Brandwave

How popular isFurHaven in search?

In September 2026, people searched for FurHaven by name about 1,600 times worldwide, a 33.3% decrease from the previous year. These searches made up 1.4% of all global dog bed brand searches, placing FurHaven sixth out of six brands. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. KONG56.5%
  2. Wild One35.6%
  3. Snooza3.2%
  4. Big Barker1.7%
  5. PetFusion1.7%
  6. FurHaven1.4%
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Which dog bed brands compete with FurHaven?

FurHaven against dog bed brands worldwide, by month

Share of searches by month for KONG, Wild One, Snooza, FurHaven. The figures are in the table below the chart.

View monthly share of searches table
MonthKONGWild OneSnoozaBig BarkerPetFusionFurHaven
Oct 202556.9%35.8%2.6%1.7%1.2%1.7%
Nov 202563.8%29.1%2.6%1.7%1.1%1.7%
Dec 202571.1%21.8%1.9%1.9%1.3%1.9%
Jan 202663.3%28.8%2.6%2.1%1.1%2.1%
Feb 202664.3%29.3%2.1%1.7%1.2%1.4%
Mar 202660.6%32.6%2.9%1.6%1.1%1.3%
Apr 202656.1%36.9%2.7%1.8%1.2%1.4%
May 202652%40%3.6%1.5%1.3%1.5%
Jun 202656.4%35.5%3.9%1.7%1.1%1.4%
Jul 202653.1%38.9%3.5%1.9%1.3%1.5%
Aug 202657.1%36%2.6%1.7%1.2%1.4%
Sep 202656.5%35.6%3.2%1.7%1.7%1.4%
  1. 1.KONG

    56.5%

    Held 1st. 64.3K estimated branded searches, -18.2% vs prior month. Share -0.6 points.

  2. 2.Wild One

    35.6%

    Held 2nd. 40.5K estimated branded searches, -18.2% vs prior month. Share -0.4 points.

  3. 3.Snooza

    3.2%

    Held 3rd. 3.6K estimated branded searches, 0% vs prior month. Share +0.5 points.

  4. Held 4th. 1.9K estimated branded searches, -20.8% vs prior month. Share -0.1 points.

  5. 5.PetFusion

    1.7%

    Moved from 6th to 5th. 1.9K estimated branded searches, +18.8% vs prior month. Share +0.5 points.

  6. 6.FurHaven

    1.4%

    Moved from 5th to 6th. 1.6K estimated branded searches, -15.8% vs prior month. Share 0 points.

Compare search popularity between FurHaven and its closest rivals

Every comparison with FurHaven

8 comparisons

How has branded search demand for FurHaven changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for FurHaven worldwide fell from 2.4K to 1.6K.
  • Across the 12 months ending September 2026, FurHaven fell from 5th to 6th among dog bed brands worldwide.

How did search popularity change for dog bed brands worldwide in September 2026?

6 changes
  1. In September 2026, PetFusion overtook FurHaven to rank 5th among dog bed brands worldwide, with 1.7% of the searches.

  2. In September 2026, Snooza gained share of searches among dog bed brands worldwide, from 2.6% to 3.2%.

  3. In September 2026, KONG lost share of searches among dog bed brands worldwide, from 57.1% to 56.5%.

  4. Estimated monthly branded searches for FurHaven worldwide fell 33.3% over 12 measured months, from 2.4K to 1.6K in September 2026.

  5. Estimated monthly branded searches for Big Barker worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

  6. Estimated monthly branded searches for Wild One worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

How are FurHaven’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using FurHaven’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • furhaven

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How the Brand Demand Index is measured

Where does FurHaven compete?

FurHaven is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Dog bed brands6th of 61.4%Shown above
Pet bed brands7th of 81.8%Show ranking
Creator with pink hair and a pink jacket

Is FurHaven your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.