How popular isGoFundMe in search?
In August 2026, there were an estimated 1.8M branded searches for GoFundMe worldwide which is up 22% over the last 11 months. GoFundMe holds 94.9% estimated Share of Search among fundraising platforms worldwide and is ranked 1st of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
GoFundMe94.9%
Givebutter2.6%
JustGiving1.7%
Donorbox0.77%
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Which fundraising platforms compete with GoFundMe?
Share of Search by month for GoFundMe, Givebutter. The figures are in the table below the chart.
View monthly share of search table
| Month | GoFundMe | Givebutter | JustGiving | Donorbox |
|---|---|---|---|---|
| Oct 2025 | 92.1% | 3.7% | 2.5% | 1.7% |
| Nov 2025 | 93.5% | 3.1% | 2.1% | 1.4% |
| Dec 2025 | 94.6% | 2.6% | 1.7% | 1.1% |
| Jan 2026 | 95% | 2.1% | 1.7% | 1.1% |
| Feb 2026 | 94.2% | 2.5% | 2.1% | 1.1% |
| Mar 2026 | 93.3% | 3.1% | 2.5% | 1.1% |
| Apr 2026 | 93.3% | 3.1% | 2.5% | 1.1% |
| May 2026 | 94.4% | 2.6% | 2.1% | 0.93% |
| Jun 2026 | 93.3% | 3.1% | 2.5% | 1.1% |
| Jul 2026 | 95.2% | 2.1% | 1.7% | 0.94% |
| Aug 2026 | 94.9% | 2.6% | 1.7% | 0.77% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 94.9% | 1.8M | 0% | -0.3 points | |
| 2, held 2nd | 2.6% | 49.5K | +22.2% | +0.5 points | |
| 3, held 3rd | 1.7% | 33.1K | 0% | 0 points | |
| 4, held 4th | 0.77% | 14.8K | -18.2% | -0.2 points |
1.
GoFundMe
94.9%
Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share -0.3 points.
2.6%
Held 2nd. 49.5K estimated branded searches, +22.2% vs prior month. Share +0.5 points.
1.7%
Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.
4.
Donorbox0.77%
Held 4th. 14.8K estimated branded searches, -18.2% vs prior month. Share -0.2 points.
Compare search popularity between GoFundMe and its closest rivals
Every comparison with GoFundMe
6 comparisons
How has branded search demand for GoFundMe changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for GoFundMe worldwide rose from 1.5M to 1.8M.
- Across the 11 months ending August 2026, GoFundMe’s estimated Share of Search among fundraising platforms worldwide increased from 92.1% to 94.9%.
- Across the 11 months ending August 2026, GoFundMe’s estimated Share of Search among fundraising platforms worldwide peaked at 95.2% in July 2026 and was lowest at 92.1% in October 2025.
How did search popularity change for fundraising platforms worldwide in August 2026?
4 changes
Estimated monthly branded searches for GoFundMe worldwide rose 22% over 11 measured months, from 1.5M to 1.8M in August 2026.

Estimated monthly branded searches for Donorbox worldwide fell 45.4% over 11 measured months, from 27.1K to 14.8K in August 2026.

Estimated monthly branded searches for JustGiving worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026.

Estimated monthly branded searches for Givebutter worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.
Where does GoFundMe compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Crowdfunding platforms | 1st of 4 | 75.2% | Show ranking |
| Fundraising platforms | 1st of 4 | 94.9% | Shown above |
How is GoFundMe measured?
Brandwave collects information about searches that people make online using GoFundMe’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- gofundme
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Is GoFundMe your brand?
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