How popular isD2L in search?
In September 2026, there were an estimated 1.8M branded searches for D2L worldwide which is up 50% over the last 12 months. D2L holds 98.2% estimated Share of Search among LMS brands worldwide and is ranked 1st of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
D2L98.2%
Docebo1.5%
Blackboard0.35%
Articulate0.03%
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Which LMS brands compete with D2L?
Share of Search by month for D2L. The figures are in the table below the chart.
View monthly share of search table
| Month | D2L | Docebo | Blackboard | Articulate |
|---|---|---|---|---|
| Oct 2025 | 96.5% | 2.6% | 0.78% | 0.06% |
| Nov 2025 | 96.8% | 2.2% | 0.96% | 0.05% |
| Dec 2025 | 95.4% | 3.1% | 1.4% | 0.06% |
| Jan 2026 | 96.6% | 2.6% | 0.78% | 0.05% |
| Feb 2026 | 96.7% | 2.6% | 0.64% | 0.05% |
| Mar 2026 | 96.1% | 3.2% | 0.63% | 0.06% |
| Apr 2026 | 96.2% | 3.2% | 0.52% | 0.06% |
| May 2026 | 96.1% | 3.2% | 0.63% | 0.06% |
| Jun 2026 | 93.7% | 5.6% | 0.61% | 0.08% |
| Jul 2026 | 92.2% | 6.8% | 0.9% | 0.12% |
| Aug 2026 | 95% | 3.8% | 1.1% | 0.07% |
| Sep 2026 | 98.2% | 1.5% | 0.35% | 0.03% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 98.2% | 1.8M | +171.9% | +3.2 points | |
| 2, held 2nd | 1.5% | 27.1K | 0% | -2.4 points | |
| 3, held 3rd | 0.35% | 6.6K | -18.5% | -0.8 points | |
| 4, held 4th | 0.03% | 590 | +22.9% | 0 points |
1.
D2L98.2%
Held 1st. 1.8M estimated branded searches, +171.9% vs prior month. Share +3.2 points.
2.
Docebo1.5%
Held 2nd. 27.1K estimated branded searches, 0% vs prior month. Share -2.4 points.
0.35%
Held 3rd. 6.6K estimated branded searches, -18.5% vs prior month. Share -0.8 points.
0.03%
Held 4th. 590 estimated branded searches, +22.9% vs prior month. Share 0 points.
Compare search popularity between D2L and its closest rivals
How has branded search demand for D2L changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for D2L worldwide rose from 1.2M to 1.8M.
- Across the 12 months ending September 2026, D2L’s estimated Share of Search among LMS brands worldwide increased from 96.5% to 98.2%.
- Across the 12 months ending September 2026, D2L’s estimated Share of Search among LMS brands worldwide peaked at 98.2% in September 2026 and was lowest at 92.2% in July 2026.
How did search popularity change for LMS brands worldwide in September 2026?
4 changes

In September 2026, D2L gained estimated Share of Search among LMS brands worldwide, from 95% to 98.2%.

In September 2026, Docebo lost estimated Share of Search among LMS brands worldwide, from 3.8% to 1.5%.

In September 2026, Blackboard lost estimated Share of Search among LMS brands worldwide, from 1.1% to 0.35%.

Estimated monthly branded searches for Articulate worldwide fell 18.1% over 12 measured months, from 720 to 590 in September 2026.
Where does D2L compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Learning management systems | 3rd of 7 | 12.7% | Show ranking |
| Edtech | 3rd of 6 | 15.2% | Show ranking |
| LMS brands | 1st of 4 | 98.2% | Shown above |
How is D2L measured?
Brandwave collects information about searches that people make online using D2L’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- d2l
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Is D2L your brand?
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