Brandwave

GoFundMe vs Wefunder:Which is more popular?

In September 2026, GoFundMe had more branded searches than Wefunder among crowdfunding platforms worldwide. GoFundMe had about 1.5 million branded searches, while Wefunder had 18,100. GoFundMe made up 26.8% of all crowdfunding platform searches we track, and Wefunder accounted for 0.32%. When we asked ChatGPT and Google AI Overviews about crowdfunding platforms, Wefunder appeared in all five answers and GoFundMe in four. GoFundMe was mentioned before Wefunder in three out of five answers.

Among crowdfunding platforms worldwide in September 2026

Who do people search for more?

GoFundMe, about 83 searches for every 1 for Wefunder

GoFundMe 1.5M searchesWefunder 18.1K searches

Who does AI mention more?

Wefunder, mentioned in every answer we collected

Wefunder in 5 of 5GoFundMe in 4 of 5

Who does AI recommend more?

GoFundMe, named ahead of Wefunder in 3 of 5 answers

GoFundMe first in 3Wefunder first in 2

Follow GoFundMe vs Wefunder and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top crowdfunding platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Wefunder appeared in all five answers. GoFundMe was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. GoFundMe was listed before Wefunder in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Kickstarter1st
  2. Wefunder2nd
  3. Indiegogo3rd
  4. GoFundMe4th
  5. Kiva5th
  6. Patreon6th
  7. Republic7th
  8. Seedrs–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Kickstarter5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Indiegogo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wefunder5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • GoFundMe4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kiva4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Patreon3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Republic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Seedrs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about crowdfunding platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is GoFundMe or Wefunder more popular in search?

This chart shows how often people search Google for GoFundMe and Wefunder by name. Each line represents a brand's share of searches for all eight crowdfunding platforms we track, month by month, from English-language searches worldwide.

GoFundMe and Wefunder among crowdfunding platforms worldwide, by month

Share of searches by month for GoFundMe, Wefunder. The figures are in the table below the chart.

View monthly share of searches table
MonthPatreonGoFundMeKickstarterKivaIndiegogoWefunderSeedrsRepublic
Oct 202558.3%26.1%11.7%1.6%1.6%0.47%0.21%0.05%
Nov 202558.5%26.2%11.8%1.6%1.3%0.39%0.17%0.04%
Dec 202556.5%30.9%9.3%1.6%1.2%0.37%0.14%0.04%
Jan 202657.8%31.7%7.8%1.3%0.86%0.31%0.17%0.03%
Feb 202656.6%30.9%9.3%1.6%1%0.38%0.14%0.04%
Mar 202660.2%26.9%9.9%1.4%1.1%0.33%0.15%0.04%
Apr 202656.4%30.8%9.3%1.9%1%0.37%0.14%0.04%
May 202660.2%26.9%9.9%1.7%0.89%0.33%0.1%0.04%
Jun 202661.6%27.6%8.3%1.4%0.75%0.27%0.1%0.03%
Jul 202656.5%30.9%9.3%2%0.84%0.37%0.09%0.03%
Aug 202661.4%27.5%8.3%1.8%0.74%0.27%0.08%0.02%
Sep 202659.8%26.8%9.8%2.1%1.1%0.32%0.1%0.03%

How has the GoFundMe and Wefunder comparison changed over the last 12 months?

3 findings
  • GoFundMe was ahead of Wefunder in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, GoFundMe’s share of searches among crowdfunding platforms worldwide moved from 26.1% to 26.8%, and its estimated monthly branded searches held steady at 1.5M.
  • Across the 12 months ending September 2026, Wefunder’s share of searches among crowdfunding platforms worldwide moved from 0.47% to 0.32%, and its estimated monthly branded searches moved from 27.1K to 18.1K.

How did search popularity change for crowdfunding platforms worldwide in September 2026?

2 changes
  1. In September 2026, GoFundMe lost share of searches among crowdfunding platforms worldwide, from 27.5% to 26.8%.

  2. Estimated monthly branded searches for Wefunder worldwide fell 33.2% over 12 measured months, from 27.1K to 18.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using GoFundMe’s and Wefunder’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GoFundMe

1 branded search term

  • gofundme

Wefunder

1 branded search term

  • wefunder

How the Brand Demand Index is measured

Other head-to-heads among crowdfunding platforms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.