Mental health apps:Which brands are most popular in search?
In August 2026, Talkspace was the most searched among mental health apps worldwide, with an estimated 60.5K branded searches and 40.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Talkspace40.2%
Calm32.6%
Headspace15.2%
Wysa12%
BetterHelp—
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Share of SearchLeaderboard
Compare the apps people use for mental health support. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Talkspace, Calm, Headspace, Wysa. The figures are in the table below the chart.
View monthly share of search table
| Month | Talkspace | Calm | Headspace | Wysa | BetterHelp |
|---|---|---|---|---|---|
| Oct 2025 | 39.3% | 29.8% | 16.6% | 14.4% | — |
| Nov 2025 | 36.6% | 34% | 15.9% | 13.4% | — |
| Dec 2025 | 35.4% | 39.1% | 15% | 10.6% | — |
| Jan 2026 | 35.3% | 41.5% | 12.6% | 10.6% | — |
| Feb 2026 | 31% | 44.2% | 13.5% | 11.4% | — |
| Mar 2026 | 33.7% | 41.9% | 12.1% | 12.3% | — |
| Apr 2026 | 36.6% | 30.7% | 16.3% | 16.4% | — |
| May 2026 | 36.8% | 26.9% | 19.8% | 16.5% | — |
| Jun 2026 | 37.4% | 28.3% | 17.5% | 16.8% | — |
| Jul 2026 | 41.7% | 29.3% | 16.5% | 12.5% | — |
| Aug 2026 | 40.2% | 32.6% | 15.2% | 12% | — |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40.2% | 60.5K | 0% | -1.5 points | |
| 2, held 2nd | 32.6% | 49K | +15.3% | +3.2 points | |
| 3, held 3rd | 15.2% | 22.9K | -4.2% | -1.3 points | |
| 4, held 4th | 12% | 18.1K | 0% | -0.5 points | |
| —, not measured this month | — | — | — | — |
40.2%
Held 1st. 60.5K estimated branded searches, 0% vs prior month. Share -1.5 points.
2.
Calm32.6%
Held 2nd. 49K estimated branded searches, +15.3% vs prior month. Share +3.2 points.
15.2%
Held 3rd. 22.9K estimated branded searches, -4.2% vs prior month. Share -1.3 points.
4.
Wysa12%
Held 4th. 18.1K estimated branded searches, 0% vs prior month. Share -0.5 points.
—
Not measured this month. — estimated branded searches, — vs prior month. Share —.
Compare search popularity between leading brands
Which brand is most popular in search among mental health apps worldwide?
4 brands
In August 2026, Talkspace was the most searched among mental health apps worldwide, with an estimated 60.5K branded searches and 40.2% estimated Share of Search within this set. Calm is in 2nd place, 7.6 percentage points behind at 32.6% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Talkspace | 39.3% → 40.2% | 41.7%Jul 2026 | 31%Feb 2026 | 1st |
| Calm | 29.8% → 32.6% | 44.2%Feb 2026 | 26.9%May 2026 | 2nd |
| Headspace | 16.6% → 15.2% | 19.8%May 2026 | 12.1%Mar 2026 | 3rd |
| Wysa | 14.4% → 12% | 16.8%Jun 2026 | 10.6%Dec 2025 | 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, Talkspace’s estimated Share of Search among mental health apps worldwide increased from 39.3% to 40.2%.
- Across the 11 months ending August 2026, Calm’s estimated Share of Search among mental health apps worldwide increased from 29.8% to 32.6%.
- Across the 11 months ending August 2026, Headspace’s estimated Share of Search among mental health apps worldwide decreased from 16.6% to 15.2%.
- Across the 11 months ending August 2026, Wysa’s estimated Share of Search among mental health apps worldwide decreased from 14.4% to 12%.
- Across the 11 months ending August 2026, Talkspace’s estimated Share of Search among mental health apps worldwide peaked at 41.7% in July 2026 and was lowest at 31% in February 2026.
- Across the 11 months ending August 2026, Calm’s estimated Share of Search among mental health apps worldwide peaked at 44.2% in February 2026 and was lowest at 26.9% in May 2026.
- Across the 11 months ending August 2026, Headspace’s estimated Share of Search among mental health apps worldwide peaked at 19.8% in May 2026 and was lowest at 12.1% in March 2026.
- Across the 11 months ending August 2026, Wysa’s estimated Share of Search among mental health apps worldwide peaked at 16.8% in June 2026 and was lowest at 10.6% in December 2025.
- Across the 11 months ending August 2026, BetterHelp held steady: its estimated Share of Search among mental health apps worldwide moved less than 0.5 percentage points.
How did search popularity change for mental health apps worldwide in August 2026?
4 changes
In August 2026, Calm gained estimated Share of Search among mental health apps worldwide, from 29.3% to 32.6%.
In August 2026, Talkspace lost estimated Share of Search among mental health apps worldwide, from 41.7% to 40.2%.
In August 2026, Headspace lost estimated Share of Search among mental health apps worldwide, from 16.5% to 15.2%.
Estimated monthly branded searches for Wysa worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.
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