Deezer vs YouTube Music:Which is more popular?
In September 2026, YouTube Music had more branded searches than Deezer among music streaming services worldwide. YouTube Music had about 30.4 million branded searches, while Deezer had 1.2 million. YouTube Music made up 28.7% of all music streaming service searches we track, and Deezer accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about music streaming services, YouTube Music appeared in all five answers and Deezer in three. YouTube Music was mentioned before Deezer in every answer.
Who do people search for more?
YouTube Music, about 25 searches for every 1 for Deezer
Who does AI mention more?
YouTube Music, mentioned in every answer we collected
Who does AI recommend more?
YouTube Music, named ahead of Deezer in every answer
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Top music streaming services in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, YouTube Music appeared in all five answers. Deezer was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. YouTube Music was listed before Deezer in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Spotify1st
Apple Music2nd- YouTube Music3rd
Tidal4th
Amazon Music5th
Qobuz6th
Deezer7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Spotify5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- YouTube Music5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Apple Music5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Tidal5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Amazon Music4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Deezer3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Qobuz3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
See every answer about music streaming services
5 answers
Asked ChatGPT
“Which music streaming service should I use?”
Asked ChatGPT
“What are the best music streaming services?”
Asked ChatGPT
“What's the best music streaming service for listening to music?”
Searched Google, AI Overview
“music streaming services”
Searched Google, AI Overview
“stream music online”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Deezer or YouTube Music more popular in search?
This chart shows how often people search Google for Deezer and YouTube Music by name. Each line represents a brand's share of searches for all seven music streaming services we track, month by month, from English-language searches worldwide.
Share of searches by month for YouTube Music, Deezer. The figures are in the table below the chart.
View monthly share of searches table
| Month | Spotify | YouTube Music | Apple Music | Amazon Music | Deezer | Qobuz | Tidal |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 63.3% | 28.3% | 4.7% | 2.1% | 1.1% | 0.51% | 0.01% |
| Nov 2025 | 64.1% | 28.7% | 3.9% | 1.7% | 1.2% | 0.42% | 0.01% |
| Dec 2025 | 64.1% | 28.7% | 3.9% | 1.7% | 1.1% | 0.52% | 0.01% |
| Jan 2026 | 64.1% | 28.7% | 3.9% | 1.7% | 1.1% | 0.52% | 0.01% |
| Feb 2026 | 63.3% | 28.3% | 4.7% | 2.1% | 1.1% | 0.51% | 0.01% |
| Mar 2026 | 63.7% | 28.5% | 4.7% | 1.7% | 1.1% | 0.34% | <0.01% |
| Apr 2026 | 64.2% | 28.7% | 3.9% | 1.7% | 1.2% | 0.35% | <0.01% |
| May 2026 | 64.3% | 28.8% | 3.9% | 1.7% | 0.95% | 0.35% | <0.01% |
| Jun 2026 | 65% | 29.1% | 3.2% | 1.4% | 0.96% | 0.29% | <0.01% |
| Jul 2026 | 60.7% | 33.2% | 3% | 1.6% | 1.1% | 0.33% | <0.01% |
| Aug 2026 | 60.1% | 32.9% | 3.6% | 2% | 1.1% | 0.33% | <0.01% |
| Sep 2026 | 64.2% | 28.7% | 3.9% | 1.7% | 1.2% | 0.28% | <0.01% |
How has the Deezer and YouTube Music comparison changed over the last 12 months?
3 findings
- YouTube Music was ahead of Deezer in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Deezer’s share of searches among music streaming services worldwide moved from 1.1% to 1.2%, and its estimated monthly branded searches held steady at 1.2M.
- Across the 12 months ending September 2026, YouTube Music’s share of searches among music streaming services worldwide moved from 28.3% to 28.7%, and its estimated monthly branded searches held steady at 30.4M.
How did search popularity change for music streaming services worldwide in September 2026?
1 change
In September 2026, YouTube Music lost share of searches among music streaming services worldwide, from 32.9% to 28.7%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Deezer’s and YouTube Music’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Deezer
1 branded search term
- deezer
YouTube Music
1 branded search term
- youtube music
Other head-to-heads among music streaming services
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