How popular isDreame in search?
In August 2026, there were an estimated 844K branded searches for Dreame worldwide which is up 48% over the last 11 months. Dreame holds 22.6% estimated Share of Search among robot vacuum brands worldwide and is ranked 3rd of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which robot vacuum brands compete with Dreame?
Share of Search by month for Eufy, Roborock, Dreame, iRobot, Ecovacs. The figures are in the table below the chart.
View monthly share of search table
| Month | Eufy | Roborock | Dreame | iRobot | Ecovacs |
|---|---|---|---|---|---|
| Oct 2025 | 27.1% | 28.8% | 15.7% | 20.1% | 8.3% |
| Nov 2025 | 19.7% | 35.3% | 19.7% | 16.8% | 8.5% |
| Dec 2025 | 20.4% | 27.7% | 15.6% | 29.4% | 6.8% |
| Jan 2026 | 24% | 30.4% | 20.2% | 17.8% | 7.7% |
| Feb 2026 | 23.7% | 30.1% | 19.9% | 17.5% | 8.9% |
| Mar 2026 | 25.2% | 27.4% | 21.6% | 15.9% | 9.9% |
| Apr 2026 | 24.1% | 28.7% | 19.6% | 16.9% | 10.6% |
| May 2026 | 24.7% | 26.7% | 21.6% | 17.2% | 9.8% |
| Jun 2026 | 26.2% | 27.1% | 22.4% | 14.3% | 10% |
| Jul 2026 | 24.3% | 28% | 22.8% | 16.1% | 8.9% |
| Aug 2026 | 27.2% | 26.9% | 22.6% | 14.7% | 8.5% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 27.2% | 1M | +16.1% | +2.9 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 26.9% | 1M | -0.26% | -1.1 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 22.6% | 844K | +3.1% | -0.1 points | |
| 4, held 4th | 14.7% | 549K | -5% | -1.4 points | |
| 5, held 5th | 8.5% | 317K | -0.69% | -0.4 points |
1.
Eufy27.2%
moved from 2nd to 1st · 1M estimated branded searches · +16.1% vs prior month · +2.9 points
2.
Roborock26.9%
moved from 1st to 2nd · 1M estimated branded searches · -0.26% vs prior month · -1.1 points
3.
Dreame22.6%
held 3rd · 844K estimated branded searches · +3.1% vs prior month · -0.1 points
4.
iRobot14.7%
held 4th · 549K estimated branded searches · -5% vs prior month · -1.4 points
5.
Ecovacs8.5%
held 5th · 317K estimated branded searches · -0.69% vs prior month · -0.4 points
Compare search popularity between Dreame and its closest rivals
How has branded search demand for Dreame changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Dreame worldwide rose from 570K to 844K.
- Across the 11 months ending August 2026, Dreame’s estimated Share of Search among robot vacuum brands worldwide increased from 15.7% to 22.6%.
- Across the 11 months ending August 2026, Dreame’s estimated Share of Search among robot vacuum brands worldwide peaked at 22.8% in July 2026 and was lowest at 15.6% in December 2025.
- Across the 11 months ending August 2026, Dreame rose from 4th to 3rd among robot vacuum brands worldwide.
How did search popularity change for robot vacuum brands worldwide in August 2026?
4 changes
In August 2026, Eufy overtook Roborock to take the highest estimated Share of Search among robot vacuum brands worldwide, at 27.2%.
In August 2026, iRobot lost estimated Share of Search among robot vacuum brands worldwide, from 16.1% to 14.7%.
In August 2026, Roborock lost estimated Share of Search among robot vacuum brands worldwide, from 28% to 26.9%.
Estimated monthly branded searches for Dreame worldwide rose 48% over 11 measured months, from 570K to 844K in August 2026.
How is Dreame measured?
Brandwave collects information about searches that people make online using Dreame’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
10 branded search terms
- dreame
- dreame l10s
- dreame robot vacuum
- dreame vacuum
- dreame vacuum cleaner
- dreame x50
- dreametech com
- robot vacuum dreame
- vacuum cleaner dreame
- vacuum dreame
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Is Dreame your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.