Brandwave

How popular isDeezer in search?

In September 2026, people searched for Deezer by name about 1.2 million times worldwide, about the same as the previous year. These searches made up 1.2% of all global music streaming service searches, placing Deezer fifth out of seven services. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Spotify64.2%
  2. YouTube Music28.7%
  3. Apple Music3.9%
  4. Amazon Music1.7%
  5. Deezer1.2%
  6. Qobuz0.28%
  7. Tidal<0.01%
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Which music streaming services compete with Deezer?

Deezer against music streaming services worldwide, by month

Share of searches by month for Spotify, YouTube Music, Apple Music, Deezer. The figures are in the table below the chart.

View monthly share of searches table
MonthSpotifyYouTube MusicApple MusicAmazon MusicDeezerQobuzTidal
Oct 202563.3%28.3%4.7%2.1%1.1%0.51%0.01%
Nov 202564.1%28.7%3.9%1.7%1.2%0.42%0.01%
Dec 202564.1%28.7%3.9%1.7%1.1%0.52%0.01%
Jan 202664.1%28.7%3.9%1.7%1.1%0.52%0.01%
Feb 202663.3%28.3%4.7%2.1%1.1%0.51%0.01%
Mar 202663.7%28.5%4.7%1.7%1.1%0.34%<0.01%
Apr 202664.2%28.7%3.9%1.7%1.2%0.35%<0.01%
May 202664.3%28.8%3.9%1.7%0.95%0.35%<0.01%
Jun 202665%29.1%3.2%1.4%0.96%0.29%<0.01%
Jul 202660.7%33.2%3%1.6%1.1%0.33%<0.01%
Aug 202660.1%32.9%3.6%2%1.1%0.33%<0.01%
Sep 202664.2%28.7%3.9%1.7%1.2%0.28%<0.01%
  1. 1.Spotify

    64.2%

    Held 1st. 68M estimated branded searches, +22.3% vs prior month. Share +4.1 points.

  2. Held 2nd. 30.4M estimated branded searches, 0% vs prior month. Share -4.1 points.

  3. Held 3rd. 4.1M estimated branded searches, +22.1% vs prior month. Share +0.2 points.

  4. Held 4th. 1.8M estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.Deezer

    1.2%

    Held 5th. 1.2M estimated branded searches, +22% vs prior month. Share +0.1 points.

  6. 6.Qobuz

    0.28%

    Held 6th. 301K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Tidal

    <0.01%

    Held 7th. 6.6K estimated branded searches, -18.5% vs prior month. Share 0 points.

Compare search popularity between Deezer and its closest rivals

Every comparison with Deezer

6 comparisons

How has branded search demand for Deezer changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Deezer worldwide held steady at 1.2M.
  • Across the 12 months ending September 2026, Deezer’s share of searches among music streaming services worldwide held steady, from 1.1% to 1.2%.

How did search popularity change for music streaming services worldwide in September 2026?

6 changes
  1. In September 2026, Spotify gained share of searches among music streaming services worldwide, from 60.1% to 64.2%.

  2. In September 2026, YouTube Music lost share of searches among music streaming services worldwide, from 32.9% to 28.7%.

  3. Estimated monthly branded searches for Tidal worldwide fell 55.4% over 12 measured months, from 14.8K to 6.6K in September 2026.

  4. Estimated monthly branded searches for Qobuz worldwide fell 45.3% over 12 measured months, from 550K to 301K in September 2026.

  5. Estimated monthly branded searches for Amazon Music worldwide fell 18.3% over 12 measured months, from 2.2M to 1.8M in September 2026.

  6. Estimated monthly branded searches for Apple Music worldwide fell 18.2% over 12 measured months, from 5M to 4.1M in September 2026.

How are Deezer’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Deezer’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • deezer

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How the Brand Demand Index is measured

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Is Deezer your brand?

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