Brandwave

How popular isFellowes in search?

In August 2026, there were an estimated 18.1K branded searches for Fellowes worldwide which is down 18.5% over the last 11 months. Fellowes holds 0.24% estimated Share of Search among desk organiser brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Comix98.4%
  2. Rolodex1.2%
  3. Fellowes0.24%
  4. Exacompta0.19%
  5. Marbrasse<0.01%
  6. Simple Trending<0.01%
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Where does Fellowes compete?

Fellowes is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Desk organiser brands3rd of 60.24%Shown below
Laminator brands5th of 61.5%Show ranking
Shredders2nd of 64.6%Show ranking
Monitor stand brands2nd of 626.7%Show ranking

Which desk organiser brands compete with Fellowes?

Fellowes against desk organiser brands worldwide, by month

Share of Search by month for Comix, Fellowes. The figures are in the table below the chart.

View monthly share of search table
MonthComixRolodexFellowesExacomptaMarbrasseSimple Trending
Oct 202525.2%55.9%11.3%7.5%0.07%0.09%
Nov 202541.5%41.5%10.2%6.8%0.08%0.05%
Dec 202572.4%21.6%3.6%2.4%0.03%0.03%
Jan 202683.2%13.7%1.8%1.2%0.01%<0.01%
Feb 202692.7%5.6%1.1%0.61%<0.01%<0.01%
Mar 202695.9%3.1%0.64%0.35%<0.01%<0.01%
Apr 202696.2%3.2%0.43%0.23%<0.01%<0.01%
May 202697.3%2.1%0.35%0.19%<0.01%<0.01%
Jun 202697.6%1.8%0.35%0.24%<0.01%<0.01%
Jul 202697.8%1.8%0.29%0.19%<0.01%<0.01%
Aug 202698.4%1.2%0.24%0.19%<0.01%<0.01%
Sep 2026——————
  1. 1.Comix

    98.4%

    Held 1st. 7.5M estimated branded searches, +22.2% vs prior month. Share +0.6 points.

  2. 2.Rolodex

    1.2%

    Held 2nd. 90.5K estimated branded searches, -17.7% vs prior month. Share -0.6 points.

  3. 3.Fellowes

    0.24%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

  4. 4.Exacompta

    0.19%

    Held 4th. 14.8K estimated branded searches, +22.3% vs prior month. Share 0 points.

  5. 5.Marbrasse

    <0.01%

    Held 5th. 210 estimated branded searches, +23.5% vs prior month. Share 0 points.

  6. 6.Simple Trending

    <0.01%

    Held 6th. 140 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Fellowes and its closest rivals

How has branded search demand for Fellowes changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Fellowes worldwide fell from 22.2K to 18.1K.
  • Across the 11 months ending August 2026, Fellowes’ estimated Share of Search among desk organiser brands worldwide decreased from 11.3% to 0.24%.

How did search popularity change for desk organiser brands worldwide in August 2026?

  1. In August 2026, Comix gained estimated Share of Search among desk organiser brands worldwide, from 97.8% to 98.4%.

  2. In August 2026, Rolodex lost estimated Share of Search among desk organiser brands worldwide, from 1.8% to 1.2%.

  3. Estimated monthly branded searches for Marbrasse worldwide rose 50% over 11 measured months, from 140 to 210 in August 2026.

  4. Estimated monthly branded searches for Fellowes worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

  5. Estimated monthly branded searches for Simple Trending worldwide fell 17.6% over 11 measured months, from 170 to 140 in August 2026.

How is Fellowes measured?

Brandwave collects information about searches that people make online using Fellowes’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • fellowes

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How the Brand Demand Index is measured

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