Brandwave

How popular isFilmora in search?

In August 2026, there were an estimated 368K branded searches for Filmora worldwide which is down 33.1% over the last 11 months. Filmora holds 1.9% estimated Share of Search among video editing software worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. CapCut86.7%
  2. DaVinci Resolve9.2%
  3. Filmora1.9%
  4. Adobe Premiere Pro1.5%
  5. Final Cut Pro0.68%
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Which video editing software compete with Filmora?

Filmora against video editing software worldwide, by month

Share of Search by month for CapCut, DaVinci Resolve, Filmora. The figures are in the table below the chart.

View monthly share of search table
MonthCapCutDaVinci ResolveFilmoraAdobe Premiere ProFinal Cut Pro
Oct 202585.5%9.2%2.8%1.5%1%
Nov 202585.5%9.2%2.8%1.5%1%
Dec 202588.3%7.8%1.9%1.3%0.7%
Jan 202687.6%7.7%2.3%1.3%1%
Feb 202687.5%7.7%2.3%1.6%0.85%
Mar 202688.4%7.8%1.9%1%0.86%
Apr 202686.4%9.3%2.3%1.3%0.69%
May 202688.6%7.8%1.9%1%0.58%
Jun 202686.1%9.2%2.3%1.5%0.83%
Jul 202688%7.7%2.3%1.3%0.7%
Aug 202686.7%9.2%1.9%1.5%0.68%
Sep 2026—————
  1. 1.CapCut

    86.7%

    Held 1st. 17.1M estimated branded searches, +0.59% vs prior month. Share -1.3 points.

  2. Held 2nd. 1.8M estimated branded searches, +22% vs prior month. Share +1.5 points.

  3. 3.Filmora

    1.9%

    Held 3rd. 368K estimated branded searches, -18.2% vs prior month. Share -0.5 points.

  4. Held 4th. 301K estimated branded searches, +22.4% vs prior month. Share +0.3 points.

  5. Held 5th. 135K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Filmora and its closest rivals

How has branded search demand for Filmora changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Filmora worldwide fell from 550K to 368K.
  • Across the 11 months ending August 2026, Filmora’s estimated Share of Search among video editing software worldwide decreased from 2.8% to 1.9%.

How did search popularity change for video editing software worldwide in August 2026?

  1. In August 2026, DaVinci Resolve gained estimated Share of Search among video editing software worldwide, from 7.7% to 9.2%.

  2. In August 2026, CapCut lost estimated Share of Search among video editing software worldwide, from 88% to 86.7%.

  3. Estimated monthly branded searches for Filmora worldwide fell 33.1% over 11 measured months, from 550K to 368K in August 2026.

  4. Estimated monthly branded searches for Final Cut Pro worldwide fell 32.8% over 11 measured months, from 201K to 135K in August 2026.

How is Filmora measured?

Brandwave collects information about searches that people make online using Filmora’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • filmora

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How the Brand Demand Index is measured

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Is Filmora your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.