How popular isEarthquake?
In September 2026, people searched for Earthquake by name about 720 times worldwide, an 18.2% decrease from the previous year. These searches made up 0.02% of all global earth auger brand searches, placing Earthquake eighth out of eight brands. When we asked both ChatGPT and Google AI Overviews about earth auger brands, Earthquake appeared in three of the five answers and was the second most recommended of the eight.
Earthquake is the eighth most searched of 8 competitors and the second most recommended in AI answers.
MakitaShare of searches 23.5%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
HusqvarnaShare of searches 23.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
StihlShare of searches 19.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
DeWaltShare of searches 15.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
EarthquakeShare of searches 0.02%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
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Top earth auger brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Earthquake was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Earthquake is the second most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Stihl1st
Earthquake2nd
Ryobi3rd
ECHO4th
Makita5th
Husqvarna–
DeWalt–
Greenworks–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Stihl3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ryobi3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Earthquake3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ECHO2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Makita1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Husqvarna0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
DeWalt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about earth auger brands
5 answers
Asked ChatGPT
“Which earth auger brand should I buy?”
Asked ChatGPT
“What are the best earth auger brands?”
Asked ChatGPT
“What's the best earth auger brand for digging holes?”
Searched Google, AI Overview
“post hole digger”
Searched Google, AI Overview
“garden auger”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which earth auger brands compete with Earthquake?
Share of searches by month for Makita, Husqvarna, Stihl, DeWalt, Ryobi, Greenworks, Earthquake. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | Husqvarna | Stihl | DeWalt | Ryobi | Greenworks | ECHO | Earthquake |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 28.9% | 25.2% | 17% | 13.9% | 13.2% | 1.5% | 0.31% | 0.02% |
| Nov 2025 | 28.1% | 19.6% | 16.2% | 16.2% | 18.1% | 1.5% | 0.36% | 0.01% |
| Dec 2025 | 26.4% | 18.3% | 18.3% | 18.3% | 16.7% | 1.6% | 0.22% | 0.01% |
| Jan 2026 | 23.1% | 23.6% | 19.4% | 15.8% | 16.1% | 1.7% | 0.19% | 0.01% |
| Feb 2026 | 23.5% | 24.5% | 20.1% | 16.5% | 13.7% | 1.5% | 0.2% | 0.01% |
| Mar 2026 | 23.5% | 24.7% | 20.2% | 13.6% | 15.9% | 1.8% | 0.24% | 0.02% |
| Apr 2026 | 19.4% | 29.6% | 19.7% | 13.3% | 15.5% | 2.2% | 0.29% | 0.03% |
| May 2026 | 19.3% | 29.1% | 19.4% | 13.1% | 16.3% | 2.6% | 0.23% | 0.03% |
| Jun 2026 | 20.2% | 24.9% | 20.4% | 13.7% | 17.8% | 2.8% | 0.25% | 0.02% |
| Jul 2026 | 20.2% | 24.9% | 20.5% | 13.7% | 17.8% | 2.7% | 0.3% | 0.02% |
| Aug 2026 | 23% | 23.1% | 19% | 15.6% | 16.5% | 2.5% | 0.28% | 0.02% |
| Sep 2026 | 23.5% | 23.4% | 19.3% | 15.8% | 15.5% | 2.1% | 0.35% | 0.02% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 23.5% | 1M | +1.1% | +0.6 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 23.4% | 1M | 0% | +0.3 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 19.3% | 823K | 0% | +0.3 points | |
| 4, moved from 5th to 4th | 15.8% | 673K | 0% | +0.2 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 15.5% | 660K | -7.7% | -1.1 pointsmoved from 4th to 5th | |
| 6, held 6th | 2.1% | 90.5K | -17.7% | -0.4 points | |
| 7, held 7th | 0.35% | 14.8K | +22.3% | +0.1 points | |
| 8, held 8th | 0.02% | 720 | -18.2% | 0 points |
1.
Makita23.5%
Moved from 2nd to 1st. 1M estimated branded searches, +1.1% vs prior month. Share +0.6 points.
23.4%
Moved from 1st to 2nd. 1M estimated branded searches, 0% vs prior month. Share +0.3 points.
3.
Stihl19.3%
Held 3rd. 823K estimated branded searches, 0% vs prior month. Share +0.3 points.
4.
DeWalt15.8%
Moved from 5th to 4th. 673K estimated branded searches, 0% vs prior month. Share +0.2 points.
5.
Ryobi15.5%
Moved from 4th to 5th. 660K estimated branded searches, -7.7% vs prior month. Share -1.1 points.
2.1%
Held 6th. 90.5K estimated branded searches, -17.7% vs prior month. Share -0.4 points.
7.
ECHO0.35%
Held 7th. 14.8K estimated branded searches, +22.3% vs prior month. Share +0.1 points.
0.02%
Held 8th. 720 estimated branded searches, -18.2% vs prior month. Share 0 points.
Compare popularity between Earthquake and its closest rivals
Every comparison with Earthquake
7 comparisons
How has branded search demand for Earthquake changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Earthquake worldwide fell from 880 to 720.
- Across the 12 months ending September 2026, Earthquake’s share of searches among earth auger brands worldwide held steady at 0.02%.
How did search popularity change for earth auger brands worldwide in September 2026?
6 changes

In September 2026, Makita overtook Husqvarna to become the leader among earth auger brands worldwide, with 23.5% of the searches.

In September 2026, Ryobi lost share of searches among earth auger brands worldwide, from 16.5% to 15.5%.

Greenworks’ share of searches among earth auger brands worldwide has lost ground for 3 months in a row, from 2.8% to 2.1% in September 2026.

In September 2026, DeWalt rose from 5th to 4th among earth auger brands worldwide.

Estimated monthly branded searches for Earthquake worldwide fell 18.2% over 12 measured months, from 880 to 720 in September 2026.

Estimated monthly branded searches for Husqvarna worldwide fell 18% over 12 measured months, from 1.2M to 1M in September 2026.
How are Earthquake’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Earthquake’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- earthquake auger
Who owns Earthquake?
Earthquake is owned by Ardisam. Brandwave does not track any other brands owned by Ardisam.
Do you work for Earthquake? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Earthquake your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.