Brandwave

How popular isDAT One?

In September 2026, people searched for DAT One by name about 60,200 times worldwide, about the same as the previous year. These searches made up 24.5% of all global freight booking platform searches, placing DAT One second out of nine platforms. When we asked both ChatGPT and Google AI Overviews about freight booking platforms, DAT One appeared in two of the five answers and was the fifth most recommended of the nine.

Search and AI answers in September 2026

DAT One is the second most searched of 9 competitors and the fifth most recommended in AI answers.

  1. uShipShare of searches 30.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. DAT OneShare of searches 24.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  3. FlexportShare of searches 16.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. Uber FreightShare of searches 16.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  5. FreightquoteShare of searches 6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th

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Top freight booking platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, DAT One was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. DAT One is the fifth most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Warp1st
  2. Freightos2nd
  3. Uber Freight3rd
  4. Freightquote4th
  5. DAT One5th
  6. uShip–
  7. Flexport–
  8. Convoy–
  9. Shippabo–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Freightos5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Warp3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DAT One2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Uber Freight2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Freightquote2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • uShip0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Flexport0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Convoy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shippabo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about freight booking platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which freight booking platforms compete with DAT One?

DAT One against freight booking platforms worldwide, by month

Share of searches by month for uShip, DAT One, Flexport, Uber Freight, Freightquote, Freightos. The figures are in the table below the chart.

View monthly share of searches table
MonthuShipDAT OneFlexportUber FreightFreightquoteFreightosConvoyWarpShippabo
Oct 202529.4%23.9%16.1%16.1%7.2%4.8%2.3%0.1%0.13%
Nov 202526.1%25.9%17.5%17.5%5.2%5.2%2.4%0.09%0.09%
Dec 202532.2%26.2%14.4%14.4%5.3%5.3%2.1%0.07%0.11%
Jan 202630.4%27.7%16.6%13.6%5%5%1.6%0.07%0.13%
Feb 202627.1%27%18.2%14.9%5.4%5.4%1.7%0.09%0.12%
Mar 202632.6%24.4%14.6%14.6%6.5%5.3%1.7%0.09%0.09%
Apr 202633.5%25%15%15%5.5%4.5%1.4%0.1%0.1%
May 202629.9%24.3%16.4%16.4%6%4.9%1.9%0.13%0.08%
Jun 202629.3%26.2%16%16%5.9%4.8%1.5%0.19%0.1%
Jul 202629.4%26.3%16.1%16.1%5.9%4.8%1.3%0.15%0.08%
Aug 202629.3%26.2%16%16%5.9%4.8%1.5%0.19%0.08%
Sep 202630.1%24.5%16.5%16.5%6%4.9%1.1%0.2%0.11%

  1. 1.uShip

    30.1%

    Held 1st. 74K estimated branded searches, 0% vs prior month. Share +0.8 points.

  2. 2.DAT One

    24.5%

    Held 2nd. 60.2K estimated branded searches, -9.1% vs prior month. Share -1.7 points.

  3. 3.Flexport

    16.5%

    Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share +0.5 points.

  4. 4.Uber Freight

    16.5%

    Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share +0.5 points.

  5. 5.Freightquote

    6%

    Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share +0.2 points.

  6. 6.Freightos

    4.9%

    Held 6th. 12.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  7. 7.Convoy

    1.1%

    Held 7th. 2.8K estimated branded searches, -29.5% vs prior month. Share -0.4 points.

  8. 8.Warp

    0.2%

    Held 8th. 480 estimated branded searches, 0% vs prior month. Share 0 points.

  9. 9.Shippabo

    0.11%

    Held 9th. 260 estimated branded searches, +23.8% vs prior month. Share 0 points.

Compare popularity between DAT One and its closest rivals

Every comparison with DAT One

11 comparisons

How has branded search demand for DAT One changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for DAT One worldwide held steady at 60.2K.
  • Across the 12 months ending September 2026, DAT One’s share of searches among freight booking platforms worldwide increased from 23.9% to 24.5%.
  • Across the 12 months ending September 2026, DAT One’s share of searches among freight booking platforms worldwide peaked at 27.7% in January 2026 and was lowest at 23.9% in October 2025.

How did search popularity change for freight booking platforms worldwide in September 2026?

6 changes

  1. In September 2026, uShip gained share of searches among freight booking platforms worldwide, from 29.3% to 30.1%.

  2. In September 2026, DAT One lost share of searches among freight booking platforms worldwide, from 26.2% to 24.5%.

  3. Estimated monthly branded searches for Warp worldwide rose 84.6% over 12 measured months, from 260 to 480 in September 2026.

  4. Estimated monthly branded searches for Convoy worldwide fell 52.1% over 12 measured months, from 5.7K to 2.8K in September 2026.

  5. Estimated monthly branded searches for Shippabo worldwide fell 18.8% over 12 measured months, from 320 to 260 in September 2026.

  6. Estimated monthly branded searches for Freightquote worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026.

How are DAT One’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using DAT One’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • dat load board
  • dat one

Do you work for DAT One? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does DAT One compete?

DAT One is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Freight booking platforms2nd of 924.5%Shown above
Freight marketplaces2nd of 827.9%Show ranking
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