Brandwave

How popular isEpiphone in search?

In September 2026, there were an estimated 110K branded searches for Epiphone worldwide which is down 18.5% over the last 12 months. Epiphone holds 7% estimated Share of Search among banjo brands worldwide and is ranked 4th of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Fender52.7%
  2. GoodTime23.4%
  3. Ibanez12.8%
  4. Epiphone7%
  5. Gretsch3.1%
  6. Harmony Guitars0.56%
  7. Gibson0.51%
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Which banjo brands compete with Epiphone?

Epiphone against banjo brands worldwide, by month

Share of Search by month for Fender, GoodTime, Ibanez, Epiphone, Gretsch. The figures are in the table below the chart.

View monthly share of search table
MonthFenderGoodTimeIbanezEpiphoneGretschHarmony GuitarsGibson
Oct 202558.6%17.4%11.6%7.8%3.5%0.51%0.57%
Nov 202557.6%16.8%13.7%7.5%3.4%0.49%0.55%
Dec 202555.5%19.8%13.2%7.2%3.2%0.48%0.53%
Jan 202648.5%25.9%14.1%7.8%2.8%0.41%0.47%
Feb 202652.7%22.5%12.3%8.3%3%0.54%0.61%
Mar 202653.8%19.5%15.9%7.2%2.6%0.47%0.52%
Apr 202655%19.2%12.8%8.6%3.2%0.56%0.63%
May 202653.5%19.6%16.1%7.2%2.6%0.47%0.53%
Jun 202652.4%19.2%19.2%5.8%2.6%0.38%0.42%
Jul 202653%23.5%12.8%7%2.6%0.56%0.52%
Aug 202652.7%23.4%12.8%7%3.1%0.47%0.51%
Sep 202652.7%23.4%12.8%7%3.1%0.56%0.51%

  1. 1.Fender

    52.7%

    Held 1st. 831K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.GoodTime

    23.4%

    Held 2nd. 368K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Ibanez

    12.8%

    Held 3rd. 201K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Epiphone

    7%

    Held 4th. 110K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Gretsch

    3.1%

    Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Harmony Guitars

    0.56%

    Moved from 7th to 6th. 8.8K estimated branded searches, +18.2% vs prior month. Share +0.1 points.

  7. 7.Gibson

    0.51%

    Moved from 6th to 7th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Epiphone and its closest rivals

Every comparison with Epiphone

How has branded search demand for Epiphone changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Epiphone worldwide fell from 135K to 110K.
  • Across the 12 months ending September 2026, Epiphone’s estimated Share of Search among banjo brands worldwide decreased from 7.8% to 7%.
  • Across the 12 months ending September 2026, Epiphone’s estimated Share of Search among banjo brands worldwide peaked at 8.6% in April 2026 and was lowest at 5.8% in June 2026.

How did search popularity change for banjo brands worldwide in September 2026?

  1. Ibanez’s estimated Share of Search among banjo brands worldwide has lost ground for 3 months in a row, from 19.2% to 12.8% in September 2026.

  2. In September 2026, Harmony Guitars rose from 7th to 6th among banjo brands worldwide.

  3. In September 2026, Gibson fell from 6th to 7th among banjo brands worldwide.

  4. Estimated monthly branded searches for GoodTime worldwide rose 22.3% over 12 measured months, from 301K to 368K in September 2026.

  5. Estimated monthly branded searches for Epiphone worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

  6. Estimated monthly branded searches for Fender worldwide fell 18.2% over 12 measured months, from 1M to 831K in September 2026.

Where does Epiphone compete?

Epiphone is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Banjo brands4th of 77%Shown above
Guitar brands3rd of 68.2%Show ranking
Electric guitars3rd of 68.4%Show ranking
Mandolin brands3rd of 79.1%Show ranking
Acoustic guitars1st of 628.3%Show ranking

How is Epiphone measured?

Brandwave collects information about searches that people make online using Epiphone’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • epiphone

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How the Brand Demand Index is measured

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