How popular isInsight Timer in search?
In August 2026, there were an estimated 77.2K branded searches for Insight Timer worldwide which is up 10.8% over the last 11 months. Insight Timer holds 49% estimated Share of Search among meditation apps worldwide and is ranked 1st of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which meditation apps compete with Insight Timer?
Share of Search by month for Insight Timer, Calm, Headspace, Happier. The figures are in the table below the chart.
View monthly share of search table
| Month | Insight Timer | Calm | Headspace | Happier | Balance |
|---|---|---|---|---|---|
| Oct 2025 | 40.9% | 32.9% | 18.3% | 6.6% | 1.2% |
| Nov 2025 | 42.5% | 33.9% | 15.9% | 6.6% | 1.1% |
| Dec 2025 | 36.9% | 39.3% | 15% | 7.5% | 1.3% |
| Jan 2026 | 41.9% | 39.1% | 11.9% | 6% | 1.2% |
| Feb 2026 | 35% | 44.1% | 13.4% | 6.4% | 1% |
| Mar 2026 | 38% | 43.4% | 12.5% | 5.2% | 0.82% |
| Apr 2026 | 44.3% | 31.8% | 16.9% | 6% | 1% |
| May 2026 | 42.5% | 28.2% | 20.7% | 7.8% | 0.94% |
| Jun 2026 | 43.5% | 30.2% | 18.7% | 6.7% | 0.87% |
| Jul 2026 | 44.3% | 30.4% | 17.1% | 7.1% | 0.95% |
| Aug 2026 | 49% | 31.1% | 14.5% | 4.7% | 0.69% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 49% | 77.2K | +24.7% | +4.6 points | |
| 2, held 2nd | 31.1% | 49K | +15.3% | +0.7 points | |
| 3, held 3rd | 14.5% | 22.9K | -4.2% | -2.6 points | |
| 4, held 4th | 4.7% | 7.4K | -25.9% | -2.5 points | |
| 5, held 5th | 0.69% | 1.1K | -18.2% | -0.3 points |
49%
held 1st · 77.2K estimated branded searches · +24.7% vs prior month · +4.6 points
2.
Calm31.1%
held 2nd · 49K estimated branded searches · +15.3% vs prior month · +0.7 points
14.5%
held 3rd · 22.9K estimated branded searches · -4.2% vs prior month · -2.6 points
4.
Happier4.7%
held 4th · 7.4K estimated branded searches · -25.9% vs prior month · -2.5 points
5.
Balance0.69%
held 5th · 1.1K estimated branded searches · -18.2% vs prior month · -0.3 points
Compare search popularity between Insight Timer and its closest rivals
How has branded search demand for Insight Timer changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Insight Timer worldwide rose from 69.7K to 77.2K.
- Across the 11 months ending August 2026, Insight Timer’s estimated Share of Search among meditation apps worldwide increased from 40.9% to 49%.
- Across the 11 months ending August 2026, Insight Timer’s estimated Share of Search among meditation apps worldwide peaked at 49% in August 2026 and was lowest at 35% in February 2026.
How did search popularity change for meditation apps worldwide in August 2026?
5 changes
In August 2026, Insight Timer gained estimated Share of Search among meditation apps worldwide, from 44.3% to 49%.
In August 2026, Calm gained estimated Share of Search among meditation apps worldwide, from 30.4% to 31.1%.
In August 2026, Headspace lost estimated Share of Search among meditation apps worldwide, from 17.1% to 14.5%.
In August 2026, Happier lost estimated Share of Search among meditation apps worldwide, from 7.1% to 4.7%.
Estimated monthly branded searches for Balance worldwide fell 47.1% over 11 measured months, from 2K to 1.1K in August 2026.
How is Insight Timer measured?
Brandwave collects information about searches that people make online using Insight Timer’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- insight timer
- insight timer app
- insight timer meditation
- insight timer meditation app
- insighttimer com
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Is Insight Timer your brand?
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