Apple Music vs Deezer:Which is more popular?
In September 2026, Apple Music had more branded searches than Deezer among music streaming services worldwide. Apple Music had about 4.1 million branded searches, while Deezer had 1.2 million. Apple Music made up 3.9% of all music streaming service searches we track, and Deezer accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about music streaming services, Apple Music appeared in all five answers and Deezer in three. Apple Music was mentioned before Deezer in every answer.
Who do people search for more?
Apple Music, about 3 searches for every 1 for Deezer
Who does AI mention more?
Apple Music, mentioned in every answer we collected
Who does AI recommend more?
Apple Music, named ahead of Deezer in every answer
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Top music streaming services in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Apple Music appeared in all five answers. Deezer was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Apple Music was listed before Deezer in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Spotify1st- Apple Music2nd
YouTube Music3rd
Tidal4th
Amazon Music5th
Qobuz6th
Deezer7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Spotify5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- YouTube Music5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Apple Music5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Tidal5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Amazon Music4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Deezer3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Qobuz3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
See every answer about music streaming services
5 answers
Asked ChatGPT
“Which music streaming service should I use?”
Asked ChatGPT
“What are the best music streaming services?”
Asked ChatGPT
“What's the best music streaming service for listening to music?”
Searched Google, AI Overview
“music streaming services”
Searched Google, AI Overview
“stream music online”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Apple Music or Deezer more popular in search?
This chart shows how often people search Google for Apple Music and Deezer by name. Each line represents a brand's share of searches for all seven music streaming services we track, month by month, from English-language searches worldwide.
Share of searches by month for Apple Music, Deezer. The figures are in the table below the chart.
View monthly share of searches table
| Month | Spotify | YouTube Music | Apple Music | Amazon Music | Deezer | Qobuz | Tidal |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 63.3% | 28.3% | 4.7% | 2.1% | 1.1% | 0.51% | 0.01% |
| Nov 2025 | 64.1% | 28.7% | 3.9% | 1.7% | 1.2% | 0.42% | 0.01% |
| Dec 2025 | 64.1% | 28.7% | 3.9% | 1.7% | 1.1% | 0.52% | 0.01% |
| Jan 2026 | 64.1% | 28.7% | 3.9% | 1.7% | 1.1% | 0.52% | 0.01% |
| Feb 2026 | 63.3% | 28.3% | 4.7% | 2.1% | 1.1% | 0.51% | 0.01% |
| Mar 2026 | 63.7% | 28.5% | 4.7% | 1.7% | 1.1% | 0.34% | <0.01% |
| Apr 2026 | 64.2% | 28.7% | 3.9% | 1.7% | 1.2% | 0.35% | <0.01% |
| May 2026 | 64.3% | 28.8% | 3.9% | 1.7% | 0.95% | 0.35% | <0.01% |
| Jun 2026 | 65% | 29.1% | 3.2% | 1.4% | 0.96% | 0.29% | <0.01% |
| Jul 2026 | 60.7% | 33.2% | 3% | 1.6% | 1.1% | 0.33% | <0.01% |
| Aug 2026 | 60.1% | 32.9% | 3.6% | 2% | 1.1% | 0.33% | <0.01% |
| Sep 2026 | 64.2% | 28.7% | 3.9% | 1.7% | 1.2% | 0.28% | <0.01% |
How has the Apple Music and Deezer comparison changed over the last 12 months?
3 findings
- Apple Music was ahead of Deezer in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Apple Music’s share of searches among music streaming services worldwide moved from 4.7% to 3.9%, and its estimated monthly branded searches moved from 5M to 4.1M.
- Across the 12 months ending September 2026, Deezer’s share of searches among music streaming services worldwide moved from 1.1% to 1.2%, and its estimated monthly branded searches held steady at 1.2M.
How did search popularity change for music streaming services worldwide in September 2026?
1 change
Estimated monthly branded searches for Apple Music worldwide fell 18.2% over 12 measured months, from 5M to 4.1M in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Apple Music’s and Deezer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Apple Music
1 branded search term
- apple music
Deezer
1 branded search term
- deezer
Other head-to-heads among music streaming services
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