Brandwave

How popular isExide in search?

In September 2026, there were an estimated 201K branded searches for Exide worldwide which held steady over the last 12 months. Exide holds 45% estimated Share of Search among car battery brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Exide45%
  2. Bosch37%
  3. Optima7.4%
  4. Varta6.1%
  5. Odyssey Battery3.3%
  6. GS Yuasa1.2%
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Where does Exide compete?

Exide is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Car battery brands1st of 645%Shown below
Forklift battery brands1st of 691.8%Show ranking

Which car battery brands compete with Exide?

Exide against car battery brands worldwide, by month

Share of Search by month for Exide, Bosch, Optima, Varta, Odyssey Battery. The figures are in the table below the chart.

View monthly share of search table
MonthExideBoschOptimaVartaOdyssey BatteryGS Yuasa
Oct 202540.5%40.5%8.2%5.5%3%2.4%
Nov 202539.4%39.4%9.7%6.5%3.5%1.6%
Dec 202539.5%39.5%9.7%6.5%3.5%1.3%
Jan 202639.1%39.1%9.6%6.4%4.3%1.6%
Feb 202637.9%37.9%11.4%6.2%5.1%1.5%
Mar 202639.1%39.1%9.6%6.4%4.3%1.6%
Apr 202644.9%36.9%7.4%6.1%3.3%1.5%
May 202645%37%7.4%6.1%3.3%1.2%
Jun 202650.1%33.6%6.7%5.5%3%1.1%
Jul 202649.5%33.2%6.7%6.7%3%1.1%
Aug 202641.1%41.1%6.8%6.8%3%1.3%
Sep 202645%37%7.4%6.1%3.3%1.2%

  1. 1.Exide

    45%

    Moved from 2nd to 1st. 201K estimated branded searches, 0% vs prior month. Share +4 points.

  2. 2.Bosch

    37%

    Moved from 1st to 2nd. 165K estimated branded searches, -17.9% vs prior month. Share -4.1 points.

  3. 3.Optima

    7.4%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share +0.7 points.

  4. 4.Varta

    6.1%

    Held 4th. 27.1K estimated branded searches, -18.1% vs prior month. Share -0.7 points.

  5. 5.Odyssey Battery

    3.3%

    Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share +0.3 points.

  6. 6.GS Yuasa

    1.2%

    Held 6th. 5.4K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

Compare search popularity between Exide and its closest rivals

Every comparison with Exide

How has branded search demand for Exide changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Exide worldwide held steady at 201K.
  • Across the 12 months ending September 2026, Exide’s estimated Share of Search among car battery brands worldwide increased from 40.5% to 45%.
  • Across the 12 months ending September 2026, Exide’s estimated Share of Search among car battery brands worldwide peaked at 50.1% in June 2026 and was lowest at 37.9% in February 2026.
  • Across the 12 months ending September 2026, Exide rose from 2nd to 1st among car battery brands worldwide.

How did search popularity change for car battery brands worldwide in September 2026?

  1. In September 2026, Exide overtook Bosch to become the leader among car battery brands worldwide, with 45% estimated Share of Search.

  2. In September 2026, Optima gained estimated Share of Search among car battery brands worldwide, from 6.8% to 7.4%.

  3. In September 2026, Bosch lost estimated Share of Search among car battery brands worldwide, from 41.1% to 37%.

  4. In September 2026, Varta lost estimated Share of Search among car battery brands worldwide, from 6.8% to 6.1%.

  5. Estimated monthly branded searches for GS Yuasa worldwide fell 55.4% over 12 measured months, from 12.1K to 5.4K in September 2026.

How is Exide measured?

Brandwave collects information about searches that people make online using Exide’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • exide batteries

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How the Brand Demand Index is measured

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