTE changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for BOTE worldwide rose from 2.3K to 2.9K.
  • Across the 12 months ending September 2026, BOTE’s estimated Share of Search among inflatable paddle board brands worldwide increased from 2.4% to 3.2%.
  • Across the 12 months ending September 2026, BOTE’s estimated Share of Search among inflatable paddle board brands worldwide peaked at 7.1% in July 2026 and was lowest at 1.6% in January 2026.

How did search popularity change for inflatable paddle board brands worldwide in September 2026?

  1. In September 2026, Bluefin gained estimated Share of Search among inflatable paddle board brands worldwide, from 63.1% to 65.4%.

  2. In September 2026, Body Glove gained estimated Share of Search among inflatable paddle board brands worldwide, from 28.2% to 29.3%.

  3. In September 2026, BOTE lost estimated Share of Search among inflatable paddle board brands worldwide, from 4.9% to 3.2%.

  4. In September 2026, iRocker lost estimated Share of Search among inflatable paddle board brands worldwide, from 3.7% to 2.1%.

  5. Estimated monthly branded searches for Tandem worldwide rose 300% over 12 measured months, from 10 to 40 in September 2026.

Where does BOTE compete?

BOTE is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Inflatable paddle board brands3rd of 53.2%Shown above
Paddleboard brands5th of 52%Show ranking
Pedal kayak brands3rd of 48.7%Show ranking

How is BOTE measured?

Brandwave collects information about searches that people make online using BOTE’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • bote board
  • bote inflatable
  • bote inflatable paddle board
  • bote kayak

Do you work for BOTE? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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