How popular isHPI Racing in search?
In August 2026, there were an estimated 14.8K branded searches for HPI Racing worldwide which is down 18.2% over the last 11 months. HPI Racing holds 3% estimated Share of Search among RC car brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which RC car brands compete with HPI Racing?
Share of Search by month for Traxxas, Tamiya, Arrma, Losi, HPI Racing. The figures are in the table below the chart.
View monthly share of search table
| Month | Traxxas | Tamiya | Arrma | Losi | HPI Racing |
|---|---|---|---|---|---|
| Oct 2025 | 47.6% | 38.9% | 6.4% | 3.5% | 3.5% |
| Nov 2025 | 51.6% | 34.5% | 6.9% | 3.8% | 3.1% |
| Dec 2025 | 56.3% | 30.7% | 6.2% | 3.4% | 3.4% |
| Jan 2026 | 56.3% | 30.7% | 6.2% | 3.4% | 3.4% |
| Feb 2026 | 51.6% | 34.6% | 6.9% | 3.8% | 3.1% |
| Mar 2026 | 55.5% | 30.4% | 7.5% | 3.3% | 3.3% |
| Apr 2026 | 50.4% | 33.8% | 8.3% | 3.7% | 3.7% |
| May 2026 | 50.4% | 33.8% | 8.3% | 4.5% | 3% |
| Jun 2026 | 51.9% | 34.8% | 7% | 3.8% | 2.6% |
| Jul 2026 | 50.6% | 34% | 8.3% | 4.6% | 2.5% |
| Aug 2026 | 50.4% | 33.8% | 8.3% | 4.5% | 3% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.4% | 246K | 0% | -0.3 points | |
| 2, held 2nd | 33.8% | 165K | 0% | -0.2 points | |
| 3, held 3rd | 8.3% | 40.5K | 0% | 0 points | |
| 4, held 4th | 4.5% | 22.2K | 0% | 0 points | |
| 5, held 5th | 3% | 14.8K | +22.3% | +0.5 points |
1.
Traxxas50.4%
Held 1st. 246K estimated branded searches, 0% vs prior month. Share -0.3 points.
2.
Tamiya33.8%
Held 2nd. 165K estimated branded searches, 0% vs prior month. Share -0.2 points.
3.
Arrma8.3%
Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.
4.Losi
4.5%
Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.
3%
Held 5th. 14.8K estimated branded searches, +22.3% vs prior month. Share +0.5 points.
Compare search popularity between HPI Racing and its closest rivals
How has branded search demand for HPI Racing changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for HPI Racing worldwide fell from 18.1K to 14.8K.
- Across the 11 months ending August 2026, HPI Racing’s estimated Share of Search among RC car brands worldwide peaked at 3.7% in April 2026 and was lowest at 2.5% in July 2026.
- Across the 11 months ending August 2026, HPI Racing fell from 4th to 5th among RC car brands worldwide.
How did search popularity change for RC car brands worldwide in August 2026?
4 changes
In August 2026, HPI Racing gained estimated Share of Search among RC car brands worldwide, from 2.5% to 3%.
Estimated monthly branded searches for Losi worldwide rose 22.7% over 11 measured months, from 18.1K to 22.2K in August 2026.
Estimated monthly branded searches for Arrma worldwide rose 22.4% over 11 measured months, from 33.1K to 40.5K in August 2026.
Estimated monthly branded searches for Tamiya worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.
How is HPI Racing measured?
Brandwave collects information about searches that people make online using HPI Racing’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- hpi racing
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Is HPI Racing your brand?
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