How popular isEtekcity in search?
In September 2026, there were an estimated 7.3K branded searches for Etekcity worldwide which is down 32% over the last 12 months. Etekcity holds 3.1% estimated Share of Search among infrared thermometer brands worldwide and is ranked 3rd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
Klein Tools77.7%
FLIR19.1%
Etekcity3.1%
Bosch0.15%
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Which infrared thermometer brands compete with Etekcity?
Share of Search by month for Klein Tools, FLIR, Etekcity. The figures are in the table below the chart.
View monthly share of search table
| Month | Klein Tools | FLIR | Etekcity | Bosch |
|---|---|---|---|---|
| Oct 2025 | 66.2% | 29.7% | 4% | 0.19% |
| Nov 2025 | 65.6% | 29.4% | 4.8% | 0.23% |
| Dec 2025 | 70% | 25.7% | 4.2% | 0.17% |
| Jan 2026 | 64.9% | 29.1% | 5.8% | 0.19% |
| Feb 2026 | 66.2% | 29.7% | 4% | 0.16% |
| Mar 2026 | 66.2% | 29.7% | 4% | 0.16% |
| Apr 2026 | 70% | 25.7% | 4.2% | 0.17% |
| May 2026 | 70% | 25.7% | 4.2% | 0.13% |
| Jun 2026 | 70.5% | 25.9% | 3.4% | 0.17% |
| Jul 2026 | 70.5% | 25.9% | 3.4% | 0.14% |
| Aug 2026 | 74.5% | 22.4% | 3% | 0.14% |
| Sep 2026 | 77.7% | 19.1% | 3.1% | 0.15% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 77.7% | 165K | 0% | +3.2 points | |
| 2, held 2nd | 19.1% | 40.5K | -18.2% | -3.3 points | |
| 3, held 3rd | 3.1% | 6.6K | 0% | +0.1 points | |
| 4, held 4th | 0.15% | 320 | 0% | 0 points |
77.7%
Held 1st. 165K estimated branded searches, 0% vs prior month. Share +3.2 points.
2.
FLIR19.1%
Held 2nd. 40.5K estimated branded searches, -18.2% vs prior month. Share -3.3 points.
3.
Etekcity3.1%
Held 3rd. 6.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
4.
Bosch0.15%
Held 4th. 320 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Etekcity and its closest rivals
Every comparison with Etekcity
17 comparisons
- Breville vs Etekcity
- Cuisinart vs Etekcity
- Etekcity vs KitchenAid
- Etekcity vs Oxo
- Etekcity vs Salter
- Beurer vs Etekcity
- Etekcity vs Omron
- Etekcity vs Renpho
- Etekcity vs Tanita
- Etekcity vs Withings
- Etekcity vs FLIR
- Etekcity vs Klein Tools
- AmazonBasics vs Etekcity
- Etekcity vs Freetoo
- Dr Meter vs Etekcity
- Etekcity vs Travel Inspira
- Bosch vs Etekcity
How has branded search demand for Etekcity changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Etekcity worldwide fell from 10.7K to 7.3K.
- Across the 12 months ending September 2026, Etekcity’s estimated Share of Search among infrared thermometer brands worldwide decreased from 4% to 3.1%.
- Across the 12 months ending September 2026, Etekcity’s estimated Share of Search among infrared thermometer brands worldwide peaked at 5.8% in January 2026 and was lowest at 3% in August 2026.
How did search popularity change for infrared thermometer brands worldwide in September 2026?
4 changes
In September 2026, Klein Tools gained estimated Share of Search among infrared thermometer brands worldwide, from 74.5% to 77.7%.
In September 2026, FLIR lost estimated Share of Search among infrared thermometer brands worldwide, from 22.4% to 19.1%.
Estimated monthly branded searches for Etekcity worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.
Estimated monthly branded searches for Bosch worldwide fell 17.9% over 12 measured months, from 390 to 320 in September 2026.
Where does Etekcity compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Kitchen scale brands | 5th of 5 | 0.45% | Show ranking |
| Bathroom scale brands | 7th of 7 | 1.3% | Show ranking |
| Food scale brands | 5th of 5 | 1.8% | Show ranking |
| Infrared thermometer brands | 3rd of 4 | 3.1% | Shown above |
| Luggage scale brands | 1st of 5 | 53.8% | Show ranking |
How is Etekcity measured?
Brandwave collects information about searches that people make online using Etekcity’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- etekcity
- etekcity bathroom scale
- etekcity kitchen scale
- etekcity luggage scale
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Is Etekcity your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.